Don Quijote Asakusa
A massive, 24-hour discount store in Asakusa, packed with everything from snacks and souvenirs to cosmetics and household items.
Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Less crowded, still buzzing
Don Quijote Asakusa
Best Time
Less crowded, still buzzing
Highlights
Must-see attractions
A massive, 24-hour discount store in Asakusa, packed with everything from snacks and souvenirs to cosmetics and household items.
"It's a treasure hunt! Expect the unexpected and buy a lot."
🎯 Tax-Free Shopping Tip
Spend over ¥5,000 for tax-free savings! Get it at the 4th floor. 🎟️
🛍️ Pack Light, Shop Heavy
You'll want to buy everything! Leave extra space in your luggage for impulse buys. :handbag:
Quick Facts
Hours
Rating
4 · 10,929 reviews
Type
Discount Store
Highlights
Discover the most iconic attractions and experiences
Souvenir Bonanza
All Floors
From matcha snacks to quirky Japanese items, find endless souvenirs for everyone back home.
Halal Food Section
Designated Area
Discover a dedicated section with halal instant meals, snacks, and more, perfect for Muslim travelers.
Late-Night Shopping
Entire Store
Open 24 hours, this is your go-to spot for any shopping needs, day or night.
Aquarium Entrance
Store Entrance
Start your shopping adventure with a glimpse of marine life in the aquariums at the entrance.
Plans like a pro.
Thinks like you
Planning Your Visit
Embrace the Chaos: It's Part of the Fun!
Tax-Free Shopping & Luggage Space
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Tax-Free Shopping Tip
Spend over ¥5,000 for tax-free savings! Get it at the 4th floor. 🎟️
🛍️ Pack Light, Shop Heavy
You'll want to buy everything! Leave extra space in your luggage for impulse buys. :handbag:
⏰ 24-Hour Convenience
Open all day and night, perfect for last-minute souvenir runs or late-night cravings. +1 🕐
🕌 Halal Finds
Look for the dedicated halal section for safe snacks and meals. +1 :prayer_beads:
Tips
from all over the internet
🎯 Tax-Free Shopping Tip
Spend over ¥5,000 for tax-free savings! Get it at the 4th floor. 🎟️
🛍️ Pack Light, Shop Heavy
You'll want to buy everything! Leave extra space in your luggage for impulse buys. :handbag:
⏰ 24-Hour Convenience
Open all day and night, perfect for last-minute souvenir runs or late-night cravings. +1 🕐
🕌 Halal Finds
Look for the dedicated halal section for safe snacks and meals. +1 :prayer_beads:
🚶♀️ Navigate the Aisles
It's a treasure hunt! Embrace the crowded, packed aisles for a unique experience. 🚶
What Travellers Say
Reviews Summary
Don Quijote Asakusa is a massive, 24-hour discount store offering an overwhelming variety of goods, from snacks and souvenirs to cosmetics and household items. Visitors appreciate its convenience and the 'treasure hunt' atmosphere, though some find the crowded aisles and weak air conditioning less comfortable. It's a popular spot for tourists looking for unique finds and tax-free shopping opportunities.
"This department store is like a Japanese version of Walmart. Mostly everything can be found in this place. We visited in the evening around 8-9pm m, it’s not super crowded but as it’s in the tourist area, expect people regardless. The check out line took roughly 7-10 minutes wait, it’s not dreadful. It’s a nice experience and I was definitely over stimulated and wanted to buy A LOT of cute things- the only thing holding me back is luggage space."
Yvette Chiong
"Don Quijote Asakusa based on recent visitor feedback, plus its strengths and potential drawback
⭐ Don Quijote Asakusa — Review
What It Is / Atmosphere
• This Don Quijote is a large, multi-floor discount store in Asakusa. 
• It’s open 24 hours, which makes it super convenient for tourists or late-night shopping. 
• The shop is very “bazaar-style”: crowded, lots of shelves stacked with a huge variety of products. 
• According to a guide, the Asakusa branch has not just shopping but also restaurants, karaoke, and a theater inside. 
• Because of its size and tourist location (near Senso-ji), it’s very popular with visitors. 
⸻
🔍 What You Can Buy There
• A very wide variety: snacks, souvenirs, cosmetics, clothing, electronics, daily necessities, and more. 
• Plenty of souvenir options, especially for tourists — matcha snacks, more “touristy” goods, quirky Japanese items. 
• Luggage / travel gear: some visitors say the Asakusa Donki has a large luggage section. 
• Because it’s tax-free eligible (for tourists), it’s quite handy for buying souvenirs. 
⸻
👍 Strengths
• Convenience: 24-hour operation is a huge plus, especially in a tourist-heavy area.
• Variety: Almost everything you might want in a discount / souvenir shop.
• Tourist-friendly: Good place to pick up gifts, snacks, and travel items.
• Entertainment: More than just a shop — the Asakusa branch has restaurants and a small theater / performance space, making it a fun stop. 
• Treasure-hunt feel: Because shelves are packed and chaotic, browsing is part of the fun. 
⸻
👎 Possible Downsides
• Crowded & cramped aisles: Several reviewers mention narrow aisles and a very packed layout. 
• Air conditioning / comfort: Some say the air conditioning feels weak, making the shopping experience less comfortable. 
• Prices are not always the cheapest: Despite being a “discount store,” some visitors feel that certain items aren’t significantly cheaper than other stores. 
• Tax-Free: Get it at 4th Floor.
• Tourist lines: With many visitors, tax-free counters or checkout lines may get long.
⸻
💡 My Verdict
• Rating: ~3.8 / 5
• Worth Visiting: Yes — especially if you’re in Asakusa and want to pick up souvenirs, travel goods, or random Japanese gadgets.
• Best For: Tourists, bargain-hunters, people who don’t mind navigating a chaotic but fun store.
• Maybe Skip: If you’re looking for super premium deals or a very calm, efficient shopping experience — there may be better, more specialized shops."
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"Largest Donki in the area so expect it to be crowded. It's located near Sensoji Temple in a high-traffic area with a few other major chain stores nearby. I was happy to find some strawberry cheesecake Kit Kats that are seasonal. They must have just put them out for Culture Day. The entrance has some nice aquariums with moray eels and angel fish. This is a great place to find snacks made in Japan. I didn't get to check the upper floors because it was so crowded. Also the first floor has only one tax-free register, so depending on what you're buying, it may not be worth the hassle. I spend maybe $150 and filled the empty spaces in my suitcase with whatever snacks I could find. Definitely worth a visit, but be mindful that there are visitors from all over the world there."
Sheldon Jones
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Don Quijote Asakusa is conveniently located in the heart of Asakusa. You can easily reach it via the Tokyo Metro Ginza Line, Toei Asakusa Line, or Tobu Skytree Line to Asakusa Station. It's a short walk from the station, making it accessible for most travelers. +1
Yes, Don Quijote Asakusa is situated very close to the famous Senso-ji Temple, making it a perfect stop before or after visiting the temple.
While there might be limited parking options nearby, it's generally recommended to use public transportation as Asakusa is a popular tourist area with heavy foot traffic.
The closest stations are Asakusa Station (served by multiple lines) and Tawaramachi Station. From either, it's a short walk to the store.
Yes, it's a prominent store in a busy tourist area, often recognizable by its bright signage and the aquariums at the entrance.
🎫 🎫 Tickets & Entry
No, Don Quijote Asakusa is a retail store and does not have an entrance fee. You can browse freely.
This branch is open 24 hours a day, 7 days a week, offering incredible flexibility for shoppers. +1
To qualify for tax-free shopping, tourists need to spend over 5,000 yen on eligible items. You'll typically process this on the 4th floor.
Yes, Don Quijote generally accepts major credit cards, including those from international banks. It's always good to have some cash as a backup.
No special tickets or passes are required to enter or shop at Don Quijote Asakusa. It's a regular retail store.
🎫 🛍️ Shopping & Products
You can find an enormous variety of items, including snacks, souvenirs, cosmetics, electronics, clothing, household goods, toys, and more. It's a true 'everything store'. +1
Don Quijote Asakusa has a dedicated halal section where you can find halal instant meals, snacks, and other food items. +1
Absolutely! It's a prime spot for souvenirs, from popular matcha-flavored treats to unique Japanese trinkets and novelty items. +1
Yes, many visitors note that the Asakusa branch has a substantial luggage and travel gear section, perfect for picking up essentials or replacements.
While it's a discount store, prices can vary. It's great for impulse buys and a wide selection, but for the absolute lowest prices on specific items, comparison shopping might be needed.
🍽️ 🍽️ Food & Dining
The Asakusa branch is known to have more than just shopping; it reportedly includes restaurants and entertainment options within its complex.
Yes, you can find a variety of ready-to-eat meals and snacks, including a dedicated halal section for Muslim travelers. +1
Popular choices include various Kit Kat flavors (like seasonal strawberry cheesecake), Pocky, and other Japanese confectionery.
Besides the halal section inside Don Quijote, there are also halal restaurants nearby, such as Saray Kebab NishiAsakusa, which is open late.
Yes, the store offers a wide selection of beverages, from Japanese teas and sodas to energy drinks and imported options.
📸 📸 Photography
Generally, photography is allowed for personal use, but it's always a good idea to be mindful of other shoppers and avoid intrusive photos.
The vibrant, packed aisles offer a unique visual. The aquariums at the entrance are also a popular spot for a quick photo.
Yes, you can photograph products, especially if you're looking for specific items or sharing your finds online.
While not explicitly stated, avoid photographing staff without permission or in a way that could be considered disrespectful.
A smartphone with good low-light capabilities is ideal for capturing the bustling atmosphere. A wide-angle lens can help capture the sheer volume of products.
Social
from TikTok, Instagram & Reddit