
3COINS Shinjuku
Discover affordable treasures at 3COINS Shinjuku, a popular spot for unique 300-yen souvenirs, home goods, and accessories.
Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Fewer crowds, easier browsing

3COINS Shinjuku
Best Time
Fewer crowds, easier browsing
Highlights
Must-see attractions
Discover affordable treasures at 3COINS Shinjuku, a popular spot for unique 300-yen souvenirs, home goods, and accessories.
"Most are 300 yen so it’s a good deal. I got a couple of earrings."

🎯 Most items are 300 yen
Expect most products to be priced at ¥330 (including tax). A fantastic deal for unique finds!
🔍 Check nearby stores
If you don't find what you're looking for, the PePe store nearby has a larger selection.

Highlights
Discover the most iconic attractions and experiences

Affordable Accessories
Storewide
Score stylish earrings, bags, and more for around 300 yen each. Great for personal treats or gifts!

Home Goods & Decor
Storewide
Find cute and practical items for your home, from kitchen gadgets to storage solutions.

Seasonal Surprises
Storewide
Discover themed collections for holidays like Christmas, offering festive decor and gifts.
Plans like a pro.
Thinks like you
Planning Your Visit
Budget-Friendly Finds
Navigating the Store
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Most items are 300 yen
Expect most products to be priced at ¥330 (including tax). A fantastic deal for unique finds!
🔍 Check nearby stores
If you don't find what you're looking for, the PePe store nearby has a larger selection.
🎁 Great for souvenirs
Perfect spot for picking up affordable and unique gifts for friends and family back home.
🏠 Home & lifestyle focus
Discover a wide range of home goods, personal accessories, and lifestyle items.
Tips
from all over the internet
🎯 Most items are 300 yen
Expect most products to be priced at ¥330 (including tax). A fantastic deal for unique finds!
🔍 Check nearby stores
If you don't find what you're looking for, the PePe store nearby has a larger selection.
🎁 Great for souvenirs
Perfect spot for picking up affordable and unique gifts for friends and family back home.
🏠 Home & lifestyle focus
Discover a wide range of home goods, personal accessories, and lifestyle items.
✨ Seasonal collections
Keep an eye out for special holiday-themed items, especially around Christmas.
What Travellers Say
Reviews Summary
3COINS Shinjuku is a popular spot for affordable finds, with many praising the 300-yen price point for unique souvenirs and home goods. However, some visitors note the store's small size and limited selection, suggesting nearby alternatives for a broader range of items.
"It’s great shopping place in Shinjuku Tokyo"
Caroline Loves Travel
"Bad selection. It's not the trouble to find and it's impossible to find the tiny escalator"
Evan T
"Rather small store. Do not have a huge range. The PePe store (opp the yunika vision) has a lot more items."
M Lee
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
3COINS Shinjuku is conveniently located within the Lumine Shinjuku building. It's easily accessible from Shinjuku Station, a major transportation hub.
Yes, it's very close to Shinjuku Station, making it a convenient stop for shoppers exploring the area.
The store can be a bit tricky to find due to its size. Look for the Lumine Shinjuku building and follow signs for smaller shops or escalators.
Yes, Tokyo has several 3COINS locations. The Shinjuku store is one of many, offering a similar range of affordable goods.
Absolutely! Shinjuku Station is served by numerous JR, private, and subway lines, making it easily reachable from all parts of Tokyo.
🎫 🎫 Tickets & Entry
No, entry to 3COINS Shinjuku is free. It's a retail store open to the public.
Opening hours typically align with the Lumine Shinjuku building, usually from around 11:00 AM to 9:00 PM, but it's always best to check the Lumine Shinjuku website for the most current times.
There is no admission fee to enter 3COINS Shinjuku. You only pay for the items you wish to purchase.
Generally, 3COINS operates on a first-come, first-served basis, and reservations are not typically offered for their popular items.
3COINS occasionally has special pop-up events or seasonal sales, so it's worth checking their social media or website for announcements.
🎫 🛍️ Shopping & Products
3COINS offers a wide variety of items including home goods, kitchenware, accessories, beauty products, stationery, and seasonal decorations, with most items priced at 300 yen.
The vast majority of items are 300 yen (plus tax), but occasionally there might be slightly higher-priced items, though this is rare.
The selection can be somewhat limited and the store is small, so if you don't find what you're looking for, the nearby PePe store has a larger inventory.
Popular items often include cute accessories, practical home organization tools, and seasonal decor. Compression bags have been noted as a game-changer.
While 3COINS has beauty accessories, for a wider range of J-beauty products, you might want to explore dedicated pharmacies like OS Pharmacy, which is noted as being very affordable.
📸 📸 Photography
Generally, photography for personal use is allowed in most retail stores in Japan, including 3COINS. However, it's always polite to be discreet and avoid photographing staff or other customers without permission.
Focus on capturing the colorful displays of products, unique finds, and the overall atmosphere of affordable shopping. Seasonal items also make for great photos.
Yes, you can photograph specific products you're interested in, especially if you're documenting your finds or sharing recommendations online.
While not explicitly stated, avoid flash photography that might disturb other shoppers or staff. Be mindful of store policies if any are posted.
Many TikTok and Instagram creators showcase 3COINS products, offering visual inspiration. Searching hashtags like #3COINS or #スリコ can yield great results.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
However, the store's compact size might make it challenging with strollers or very young children. It's best visited during less crowded times, like weekday mornings, to allow for easier browsing. Keep an eye out for seasonal items that might appeal to children, such as cute stationery or small decorative pieces.
💰 Budget Travelers
Be prepared for a treasure hunt, as the selection can vary. If you're looking for specific items or a wider range, consider checking out other 3COINS branches or nearby discount stores. However, for spontaneous finds and great value, this store is hard to beat.
🎁 Gift Shoppers
Deep Dives
In-depth insights and expert knowledge
The 3COINS Phenomenon: More Than Just 300 Yen
What sets 3COINS apart is its focus on design and trendiness. The store consistently updates its inventory with items that reflect current styles and seasonal themes, making each visit a potential treasure hunt. Whether you're looking for a quirky souvenir, a useful household item, or a small gift, 3COINS provides a delightful shopping experience where you can find something unique without overspending.
While the Shinjuku branch is noted for being smaller, it still embodies the core 3COINS experience. Visitors often praise the store for its 'cute' and 'useful' finds, highlighting its role as a source for both everyday necessities and impulse buys that add a touch of joy to daily life.
Navigating Shinjuku's Shopping Landscape
However, navigating Shinjuku's extensive shopping complexes can sometimes be overwhelming. The 3COINS Shinjuku store itself is described as 'rather small' with a 'bad selection' by some, and finding its entrance, particularly the 'tiny escalator,' can be a challenge. This suggests that while the store offers great value, its physical space might limit its inventory compared to larger branches or other nearby stores like the one in the PePe building.
For those seeking a wider variety of goods, it's recommended to explore other shopping options in Shinjuku. However, for the specific appeal of 3COINS' 300-yen treasures, the Shinjuku branch remains a popular destination for its convenience and the thrill of discovering affordable gems.
Social
from TikTok, Instagram & Reddit