Tomato Industrial Museum, Santorini - Ripe tomatoes rest on a stone wall.
1 / 10

Tomato Industrial Museum Santorini

4.7
·805 reviews·Vlichada, Greece

Explore Santorini's rich agricultural past at the Tomato Industrial Museum, a former factory showcasing the island's historic tomato paste industry.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Late morning

Beat the midday heat

CrowdLow
Loading map...
Tomato Industrial Museum, Santorini - Ripe tomatoes rest on a stone wall.

Tomato Industrial Museum Santorini

Best Time

Late morning

Beat the midday heat

CrowdLow
Highlights

Highlights

Must-see attractions

Explore Santorini's rich agricultural past at the Tomato Industrial Museum, a former factory showcasing the island's historic tomato paste industry.

4.7
(805 reviews)

"This museum is the best place we visited in Santorini, by far and away."

Vertical photo
TIP

Don't Skip the Tasting! :tomato:

Sample the delicious tomato paste and products; many visitors find them surprisingly flavorful and great souvenirs.

Watch the Factory Video :movie_camera:

The video at the end offers great insight into island life and the historical context of the tomato industry.

Third hero image

Highlights

Discover the most iconic attractions and experiences

The Old Factory Floor

The Old Factory Floor

Vlychada

Explore the preserved machinery and learn about Santorini's once-thriving tomato canning industry. A true step back in time.

Instagram
Tomato Paste Tasting

Tomato Paste Tasting

Museum Shop

Savor the rich, authentic flavor of Santorini's famous tomato paste. A delicious and memorable culinary experience.

Reddit+1
Interactive Exhibits

Interactive Exhibits

Throughout the museum

Engage with displays detailing the history of tomato cultivation and processing on the island. Informative and family-friendly.

Reddit
Your AI travel agent

Plans like a pro.
Thinks like you

Start Chatting

Planning Your Visit

Beyond the Caldera Views

While Santorini is famous for its caldera, dive into its agricultural past at the Tomato Industrial Museum. It offers a unique perspective on the island's history beyond the typical tourist trail. Instagram

Taste of Tradition

Don't miss the chance to sample the museum's delicious tomato paste and products. Many visitors rave about the unique flavors and find them to be a great souvenir. Reddit+1

Best Times

When
Late morning
Why
Beat the midday heat
Crowd
Low
When
Afternoon
Why
Combine with beach visit
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

🍅Tomatokeftedes / Greek Tomato Fritters 🇬🇷 Another incredible dish I learned how to make at MOD santorini , a vegan boutique hotel, with their vegan chef They are super easy and delicious tomato fritters from the island of Santorini. You can find them in restaurants on the island, most of the time they should be vegan, but there's different versions. INGREDIENTS (makes about 10) 300 g cherry tomat...
@recipesandplaces
51.8K likes • 720K views

Don't Skip the Tasting! :tomato:

Sample the delicious tomato paste and products; many visitors find them surprisingly flavorful and great souvenirs. Reddit+1

Watch the Factory Video :movie_camera:

The video at the end offers great insight into island life and the historical context of the tomato industry. Reddit

Welcome back to Episode 21 of All Things Greek! These delicious tomato fritters are known as Tomatokeftedes in Greece and are traditionally found in Santorini. They have the perfect crunch with a mix of freshness, and they make a fantastic snack or appetizer. 100% recommended that you serve these with our homemade tzatziki! They require 10 minutes of prep time and only 15 minutes to make! They yi...
@foodbymaria
46.6K likes • 759.8K views
We are very proud about Mala Peruviana Dreats presentation in Santorini. Thanks so much the team at the industrial tomato museum Dnomikos. If you travel to the island of Santorini, it is of great interest to visit the museum and discover the history of the tomato fruit in Greece. @tomatoindustrialmuseum _ _ _ Είμαστε πολύ υπερήφανοι για την παρουσίαση των προϊόντων μας MALA PERUVIANA DREATS στην Σ...
malaperuviana
0 likes • 3.6K views

Combine with Beach Time :ocean:

The museum is a short walk from a nearby beach, making it easy to enjoy both in one outing. Reddit

Friendly Staff :smiley:

Visitors consistently praise the warm, welcoming, and helpful staff who enhance the experience. Reddit+1

Did Joe and I head to the @tomatoindustrialmuseum for a tour and tomato paste tasting? 🍅 Heck yah, we did! What a gem of a museum on Santorini, featuring the history of agriculture and the early tomato factories. Before the Industrial Revolution, tomatoes were a core part of Santorini’s produce with sun dried tomato paste being its bestseller. Today, the wine industry has taken over, so no more to...
jesswitkins
13 likes • 179 views

Tips

from all over the internet

Don't Skip the Tasting! :tomato:

Sample the delicious tomato paste and products; many visitors find them surprisingly flavorful and great souvenirs. Reddit+1

Watch the Factory Video :movie_camera:

The video at the end offers great insight into island life and the historical context of the tomato industry. Reddit

Combine with Beach Time :ocean:

The museum is a short walk from a nearby beach, making it easy to enjoy both in one outing. Reddit

Friendly Staff :smiley:

Visitors consistently praise the warm, welcoming, and helpful staff who enhance the experience. Reddit+1

E-bike Tour Start Point :electric_plug:

The museum is a popular starting point for e-bike tours exploring the island's history and landscapes. Reddit

What Travellers Say

4.7
(805 reviews)

Reviews Summary

Visitors are consistently surprised by how enjoyable and memorable the Tomato Industrial Museum is, praising its unique insight into Santorini's agricultural history. The well-curated exhibits, delicious tomato paste tasting, and exceptionally friendly staff make it a standout experience, offering a different perspective on the island beyond its famous caldera views.

"I’ll admit, I was initially a bit skeptical about visiting the Tomato Industrial Museum, but I’m so glad we decided to go—it turned out to be a surprisingly memorable and enjoyable experience.

Touring the old factory gave us a fascinating glimpse into the history and production process behind Santorini’s famous tomatoes. The exhibits were well-curated, blending historical artifacts with engaging storytelling about the island’s agricultural past and its once-thriving tomato canning industry.

The sample of tomato paste offered during the tour was unexpectedly delicious—simple yet packed with flavor—and the vintage-style souvenir tin now has a permanent spot in my kitchen back home.

This museum is a great stop for adults with an interest in food, history, or industrial heritage. As a bonus, it’s located just a short walk from a nearby beach, making it easy to cool off after your visit. Highly recommended for those looking to explore a lesser-known but genuinely interesting part of Santorini’s culture."

Mat Dawson

"Very nice museum/ experience. A must visit if you are in Santorini. Interactive guide and nice display of exhibited items. Nice for children. Staff very friendly and helpful. It gives the visitor a different view of the island (not only tourism)."

Alex Mantz

"This was the best place we visited in Santorini, by far and away.

Really enjoyed the experience here. The audio guide was very informative, and the staff were excellent too.

Make sure that you take the time to watch the video in the factory area at the end, as it gives you a real insight into what island life in Santorini was like."

Christine M

What People Like

Fascinating history
Delicious tomato paste
Friendly and passionate staff

What People Dislike

Limited operating hours sometimes

Frequently Asked Questions

🚇 🗺️ Getting There

The museum is located in Vlychada. You can reach it by car, taxi, or as part of an organized tour. Many visitors start e-bike tours from here. InstagramReddit

Yes, it's situated in Vlychada and is often mentioned as a starting point for local tours, making it relatively straightforward to locate. InstagramReddit

Renting a car or ATV offers flexibility. Taxis are available, and some organized tours include the museum. TikTok

The museum is a short walk from some beaches in the southern part of Santorini, making it convenient to combine with a beach visit. Reddit

While specific parking details aren't widely publicized, the location in Vlychada generally offers space for vehicles, especially outside peak hours. Instagram

🎫 🎫 Tickets & Entry

The museum's operating hours can vary seasonally. It's best to check their official social media or website for the most current information, as they sometimes close for periods like winter. Instagram

Admission fees are generally reasonable. Visitors have reported it as an affordable and worthwhile experience. Reddit

Advance booking is usually not required, but it's always a good idea to check their official channels, especially during peak tourist season. Instagram

Yes, visitors have found the audio guide to be very informative and helpful in understanding the exhibits. Reddit

The museum has hosted events like film festivals and is a popular starting point for guided e-bike tours. InstagramReddit

🎫 🧭 Onsite Experience

Explore the preserved factory machinery, learn about Santorini's tomato history through exhibits, and enjoy a tasting of their famous tomato paste. InstagramReddit

Yes, the museum is considered nice for children, offering interactive displays and a glimpse into a different aspect of the island's heritage. Reddit

Most visitors spend around 1-2 hours exploring the museum, including the exhibits, factory floor, and tasting. Reddit

D. Nomikos was a prominent figure in Santorini's tomato processing industry, and the museum is housed in his former factory. Instagram

Photography is generally allowed for personal use, allowing you to capture the unique industrial setting and exhibits. Instagram

🍽️ 🍽️ Food & Dining

The museum shop offers a range of tomato-based products, including delicious tomato paste, spicy tomato juice, and souvenir tins. InstagramReddit

While there isn't a full restaurant, visitors can enjoy tastings of their signature tomato paste and other products sold in the museum shop. Reddit

The museum focuses on the history of tomato paste production. While tomatokeftedes are a famous local dish, they are typically found in restaurants, not made at the museum itself. TikTok+1

Information on online sales isn't readily available, so it's best to purchase directly from the museum shop during your visit. Reddit

Santorini's volcanic soil and unique microclimate contribute to the intense flavor of its small, sweet tomatoes, historically perfect for paste. TikTok

📸 📸 Photography

Capture the striking industrial architecture, the preserved machinery, and the unique exhibits that tell the story of Santorini's tomato heritage. Instagram

The interior of the old factory, with its machinery and historical context, offers compelling photographic subjects. Instagram

Drone usage is typically restricted in most tourist areas and historical sites in Santorini. It's advisable to check local regulations before flying. TikTok

A standard camera or smartphone is sufficient. Consider a wide-angle lens to capture the scale of the factory interior. Instagram

The museum is located in Vlychada, which has a unique volcanic beach and cliffs that offer scenic photo opportunities. Instagram

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

The Tomato Industrial Museum offers a unique and engaging experience for families. The interactive displays and the chance to see old machinery can capture children's imaginations, providing a different kind of historical exploration compared to typical museums. It's a great way to introduce them to the agricultural heritage of Santorini in a hands-on way. Reddit

While the focus is on industrial history, the tasting of tomato products can be a fun sensory experience for kids. The museum's friendly staff are also noted for being welcoming to families, making the visit more enjoyable for everyone. It's a good option for a break from the more crowded tourist spots, offering a glimpse into a less-seen aspect of the island. Reddit+1

foodie Travelers

For food lovers, the Tomato Industrial Museum is a must-visit. It delves into the history and production of Santorini's renowned tomatoes, explaining why they are so special. The opportunity to taste the authentic tomato paste and other products, like the spicy tomato juice, is a major draw. Many find these flavors to be a true representation of the island's agricultural bounty. Reddit+1

Beyond the tasting, understanding the historical context of tomato processing adds a deeper appreciation for the ingredients used in local cuisine. It's a chance to connect with the origins of flavors you might encounter in Santorinian dishes, like the famous tomatokeftedes, even if they aren't made at the museum itself. TikTokReddit

History Buffs & Culture Seekers

This museum offers a compelling look into Santorini's industrial and agricultural past, a side often overshadowed by its volcanic landscapes. It provides a deep dive into the tomato canning industry that was once vital to the island's economy. The preserved machinery and detailed exhibits offer a rich narrative of local life and enterprise. InstagramReddit

Visitors interested in social history and economic development will find the museum particularly rewarding. It showcases the ingenuity and hard work that shaped Santorini before mass tourism. The audio guide is highly recommended for a comprehensive understanding of the historical context and the significance of this industry. Reddit

Deep Dives

In-depth insights and expert knowledge

The History of Santorini's Tomatoes

Santorini's volcanic soil and arid climate have historically been ideal for cultivating a unique variety of small, intensely flavored tomatoes. For decades, these tomatoes were a cornerstone of the island's economy, primarily processed into tomato paste. The D. Nomikos Tomato Industrial Museum stands as a testament to this vital industry, preserving the machinery and stories of a bygone era. Before the rise of tourism, tomato canning was a major export, with the island's paste gaining renown for its rich flavor and quality. Instagram+1

The museum, housed in a former tomato factory, offers a fascinating journey through this agricultural heritage. Visitors can explore the original processing lines, learn about the manual labor involved, and understand the economic impact tomatoes had on Santorini. It provides a crucial counterpoint to the island's modern image, highlighting its deep roots in agriculture and industry. Reddit+1

This historical context is essential for understanding Santorini beyond its iconic caldera views. The museum allows visitors to connect with the island's working past, appreciating the resilience and ingenuity of its people. It’s a chance to see how a simple fruit shaped the island's identity and economy for generations. Reddit

Experiencing the Museum: Beyond the Exhibits

A visit to the Tomato Industrial Museum is more than just a walk through history; it's an immersive experience. Many visitors highlight the interactive nature of the museum, with well-curated exhibits that bring the story of tomato processing to life. The preserved machinery on the factory floor offers a tangible connection to the past, allowing you to imagine the bustling operations that once took place. InstagramReddit

A significant part of the experience is the tasting of the museum's own tomato paste and products. This is consistently praised by visitors, who describe the flavors as rich, authentic, and surprisingly delicious. The souvenir tins of tomato paste are particularly popular, offering a unique taste of Santorini to take home. Don't miss trying the spicy tomato juice, which is also a favorite among guests. InstagramReddit

The warm and welcoming staff are frequently mentioned as a highlight, adding a personal touch to the visit. Their passion for sharing the island's history and their products makes the experience even more memorable. The museum also serves as a starting point for local e-bike tours, offering a blend of history, activity, and exploration. Reddit+2

You may also like

1 of 2