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Otokoyama Sake Brewery Asahikawa

4.2
·3k reviews·Asahikawa, Japan

Explore 350 years of sake-making history at Otokoyama Brewery Museum. Enjoy free exhibits, sake tastings, and unique treats in Asahikawa.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday afternoons

Fewer crowds, more relaxed experience

CrowdLow
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入口からの正面

Otokoyama Sake Brewery Asahikawa

Best Time

Weekday afternoons

Fewer crowds, more relaxed experience

CrowdLow
Highlights

Highlights

Must-see attractions

Explore 350 years of sake-making history at Otokoyama Brewery Museum. Enjoy free exhibits, sake tastings, and unique treats in Asahikawa.

4.2
(3k reviews)

"A must-go for Japanese sake fans, offering free admission and a delightful tasting experience."

Vertical photo
TIP

🎯 Free Sake Tasting!

Get 3 free coins for tasting mid-range sakes. Premium options are 200 yen each.

🚗 Don't Drink & Drive

Take a taxi or bus after tasting. The bus stop is conveniently located across the street.

Third hero image

Highlights

Discover the most iconic attractions and experiences

Sake Tasting Station

Sake Tasting Station

Tasting Room

Sample mid-range sakes for free or try premium varieties for a small fee. A true highlight for any sake enthusiast!

Traditional Sake Making Tools

Traditional Sake Making Tools

Museum Exhibits

See ancient tools and learn about the 350-year history of Otokoyama sake brewing. A glimpse into Japan's rich heritage.

Brewery Insights

Brewery Insights

Second Floor

View the actual sake-making facility from above and learn about Otokoyama's global acclaim.

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Sake Tasting Tips

Enjoy a complimentary tasting with 3 free coins, or opt for premium sakes at 200 yen each. Remember, don't drive after tasting! Taxis or buses are recommended.

Self-Guided Exploration

The museum is free to enter and explore at your own pace. Photography is allowed, so capture the traditional tools and exhibits showcasing sake-making history.

Best Times

When
Weekday afternoons
Why
Fewer crowds, more relaxed experience
Crowd
Low
When
Sunday afternoon
Why
Still quiet, good for a relaxed visit
Crowd
Low

Insider Tips

from TikTok, Instagram & Reddit

Put this snowy paradise on your Japan bucket list ☃️🏂🇯🇵 You might not have heard of Asahikawa before, but it’s the second largest city in Hokkaido that’s surrounded by TEN snow resorts, so take your pick ski and snowboard lovers! Places we visited ⬇️ 1. Snow resort 1: Kamui Ski Links 2. Snow resort 2: Santa Present Park 3. Penguin March: Asahikawa Zoo 4. Sake shop & bar: Uedaya 5. Soup curry: ...
@hangrybynature
30.4K likes • 301.5K views

🎯 Free Sake Tasting!

Get 3 free coins for tasting mid-range sakes. Premium options are 200 yen each. Reddit

🚗 Don't Drink & Drive

Take a taxi or bus after tasting. The bus stop is conveniently located across the street. Reddit

ไปจิบสาเกกันคะ 🍶Otokoyama Sake Brewery Museum #ASAHIKAWA #HOKKAIDO #SNOW⛄️🥶⛄️ Winter Snow HOKKAIDO 2024🇯🇵
kittayaporn
4 likes • 86 views
TOO GOOD TO BE FREE SAKE 😭 Follow @koyamas_travel10 for local gems 🇯🇵😉 📍Asahikawa Hokkaido ☃️ 🍶Otokoyama Sake Brewing Museum This is Otokoyama Sake Brewery Museum. They introduce Japan’s traditional sake brewing culture and the 350-year history of Otokoyama. 🍶 Otokoyama sake made history as the world’s first to win the Monde Selection award. With a legacy spanning 40 years, it continues to garn...
koyamas_travel10
1.3K likes • 118.2K views

📸 Photography Allowed

Capture the historical exhibits and brewing process. Perfect for sharing your experience! Reddit

🍦 Try Sake Ice Cream!

Don't miss the unique and flavorful sake ice cream and sake kasu chocolate. Reddit

Back to one of my fav place on Earth... Hokkaido, Japan! 🤗✈️🇯🇵💙 #EunJetTravels #SapporoAgain #3rdTimeJapan #WhenInHokkaidoJapan2023 Asahikawa Ramen Village🍜 Otokoyama Sake Brewery Museum🍶 Asahiyama Zoo🐻‍❄️ Ginga & Ryusei Falls🏞 Soun Kaku Onsen & Mountain Resort♨️ Zerubu Hill Blue Pond💧 Herb Hill Furano🍦Farm Tomita🪻 Cheese Factory🧀 Don Quijote🐧 Sapporo TV & Clock Tower🗼 Odori Park⛲️ Otaru Canal🛶 ...
jetalvarez
19 likes • 216 views

Tips

from all over the internet

🎯 Free Sake Tasting!

Get 3 free coins for tasting mid-range sakes. Premium options are 200 yen each. Reddit

🚗 Don't Drink & Drive

Take a taxi or bus after tasting. The bus stop is conveniently located across the street. Reddit

📸 Photography Allowed

Capture the historical exhibits and brewing process. Perfect for sharing your experience! Reddit

🍦 Try Sake Ice Cream!

Don't miss the unique and flavorful sake ice cream and sake kasu chocolate. Reddit

🚶 Self-Guided Tour

Explore the museum at your own pace, learning about sake history and methods. Reddit

What Travellers Say

4.2
(3k reviews)

Reviews Summary

Visitors praise Otokoyama Sake Brewery for its free admission, educational exhibits on sake-making history, and the enjoyable tasting experience. Many appreciate the opportunity to sample various sakes and try unique treats like sake ice cream. While some note it's a small museum, the value and cultural insight make it a worthwhile stop in Asahikawa.

"When my wife and I researched places of interest around Furano, we came across Asahikawa, a city located about 56 km (1 hour 5 mins drive by car) north of Furano. Otokoyama Sake Brewing Museum & Park in Asahikawa was a special interest as we enjoy sake.

From our hotel in Furano, the drive to Otokoyama Sake was scenic and enjoyable.

The museum showcases the history of Otokoyama and chronicling its historical brewing artifacts, brewing processes, collection of regional and international sake awards, etc. An audio-visual TV presentation is available in different languages, including English, and we found this very interesting. From the museum, visitors can view through glass panels into the sake production plant. Entry to the museum is free-of-charge.

In a separate building is the sake retail shop where sake tasting and soft-serve ice cream can also be enjoyed. As I was driving, I did not participate in the sake tasting. My wife did and she enjoyed the sake samples. There is a wide selection of sakes for sale at different price points. We purchased Otokoyama's top award-winning Naturally Pure Junmai Daiginjo, Yukimizuki Junmai Daiginjo, and Fukko Sake.

We observed an interesting activity by locals who brought large plastic containers to fill up with mineral water which was dispensed free-of-charge from taps. The mineral-rich water is drawn from underground wells for sake production, and the water sources are the very reasons for Otokoyama's location. Of course, we emptied our small drinking bottles and refilled them with the mineral water!"

Jeff Leong

"350 year old award winning sake brand. They use snow filtered water from Mount Daisetsu. Pretty nice but smallish museum. The store outside has the tastings area. Tried a 7000円 sake for 200円、it was tasty. There is also a cafe. I tried the rice latte 450円 and it was very delicious, tasted like sake😂. Overall a pretty cool experience.

Easy to take the bus here from Asahikawa station, use the Japan Travel app for routes, when you get on the bus take a ticket. Note the buses only take coins so have exact change."

David T

"A small museum but we do can learn the whole process of making sake. A 200 Yan sake tasting gave nice experiences.

No charges for the factory tour also self guided. At the testing room you deposit your coin and push a bottom for sale to dispense!

Many old and traditional tools are on display to show how the sake were made during the past which was very neat!"

Steven Cheng

What People Like

Free admission and tasting
Educational exhibits
Sake ice cream

What People Dislike

Small museum size

Frequently Asked Questions

🚇 🗺️ Getting There

The brewery is easily accessible by bus or taxi. The bus stop is located directly across the street from the museum, making it a convenient option, especially after sake tasting. Reddit

Yes, there is ample parking available at the brewery, which is helpful if you are driving. Reddit

Depending on your location in Asahikawa, walking might be an option, but it's generally recommended to use public transport or a taxi, especially if you plan on tasting sake. Reddit

Asahikawa is a major city in Hokkaido and can be reached by train from Sapporo. Once in Asahikawa, local buses or taxis are the best way to get around, including to the brewery. TikTok

Yes, it's often visited alongside other Asahikawa attractions like the Asahiyama Zoo and Asahikawa Ramen Village, making it a good stop on a day trip. Instagram

🎫 🎫 Tickets & Entry

Admission to the Otokoyama Sake Brewery Museum is free! You can explore the exhibits and learn about sake making without any charge. Reddit

No, advance booking is not required. The museum is free to enter and operates on a walk-in basis. Reddit

While specific hours can vary, the museum is generally open during daytime hours. It's always a good idea to check their official website or local listings for the most up-to-date information. Reddit

The factory tour is self-guided and free of charge. You can explore the exhibits at your own pace. Reddit

Yes, there is a shop where you can purchase a wide selection of Otokoyama sakes, including some exclusive to the museum store. Reddit

🎫 🧭 Onsite Experience

You can explore exhibits on sake-making history, see traditional tools, watch an explanatory video, and visit the tasting room and shop. Reddit

Even if you're not a sake connoisseur, the museum offers a fascinating look into Japanese brewing culture and history, with interesting exhibits. Reddit

Yes, photography is permitted inside the museum, allowing you to capture the historical displays and brewing process. Reddit

A visit typically takes about 10-15 minutes to explore the exhibits, but you might spend longer if you participate in the tasting or browse the shop. Reddit

The museum has multiple floors, and while some areas might be accessible, it's advisable to inquire about specific accessibility features if needed. Reddit

🍽️ 🍽️ Food & Dining

While the brewery focuses on sake, they offer unique sake-infused treats like sake ice cream and sake kasu chocolate, which are highly recommended. Reddit

No, the brewery does not serve full meals. It's primarily a tasting and educational experience. You can find dining options in Asahikawa city, such as the famous Asahikawa Ramen Village. Instagram

The main focus is on sake tasting. They offer a variety of Otokoyama sakes to sample. Reddit

Yes, the tasting offers a range of sakes, and the staff can often provide guidance. The free tasting is a great way to start. Reddit

Asahikawa city has numerous restaurants. The Asahikawa Ramen Village is a popular destination for local cuisine and is relatively close by. Instagram

📸 📸 Photography

The traditional sake-making tools, the tasting room setup, and the exterior of the brewery offer great photo opportunities. Instagram

Yes, photography is permitted inside the museum, allowing you to capture the historical exhibits and brewing process. Reddit

Generally, photography is allowed for personal use. It's always good practice to be mindful of other visitors and avoid flash photography in sensitive areas. Reddit

A standard camera or smartphone is sufficient. Given the indoor nature, a camera with good low-light performance can be beneficial. Instagram

Yes, you can photograph the sake bottles in the shop. It's a great way to remember which ones you enjoyed or want to purchase. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

While Otokoyama Sake Brewery is primarily an adult-focused attraction due to sake tasting, families can still find value. The museum offers a free, self-guided tour with interesting exhibits on traditional tools and history, which can be engaging for older children interested in Japanese culture. Photography is allowed, so kids can capture their favorite displays. Reddit

Consider focusing on the historical aspects and the visual elements of the brewing process. The sake ice cream is a definite hit with younger visitors and provides a sweet treat. It's advisable to manage expectations regarding the tasting portion for children, but the educational and cultural aspects can still make for a worthwhile stop, especially if combined with other Asahikawa attractions like the zoo. InstagramReddit

💰 Budget Travelers

Otokoyama Sake Brewery is an excellent destination for budget-conscious travelers. The admission to the museum is completely free, allowing you to explore the exhibits and learn about sake-making history without spending a yen. Reddit

The tasting experience also offers great value. You receive three free coins for sampling mid-range sakes, which is a generous offering. Even the paid tastings for premium sakes are reasonably priced at 200 yen per serving. Plus, the unique sake ice cream is an affordable indulgence. Reddit This makes it a highly recommended stop for those looking to experience local culture without breaking the bank.

🍶 Sake Enthusiasts

For true sake aficionados, Otokoyama Sake Brewery is a pilgrimage site. You'll delve deep into the 350-year history of one of Japan's most celebrated sake brands. The museum's detailed exhibits on traditional brewing methods and the chance to see the actual brewing facility offer invaluable insights. Reddit

The tasting room is where you can truly indulge. With the option to sample premium sakes for a small fee, you can explore the nuanced flavors that have earned Otokoyama international acclaim. Don't forget to seek out any museum-exclusive sakes in the shop, which are often rare finds. Reddit The opportunity to taste the pristine water used in their brewing is also a unique experience for serious enthusiasts. Reddit

Deep Dives

In-depth insights and expert knowledge

The Art of Sake Making at Otokoyama

Otokoyama Sake Brewery Museum offers a fascinating journey into the traditional art of sake brewing, a craft honed over 350 years. The museum showcases a collection of old and traditional tools used in the past, providing a tangible connection to the brewery's rich history. Visitors can explore exhibits detailing the entire process, from rice polishing to fermentation and aging. This self-guided experience allows you to absorb the intricacies of sake production at your own pace. Reddit

On the second floor, you can observe the actual sake-making facility from a viewing area, offering a glimpse into modern brewing practices that still honor tradition. The third floor features an explanatory video, available in multiple languages, which further elaborates on the sake-making process and the significance of Otokoyama's award-winning status. This comprehensive approach ensures that visitors, regardless of their prior knowledge, can appreciate the dedication and skill involved in creating this iconic Japanese beverage. Reddit

The brewery's commitment to quality is evident not only in its brewing but also in the pristine water used, which you might have the unique opportunity to taste during your visit. This focus on fundamental elements underscores why Otokoyama sake has achieved global recognition, including being the world's first to win the prestigious Monde Selection award. InstagramReddit

Sake Tasting Experience

The highlight for many visitors to Otokoyama Sake Brewery is the tasting room. Here, you can embark on a delightful journey of flavors. Each visitor typically receives three free coins to sample their mid-range sakes, offering a generous introduction to their offerings. This is a fantastic way to discover new preferences without any initial cost. Reddit

For those eager to explore further, premium sakes are available for tasting at 200 yen per serving. These often include their most famous and highly-regarded varieties. The tasting station is designed for self-dispensing, allowing you to select your desired sake by inserting a coin and pressing a button. Reddit It's a fun and interactive way to sample different profiles. Instagram

Beyond traditional sake, don't miss out on their unique sake-infused treats. The sake ice cream and sake kasu chocolate are frequently mentioned as incredibly flavorful and a must-try. Reddit These innovative products offer a different way to experience the essence of sake. Remember, responsible enjoyment is key; it's highly recommended to use a taxi or bus for your return journey after tasting. Reddit

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