AK PLAZA Hongdae WithMUU Store
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AK PLAZA Hongdae WithMUU Store

4.1
·104 reviews·, South Korea

Your ultimate K-pop destination in Hongdae! Find signed albums, official merch, and create custom phone grips at WithMUU.

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday mornings

Fewer crowds, better selection

CrowdLow
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AK PLAZA Hongdae WithMUU Store

AK PLAZA Hongdae WithMUU Store

Best Time

Weekday mornings

Fewer crowds, better selection

CrowdLow

Highlights

Must-see attractions

Your ultimate K-pop destination in Hongdae! Find signed albums, official merch, and create custom phone grips at WithMUU.

4.1
(104 reviews)

"The Location was very good, the Store was big and you can find everything from K-Pop there!"

Vertical photo
TIP

🎯 Arrive Early for Rare Finds

Limited edition albums and popular merch sell out fast. Arrive when the store opens to maximize your chances.

🗣️ Staff Speak English

Don't hesitate to ask staff for help; they are known to be friendly and speak good English.

Third hero image

Quick Facts

Hours

Rating

4.1 · 104 reviews

Type

Store

Highlights

Discover the most iconic attractions and experiences

Extensive Album Collection

Extensive Album Collection

WithMUU Store

Dive into shelves packed with K-pop albums, including many signed copies. Find everything from the latest releases to sought-after older albums.

TikTok
Official K-Pop Merchandise

Official K-Pop Merchandise

WithMUU Store

Discover a wide array of official K-pop goods, from lightsticks and photo cards to exclusive fan club merchandise.

TikTok
Dedicated Artist Sections

Dedicated Artist Sections

WithMUU Store

Some visitors rave about dedicated sections for specific groups, making it easier to find your bias's merch.

Reddit
DIY Phone Grips

DIY Phone Grips

WithMUU Store

Get creative and design your own custom phone grip or popsocket using various shapes and designs.

TikTok
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Planning Your Visit

K-Pop Fan Paradise in Hongdae

AK Plaza Hongdae's WithMUU store is a must-visit for K-pop enthusiasts. Expect a vast selection of albums, lightsticks, and official merchandise. Arrive early to snag limited editions and be prepared for potential crowds, especially on weekends.

Navigating the AK Plaza

WithMUU is located on the 2nd floor of AK Plaza Hongdae. While the store itself might not be massive, the mall offers a variety of other shops, cafes, and even exhibitions, making it a great spot for a full day of exploration. TikTok

Best Times

When
Weekday mornings
Why
Fewer crowds, better selection
Crowd
Low
When
Weekend afternoons
Why
Lively atmosphere, but busy
Crowd
High

Insider Tips

from TikTok, Instagram & Reddit

Which album wound be the gues first thing you’d buy?? 🫶 #kpop #kpopfyp #kpopers #kpopmerch #signedalbum #kpopstore #kpopshop #koreanbuyingagent #koreanbuyingservice #withmuu #luckydraw #kpopfypシ #fypシ
@deliveredkorea
13.5K likes • 117.9K views

🎯 Arrive Early for Rare Finds

Limited edition albums and popular merch sell out fast. Arrive when the store opens to maximize your chances. TikTok+1

🗣️ Staff Speak English

Don't hesitate to ask staff for help; they are known to be friendly and speak good English. Reddit

today i visited withmuu! i usually go here to buy albums because the price and selection they offer ❤️ i will be posting more videos of kpop stores to visit in Korea so please wait for it! #kpoptourisminseoul #kpopalbum #kpopstore #seoul #kpoptourism #seoultourism #korea #kpopalbums #kpop #sanrio
@beomgyu_maze
14.9K likes • 185.1K views
3 places you should visit in Hongdae, Seoul if you are a K-POP fan! ✅🤓 1. WithMUU Store | 📍AK PLAZA Hongdae 2. K-pop Azit with U+ | 📍 LG U+ Hongdae store 3. Line Friends Hongdae Flagship Store #korea #kpop #hongdae #kpopfan #seoul #visitseoul #kpopmerch #MD #visitkorea #fypシ
@celeb.confirmed
1.3K likes • 43K views

🛍️ Check for Restocks

Lightsticks can be frequently sold out. Inquire about restock dates if you're looking for specific items. Reddit

💡 Explore the Mall

AK Plaza Hongdae offers more than just WithMUU, including cute shops and exhibitions. TikTok

cafe with kpop | with MUU 💿 #seoul #서울 #korea #kpop #kpopstore #merch #cafe #kpopalbums #hongdae #홍대 #fyp #fypシ
@mochii.monii
24.7K likes • 196.9K views

Tips

from all over the internet

🎯 Arrive Early for Rare Finds

Limited edition albums and popular merch sell out fast. Arrive when the store opens to maximize your chances. TikTok+1

🗣️ Staff Speak English

Don't hesitate to ask staff for help; they are known to be friendly and speak good English. Reddit

🛍️ Check for Restocks

Lightsticks can be frequently sold out. Inquire about restock dates if you're looking for specific items. Reddit

💡 Explore the Mall

AK Plaza Hongdae offers more than just WithMUU, including cute shops and exhibitions. TikTok

📱 DIY Phone Grips

Personalize your phone with a custom grip. It's a fun and unique souvenir to create. TikTok

What Travellers Say

4.1
(104 reviews)

Reviews Summary

Visitors praise WithMUU at AK Plaza Hongdae for its extensive K-pop collection, including signed albums and official merchandise, and friendly, English-speaking staff. However, some note that lightsticks can be frequently sold out and that album prices might be slightly higher than elsewhere. The store's size is also mentioned as a limitation for a more diverse collection.

"The Location was very good, the Store was big and you can find everything from K-Pop there (Albums, Lightsicks, Merch)! The employees spoke very good English and the Prices were not too high. I would go there again if I wanted to buy K-Pop Merch! ❤️"

Yuna

"Good variety but lightsticks don't appear to be restocked (sold out for quite some time) and kpop albums are overpriced"

Jennifer Chu

"It is not a big store so they are not able to carry a more diverse collection of merchandise."

Yu-Ting

What People Like

Vast K-pop selection
Signed albums available
English-speaking staff

What People Dislike

Lightsticks often sold out
Albums can be overpriced
Store size limited

Frequently Asked Questions

🚇 🗺️ Getting There

AK Plaza Hongdae is easily accessible via Seoul's subway system. Take the subway to Hongik University Station (Line 2, Airport Railroad, Gyeongui-Jungang Line) and use Exit 4 or 5. WithMUU is located on the 2nd floor of the mall. TikTok+1

Yes, Hongdae is a vibrant district with several K-pop related spots. Nearby attractions include the LG U+ store for K-pop experiences and Line Friends stores. TikTok

The subway is the most efficient and cost-effective way to reach Hongdae from anywhere in Seoul. Taxis are also available but can be more expensive, especially during peak hours.

Yes, AK Plaza Hongdae offers parking facilities for visitors. However, using public transportation is generally recommended due to potential traffic congestion in the area.

Absolutely! Taxis are readily available in Seoul. You can hail one on the street or use ride-sharing apps. Just provide the address 'AK Plaza Hongdae' to your driver.

🎫 🎫 Tickets & Entry

No, entry to the WithMUU store within AK Plaza Hongdae is free. You only pay for the merchandise you wish to purchase. TikTok

WithMUU store generally follows the operating hours of AK Plaza Hongdae. It's best to check the mall's official website for the most up-to-date hours, but typically it's open from around 10:30 AM to 10:00 PM daily.

AK Plaza Hongdae is a shopping mall, and there are no admission fees to enter the mall itself. You only pay for purchases made within the stores.

Generally, WithMUU operates on a first-come, first-served basis for most items. Pre-orders might be available for specific album releases, so it's worth checking their social media or website.

While not explicitly stated, it's advisable to be mindful of others. During high-demand periods, stores might implement purchase limits to ensure fair distribution of popular items.

🎫 🛍️ Shopping & Merchandise

WithMUU offers a comprehensive selection including K-pop albums (new and signed), lightsticks, official photo cards, fan club merchandise, and group-specific goods. TikTok+1

Prices are generally considered competitive for K-pop merchandise in Seoul. While some albums might be slightly more expensive than online, the convenience and availability of signed albums are often worth it. Reddit

It's possible to find rare merch and signed albums, especially if you visit early or during restocks. However, availability of out-of-print items can be hit or miss. TikTok

They stock a variety of lightsticks, but popular ones can sell out quickly. It's advisable to check for restocks if you're looking for a specific group's lightstick. Reddit

WithMUU offers a fun DIY station where you can create your own custom phone grip or popsocket by choosing shapes and adding your own designs or photos. TikTok

📸 📸 Photography & Souvenirs

While the store is primarily for shopping, the vibrant displays of albums and merchandise can make for interesting photos. The DIY phone grip station also offers a unique photo op. TikTok

Besides albums and merch, the DIY phone grips are a great personalized souvenir. You can also find various K-pop themed accessories and stationery. TikTok

Generally, taking photos of merchandise for personal use is allowed. However, it's always polite to be discreet and avoid obstructing other shoppers or staff. TikTok

AK Plaza Hongdae sometimes hosts exhibitions or has themed displays that can be good for photos. Keep an eye out for any temporary installations during your visit. TikTok

Focus on close-ups of album covers, unique merchandise, and the colorful displays. The DIY phone grip creation process is also very shareable content. TikTok

AK PLAZA Hongdae WithMUU Store (2026) – Best of TikTok, Instagram & Reddit Travel Guide