SS Hogg Market New Market Kolkata
Kolkata's historic SS Hogg Market, aka New Market, is a bustling bazaar with over 3,000 stalls offering everything imaginable.
Highlights
Must-see attractions

Social
From TikTok & Reddit
Best Time
Lively atmosphere, best deals
SS Hogg Market New Market Kolkata
Best Time
Lively atmosphere, best deals
Highlights
Must-see attractions
Kolkata's historic SS Hogg Market, aka New Market, is a bustling bazaar with over 3,000 stalls offering everything imaginable.
"The vibe is very lively and full of old Kolkata charm. Prices can vary, so bargaining is a must.
"🎯 Bargain Like a Pro
Prices are rarely fixed. Haggle respectfully to get the best deals, especially for textiles and accessories.
👟 Wear Comfy Shoes
You'll be walking a lot! The market's narrow lanes and bustling crowds demand comfortable footwear.
Highlights
Discover the most iconic attractions and experiences
Nahoum's Bakery
Inside New Market
Indulge in legendary cakes and pastries at this iconic 1902 bakery. A taste of old Kolkata!
Flower Market
Near Gate 1
A riot of colors and fragrances! Find fresh blooms for any occasion, a photographer's delight.
Chikankari & Textiles
Various stalls
Discover exquisite Chikankari work and a vast array of fabrics, from cottons to silks. Bargain hard!
Jewelry & Imitations
Dedicated sections
From fine jewelry brands to affordable imitation pieces, find treasures for every style and budget.
Plans like a pro.
Thinks like you
Planning Your Visit
Embrace the Hustle
Plan Your Visit Wisely
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Bargain Like a Pro
Prices are rarely fixed. Haggle respectfully to get the best deals, especially for textiles and accessories.
👟 Wear Comfy Shoes
You'll be walking a lot! The market's narrow lanes and bustling crowds demand comfortable footwear.
📱 Keep Valuables Secure
With crowds, pickpocketing can be a risk. Keep your belongings close and secure.
📍 Explore Beyond the Main Aisles
Hidden gems and unique finds are often tucked away in smaller lanes. Don't be afraid to wander!
Tips
from all over the internet
🎯 Bargain Like a Pro
Prices are rarely fixed. Haggle respectfully to get the best deals, especially for textiles and accessories.
👟 Wear Comfy Shoes
You'll be walking a lot! The market's narrow lanes and bustling crowds demand comfortable footwear.
📱 Keep Valuables Secure
With crowds, pickpocketing can be a risk. Keep your belongings close and secure.
📍 Explore Beyond the Main Aisles
Hidden gems and unique finds are often tucked away in smaller lanes. Don't be afraid to wander!
💧 Stay Hydrated
Kolkata can be humid. Carry a water bottle or buy one from the numerous vendors.
What Travellers Say
Reviews Summary
New Market is a beloved, historic Kolkata landmark offering an unparalleled shopping experience with a vast array of goods and a lively atmosphere. Visitors praise its colonial charm, diverse products, and the thrill of bargaining, though some find the crowds and lack of central air-conditioning challenging. It's a must-visit for an authentic taste of Kolkata's vibrant street culture and culinary heritage.
"It's basically in the heart of Kolkata. Build by Hogg Saheb. Previously known as Hogg Saheb er market. Lot of fancy jewellery brands, Nahoums cake shop, Imitation and Kashmiri Warmer products shops available here."
Sudip Dutta
"One of the oldest and most famous markets in Kolkata. You’ll find almost everything here – clothes, shoes, bags, jewelry, food, and even daily essentials. The vibe is very lively and full of old Kolkata charm. Prices can vary, so bargaining is a must in most shops. It gets very crowded, especially in the evenings and before festivals, but that’s part of the charm. A great place to explore if you enjoy street shopping and local flavors."
Trisha Halder
"The S.S. Hogg Market, commonly known as New Market, is a historic shopping complex located on Lindsay Street, Dharmatala, Kolkata, near the Esplanade Bus Terminus and the Peerless Hotel Kolkata. Established in 1874, it is Kolkata’s first municipal market, named after Sir Stuart Hogg, the then-chairman of the Calcutta Corporation. Its historical significance and proximity to landmarks like the Metropolitan Building make it a key part of Kolkata’s colonial heritage.
Shopping Variety: With over 3,000 stalls, New Market sells everything from clothing, jewelry, sarees, shoes, electronics, and handicrafts to exotic items like Bandel cheese, Kerala coffee beans, and Arabian dry fruits. Notable shops include Nahoum & Sons (est. 1902), famous for its Rich Fruit Cake and brownies, and saree stores like Dayaram & Co. (est. 1908). The market also has a vibrant florist section and crockery stores like Staffordshire Stores (est. 1938).
Bargain Shopping: Known for wholesale prices and haggling opportunities, it attracts both locals and tourists, especially Bangladeshis from Dhaka and Chittagong. However, the market can be crowded, chaotic, and lacks central air-conditioning, which may deter some visitors.
Street Food and Dining: The market is famous for Kolkata delicacies like kathi rolls, sweets, and snacks, with nearby restaurants like Aminiya and Nizam’s adding to its appeal
Recent renovations have added air-conditioned shops, but some feel these changes have diminished its old-world charm. A modern complex, S.S. Hogg Market Phase 2, developed by Martin Burn Constructions, is located in Taltala, offering contemporary amenities while retaining the market’s heritage appeal."
Suvankar Paul
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
New Market is centrally located in Dharmatala, Kolkata. You can easily reach it via taxi, auto-rickshaw, or public bus. The nearest metro station is Esplanade, which is a short walk away.
Parking can be challenging due to the central location and high footfall. There are paid parking lots nearby, but it's often easier to use public transport or ride-sharing services.
New Market is close to landmarks like the Esplanade Bus Terminus, Peerless Hotel Kolkata, and the Metropolitan Building.
Yes, ride-sharing apps like Uber and Ola are readily available in Kolkata and can drop you off near New Market.
The closest metro station is Esplanade. From there, it's a short walk to New Market.
🎫 🎫 Tickets & Entry
No, there is no entry fee to enter SS Hogg Market (New Market). It's a public market.
New Market is generally open from 10 AM to 8 PM, but timings can vary slightly for individual shops. It's usually closed on Sundays.
No, tickets are not required. You can walk in and explore the market freely.
The flower market is often busiest in the early morning, but stalls remain open throughout the day.
New Market is typically closed on Sundays. It's best to plan your visit for other days of the week.
🎫 🛍️ Shopping Experience
You can find almost everything: clothing, shoes, bags, jewelry, imitation jewelry, textiles, spices, dry fruits, sweets, crockery, handicrafts, and more.
Yes, bargaining is a common practice in most shops, especially for non-branded items. Be prepared to negotiate prices.
While many stalls offer local goods, there are also some branded jewelry stores and newer air-conditioned shops.
Several shops specialize in Chikankari embroidery, offering kurtis, suits, and other apparel. Look for shops like the one mentioned by @simnacr10.
There are numerous stalls selling imitation jewelry. Explore different sections to find unique pieces at competitive prices.
🍽️ 🍽️ Food & Dining
Don't miss Nahoum's legendary cakes and brownies, kathi rolls, and various street food snacks.
While the market is known for its street food and iconic bakeries like Nahoum's, there are also small eateries and nearby restaurants like Aminiya and Nizam's.
Explore the lanes within and around New Market for delicious kathi rolls, chaat, and sweets.
Yes, the famous Nahoum & Sons bakery is located inside New Market and is a must-visit for its baked goods.
Absolutely! New Market is well-known for its extensive selection of dry fruits, nuts, and various spices.
📸 📸 Photography
Photography is generally allowed, but it's always polite to ask permission before taking close-up shots of shopkeepers or their merchandise.
The flower market, the colonial architecture, the bustling lanes filled with colorful stalls, and the iconic Nahoum's bakery offer great photo opportunities.
Late afternoon or early evening, when the market is most vibrant and the lights start to come on, can be magical for photography.
Drone photography is generally not permitted in crowded public spaces like markets due to safety and privacy concerns.
A versatile lens like a 24-70mm or a prime lens for low light would be useful. A wide-angle lens can capture the bustling atmosphere.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
Be prepared for crowds, especially on weekends and during festive seasons. It's advisable to keep a close watch on children and hold hands. The bustling atmosphere can be overwhelming, so consider visiting during slightly less busy hours if possible. Comfortable shoes are a must for everyone!
💰 Budget Travelers
Focus on the non-branded stalls and be prepared to negotiate. You can find everything from imitation jewelry and trendy clothing to spices and dry fruits at very affordable prices. Eating street food and visiting the bakery are also budget-friendly culinary experiences.
🛍️ Shoppers & Bargain Hunters
Don't be afraid to walk away if you don't get the price you want; sometimes this can lead to a better offer. Visit different stalls selling similar items to compare prices and quality before making a purchase. The market's sheer scale ensures you'll find unique items you won't see elsewhere.
Deep Dives
In-depth insights and expert knowledge
A Glimpse into History
The market has evolved significantly over the decades, from its origins as a place for expatriates to a vibrant hub for all of Kolkata. While recent renovations have introduced modern, air-conditioned sections, many visitors cherish the old-world charm that persists in its labyrinthine lanes and traditional stalls. This blend of history and contemporary commerce makes New Market a truly special place.
Today, New Market is not just a shopping destination but a cultural landmark. It's a place where generations have shopped, socialized, and experienced the authentic spirit of Kolkata. The market's enduring legacy is a reflection of its ability to adapt while retaining its core identity.
The Art of Bargaining
When you find something you like, don't be afraid to ask for the price and then offer a lower one. Start with a price significantly lower than what you're willing to pay, and gradually meet in the middle. Remember to remain polite and respectful throughout the process. A smile and a good-natured approach can go a long way.
While bargaining is common, be aware that some shops, particularly those selling branded goods or in the newer air-conditioned sections, may have fixed prices. Always check if the price is negotiable before you start haggling. The thrill of getting a good deal is part of the New Market charm!
Culinary Delights of New Market
Beyond the bakery, the market buzzes with vendors selling delicious street food. You can find authentic Kathi rolls, a Kolkata specialty, along with various sweets and snacks that are perfect for a quick bite while you shop. The aroma of spices and freshly prepared food fills the air, making it an irresistible culinary journey.
For those seeking more substantial meals, several eateries and restaurants are located within and around New Market. These establishments offer a range of cuisines, but many locals and visitors prefer to stick to the market's signature street food and bakery items for an authentic experience.
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from TikTok, Instagram & Reddit