
Strawberry Road Ichigo Kaido
A sweet roadside plaza on Izu Peninsula, famous for strawberry treats, unique snacks like wasabi croquettes, and regional souvenirs.

Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Enjoy fresh treats and souvenirs

Strawberry Road Ichigo Kaido
Best Time
Enjoy fresh treats and souvenirs

Highlights
Must-see attractions
A sweet roadside plaza on Izu Peninsula, famous for strawberry treats, unique snacks like wasabi croquettes, and regional souvenirs.
"Definitely stop in this parking area if you are driving near Mishima and down to other parts of Izu Peninsula!"

🍓 Strawberry Lover's Paradise
If you love strawberries, this is a must-visit! Try the daifuku and soft serve.
🚗 Perfect Road Trip Stop
Great place to rest and grab snacks during a drive on the Izu Peninsula.

Quick Facts
Hours
Rating
3.7 · 2,634 reviews
Type
Store
Highlights
Discover the most iconic attractions and experiences

Strawberry Daifuku
Various stalls
Fresh strawberries wrapped in soft mochi – a delicious and iconic Japanese treat.

Strawberry Soft Serve
Ice cream vendors
Creamy and refreshing soft-serve ice cream bursting with authentic strawberry flavor.

Omiyage & Regional Souvenirs
Gift shops
A wide selection of Japanese souvenirs, perfect for finding unique gifts and mementos.

Wasabi Croquettes
Food stalls
An adventurous and unique snack – deep-fried croquettes with a hint of wasabi.
Plans like a pro.
Thinks like you
Planning Your Visit
A Sweet Stop for Road Trippers
Must-Try Strawberry Delights
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🍓 Strawberry Lover's Paradise
If you love strawberries, this is a must-visit! Try the daifuku and soft serve.
🚗 Perfect Road Trip Stop
Great place to rest and grab snacks during a drive on the Izu Peninsula.
🍦 Unique Flavors to Try
Beyond strawberry, sample innovative treats like wasabi croquettes!
🎁 Souvenir Shopping Galore
Plenty of regional souvenirs (omiyage) available for gifts.
Tips
from all over the internet
🍓 Strawberry Lover's Paradise
If you love strawberries, this is a must-visit! Try the daifuku and soft serve.
🚗 Perfect Road Trip Stop
Great place to rest and grab snacks during a drive on the Izu Peninsula.
🍦 Unique Flavors to Try
Beyond strawberry, sample innovative treats like wasabi croquettes!
🎁 Souvenir Shopping Galore
Plenty of regional souvenirs (omiyage) available for gifts.
What Travellers Say
Reviews Summary
Visitors generally find Strawberry Road Ichigo Kaido to be a delightful and convenient rest stop, especially for those who love strawberries. While some find the flavors acceptable rather than extraordinary, many rave about the fresh strawberry daifuku and unique offerings like wasabi croquettes. It's a popular spot for picking up regional souvenirs and enjoying a sweet treat during a road trip.
"The plaza sell a lot of things. And if you tired of driving can stop by there for a quick rest and take a snack like “大福”.
We bought 4 different flavours of it
1. Strawberry 🍓
2. Banana 🍌
3. Peach 🍑
4. Melon 🍈
Not that tasty for me and not that unacceptable.
Still ok if you would like to try. May try the common one. Strawberry 🍓"
Edward Chan
"Date visited: July 2023
This place serves and sells a wide variety of products made of strawberries. If you love strawberries, I highly recommend
to visit this place. Some shops here also sells a lot of japanese omiyage."
Joy Inocencio
"Definitely stop in this parking area named only in Japanese but called “Strawberry Plaza” in English if you are driving near Mishima and down to other parts of Izu Peninsula or visa versa. The strawberry and wasabi and other innovative gifts or variety of things to eat, excellent! Of course try some soft ice cream, or the strawberry daifuku with fresh strawberries wrapped in omochi, delicious! Otherwise, have you ever tried wasabi infused deep fried croquettes? Indeed, they have them! Delicious and unique! Must try!"
Harold Archer
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Strawberry Road Ichigo Kaido is primarily accessible by car, located along major driving routes on the Izu Peninsula. It's a convenient stop for those traveling between areas like Mishima and other parts of Izu. Parking is available for visitors.
Absolutely! It's a popular rest area designed for drivers to take a break, stretch their legs, and enjoy local snacks and souvenirs. It's a welcome respite on longer drives.
It's situated on key routes connecting to and from the Izu Peninsula, making it a convenient stop for travelers heading towards or away from popular Izu destinations.
🎫 🎫 Tickets & Entry
No, Strawberry Road Ichigo Kaido is a public rest area and plaza, so there is no entrance fee to visit. You only pay for any food, drinks, or souvenirs you choose to purchase.
While it's a public plaza, individual shops and food stalls typically operate during daytime hours. It's best to visit during standard business hours to ensure most vendors are open.
🍽️ 🍓 Food & Dining
You'll find a wide variety of strawberry-themed delights, including strawberry daifuku (mochi with fresh strawberries), strawberry soft-serve ice cream, strawberry-flavored drinks, and more.
Yes, while strawberries are the star, you can also find other snacks like 'Daifuku' (general mochi), and unique items such as wasabi-infused deep-fried croquettes.
Reviews are mixed but generally positive, especially for strawberry lovers. Some find the flavors acceptable, while others rave about the freshness and uniqueness, particularly the daifuku.
Definitely! The plaza is known for selling a lot of Japanese 'omiyage' (souvenirs), which often include regional snacks and specialty food items.
📸 📸 Photography
While it's a rest stop, the vibrant displays of strawberry products and the variety of unique snacks offer fun photo opportunities, especially if you're showcasing your culinary adventures.









Social
from TikTok, Instagram & Reddit