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Bricksand Myeongdong

4.9
·3k reviews·, South Korea

Discover Bricksand Myeongdong, a dessert haven offering over 20 flavors of uniquely shaped, handcrafted financiers perfect for gifting.

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday afternoons

Fewer crowds, more relaxed browsing

CrowdLow
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Bricksand Myeongdong - Image 1

Bricksand Myeongdong

Best Time

Weekday afternoons

Fewer crowds, more relaxed browsing

CrowdLow

Highlights

Must-see attractions

Discover Bricksand Myeongdong, a dessert haven offering over 20 flavors of uniquely shaped, handcrafted financiers perfect for gifting.

4.9
(3k reviews)

"The brick-shaped financiers are beautifully displayed and packaged, making them a popular gift choice."

Vertical photo
TIP

🎯 Perfect Gift Choice

Financiers are beautifully packaged, making them ideal gifts to take home from Korea.

😋 Flavor Variety

Explore over 20 flavors! Favorites include caramel, ruby, corn, and garlic.

Third hero image

Highlights

Discover the most iconic attractions and experiences

Brick-Shaped Financiers

Brick-Shaped Financiers

Bricksand Myeongdong

Golden and crispy on the outside, soft and moist inside. Over 20 unique flavors to choose from!

Attractive Packaging

Attractive Packaging

Bricksand Myeongdong

Beautifully displayed and packaged, making them ideal for gifts and souvenirs.

Signature Brickshake

Signature Brickshake

Bricksand Myeongdong

A surprisingly good drink option that complements the sweet treats.

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Planning Your Visit

Gift-Worthy Financiers

Bricksand Myeongdong offers a delightful array of handcrafted financiers in over 20 flavors, perfect for souvenirs. Their attractive packaging makes them a popular choice for gifts to take home from Seoul. Consider the shelf life when purchasing for travel.

Flavor Exploration

With numerous flavors like caramel, ruby, corn, injeolmi, salt milk, and even garlic, there's a financier to suit every palate. While many rave about the taste, some find the texture disappointing. It's worth trying a few to discover your favorites.

Best Times

When
Weekday afternoons
Why
Fewer crowds, more relaxed browsing
Crowd
Low
When
Evenings
Why
Post-shopping treat
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

✨ must-visit spot for dessert lovers in Seoul! Bricksand serves over 20 flavors of handcrafted financiers, all beautifully displayed and packaged and they also taste super good. I picked up two boxes (because how could I not?) and my favorites were caramel and ruby. They’re very soft, buttery, and just the right amount of sweet. You can buy them individually or get beautifully packaged gift boxes...
@plumviolet
2.4K likes • 69.1K views

🎯 Perfect Gift Choice

Financiers are beautifully packaged, making them ideal gifts to take home from Korea. TikTok+1

😋 Flavor Variety

Explore over 20 flavors! Favorites include caramel, ruby, corn, and garlic. TikTokReddit

A Must Try Financier Dessert in Korea✨ @브릭샌드 Bricksand 📍Bricksand Myeongdong @happybricksand A Perfect and Delicious gift from Korea to bring! 🎁 Safe Ingredients for Muslims! #seoulfood #seoulcafe #seoultravel #koreansnacks #seoultrip #myeongdong #seoulrestaurant #thingstodoinseoul #koreashopping #seoulshopping #triptoseoul #shoppinginkorea #triptokorea #seoulfoodie #seoullovers
@avinkorea
3.1K likes • 105.8K views
@브릭샌드 Bricksand is a must try spot in Seoul that sells famous freshly made brick shaped desserts that’s golden & crispy on the outside and soft on Inside. Makes the perfect gift to take home from Korea! #seoulfood #seoulcafe #seoultravel #koreansnacks #seoultrip @Exprive Eats @Exprive
@mymindandmee
479 likes • 14.9K views

🚶‍♀️ Easy to Find

Located near Myeongdong Station Exit 6, a short walk away. TikTok

💰 Affordable Treats

Individual financiers are around 2,800 KRW, making them a budget-friendly indulgence. TikTok

✨ Satisfy your sweet cravings at 𝗛𝗮𝗽𝗽𝘆 𝗕𝗿𝗶𝗰𝗸𝘀𝗮𝗻𝗱 𝗶𝗻 𝘁𝗵𝗲 𝗵𝗲𝗮𝗿𝘁 𝗼𝗳 𝗠𝘆𝗲𝗼𝗻𝗴𝗱𝗼𝗻𝗴!🍫 This dessert haven is a must-visit for anyone who loves beautifully crafted treats. Their signature Bricksand desserts come in different flavors, from rich chocolates to matcha and even fruity options. Each dessert has the perfect mix of crisp outer layers and soft, moist cake inside. 😍 What I love the most about Happy B...
@glorynextstop
647 likes • 30.9K views

Tips

from all over the internet

🎯 Perfect Gift Choice

Financiers are beautifully packaged, making them ideal gifts to take home from Korea. TikTok+1

😋 Flavor Variety

Explore over 20 flavors! Favorites include caramel, ruby, corn, and garlic. TikTokReddit

🚶‍♀️ Easy to Find

Located near Myeongdong Station Exit 6, a short walk away. TikTok

💰 Affordable Treats

Individual financiers are around 2,800 KRW, making them a budget-friendly indulgence. TikTok

🤔 Texture Surprise

Some find the exterior too hard and interior dry, while others love the crisp-soft contrast. Reddit

What Travellers Say

4.9
(3k reviews)

Reviews Summary

Bricksand Myeongdong is celebrated for its visually appealing, brick-shaped financiers with a wide variety of flavors and attractive gift packaging. While many enjoy the taste and find them perfect for souvenirs, some reviews mention disappointment with the texture, finding the exterior too hard and the interior dry.

"Tried this financiers sometime back and loved the taste. The financiers have many flavours and the store presentation is very colourful. Tried the corn, injeolmi and salt milk bricksand and they tasted delicious. Rainy day so dine in with hot coffee."

Ken Tan

"TLDR: Won't buy for the financiers but more for the packaging.

Tried the financiers on 23rd Oct evening. It was really disappointing as the online reviews were extremely positive. The exterior was too hard (not crispy) and the interior dry and spongey rather than moist and fluffy.

Even though it was relatively cheap at 2500 won per financier with individual packaging and the boxes and paper bags looks trendy, I wouldn't recommend buying at all.

Surprisingly the signature brickshake was quite good though."

Jason Su

"I was looking for souvenirs when I came across this shop.
The block-shaped financiers looked cute and seemed perfect as souvenirs.
You write down the quantity you want on the order sheet provided and bring it to the cashier.
The shelf life is seven days from the production date, or 14 days if kept frozen.
Since the chocolate can melt a little when the temperature is high, you need to be careful on hot days."

TooGood

What People Like

Unique brick shape
Wide flavor selection
Attractive gift packaging

What People Dislike

Inconsistent texture
Exterior too hard
Interior dry

Frequently Asked Questions

🚇 🗺️ Getting There

Take the Seoul Metro Line 4 to Myeongdong Station and use Exit 6. Walk straight for about 5 minutes, and you'll find Bricksand Myeongdong. TikTok

Yes, it's conveniently located in the heart of Myeongdong, a popular shopping district, making it easy to find after exploring the area. TikTok

Myeongdong is well-connected by the Seoul Metro. Line 4 (blue line) and Line 2 (green line) have stations nearby, making it accessible from most parts of the city. TikTok

Yes, while Myeongdong is a popular spot, there are other Bricksand locations around Seoul. The Myeongdong branch is particularly busy. Reddit

Taxis are readily available in Seoul. You can provide the address '8-10 Myeongdong 8-gil, Jung District, Seoul, South Korea' to your driver. TikTok

🎫 🎫 Tickets & Entry

No, Bricksand Myeongdong is a dessert shop, not an attraction requiring tickets. You can walk in and purchase their financiers and drinks. TikTok

Opening hours can vary, but typically dessert shops in Myeongdong are open from late morning to evening, often around 10 AM to 10 PM. It's best to check their social media or a local guide for the most current times. TikTok

You'll typically find an order sheet where you mark the quantity of each financier flavor you want, then bring it to the cashier to pay. Reddit

There is no admission fee to enter Bricksand Myeongdong. You only pay for the items you purchase. TikTok

While not explicitly stated, it's unlikely for individual financiers. For larger gift box orders, contacting them directly might be an option, but walk-in purchases are common. Reddit

🎫 🛍️ Shopping & Gifts

Absolutely! Their attractive packaging and unique brick shape make them a popular and thoughtful gift to bring back from Seoul. TikTok+1

The shelf life is typically seven days from the production date. If kept frozen, they can last up to 14 days. Be mindful of melting in high temperatures. Reddit

The main location is Bricksand Myeongdong, but they may have other branches or be available in select duty-free shops or department stores. TikTokReddit

Individual financiers are quite affordable, around 2,500 to 2,800 KRW each. Gift boxes will vary in price depending on the number of financiers. TikTokReddit

Myeongdong is a shopper's paradise for snacks! Besides Bricksand, look for HBAF almonds, and various other Korean snacks and treats. Reddit

🍽️ 🍰 Food & Dining

Popular choices include caramel, ruby, corn, injeolmi, salt milk, and even a unique garlic flavor. It's best to try a few to find your favorite! TikTokReddit

Bricksand claims to use high-quality ingredients and offers 'healthy dessert' options. However, they are still a sweet treat. TikTok

Yes, there is a dine-in area where you can enjoy your financiers with a hot coffee or other beverages. Reddit

They offer various drinks, including coffee, which pairs well with their financiers. The signature Brickshake is also noted as being quite good. TikTokReddit

The flavors are generally described as well-balanced and not overly sweet, making them a good accompaniment to coffee or tea. TikTok

📸 📸 Photography

Yes, the financiers are beautifully presented with vibrant colors and a unique brick shape, making them very Instagrammable. The shop's display is also visually appealing. TikTok+1

Focus on the texture and colors. Natural light is best. Consider arranging a few different flavors together for a visually interesting shot. TikTok

The display shelves with the financiers are a prime spot for photos. The dine-in area can also offer a cozy backdrop. TikTok

Definitely! The packaging is part of the appeal, especially if you're showcasing them as gifts. Capture the boxes and bags for a complete look. Reddit

Use relevant hashtags like #Bricksand, #Myeongdong, #SeoulFood, #KoreanSnacks, #Financiers, #SeoulCafe, and #GiftIdeas. TikTok+1

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Bricksand Myeongdong is a great stop for families looking for a sweet treat while exploring Myeongdong. The colorful financiers are visually appealing to children, and the variety of flavors means there's likely something to please even picky eaters. The shop offers a pleasant break from the bustling streets, with a small dine-in area where families can relax and enjoy their desserts. TikTok

Consider purchasing a few different flavors to share, allowing everyone to sample. The individual packaging of the financiers also makes them easy to manage for younger children. While not a full meal, it's a delightful way to add a touch of sweetness to a family outing in Seoul. TikTok

🎁 Gift Seekers

If you're on the hunt for unique and attractive souvenirs, Bricksand financiers are an excellent choice. Their distinctive brick shape and the wide array of flavors, presented in charming packaging, make them a standout gift. They are perfect for colleagues, friends, or family back home who appreciate artisanal treats. TikTok+1

Remember to factor in the shelf life when buying. For longer journeys, consider freezing them or purchasing them just before you head to the airport. The shop's location in Myeongdong makes it convenient to pick up gifts while you're already shopping for other items. Reddit

☕ Coffee & Dessert Lovers

For those who appreciate a good coffee and a delightful pastry, Bricksand Myeongdong is a must-visit. The financiers are designed to pair perfectly with a hot beverage, offering a balanced sweetness that doesn't overpower the coffee. You can enjoy your treats in their cozy dine-in area, making it a perfect spot for a mid-shopping break or a relaxed afternoon. TikTokReddit

Don't miss trying their signature Brickshake if you're looking for something different. The variety of flavors means you can explore different taste profiles, from rich chocolate to fruity and nutty options, all complementing your chosen drink. Reddit

Deep Dives

In-depth insights and expert knowledge

The Art of the Financier

Bricksand Myeongdong specializes in financiers, a small French almond cake. Traditionally, they are rectangular and have a rich, buttery flavor. Bricksand puts a unique spin on this classic by shaping them like bricks and offering an extensive range of flavors, from classic chocolate and caramel to more adventurous options like corn and garlic. The texture is key: a desirable financier should have a slightly crisp exterior and a moist, tender crumb inside. TikTok+1

Many visitors are drawn to Bricksand not just for the taste but for the visual appeal. The financiers are meticulously arranged, creating a colorful and inviting display. This attention to presentation, combined with their unique shape, makes them stand out. The shop itself is designed to be aesthetically pleasing, contributing to the overall experience. TikTok+1

While the majority of reviews praise the taste and presentation, a few travelers have noted that the texture can sometimes be disappointing, with the exterior being too hard or the interior too dry. This suggests that consistency might vary, or personal preferences play a significant role in the enjoyment of these delicate cakes. Reddit

Myeongdong: A Shopper's Paradise

Bricksand Myeongdong is situated in the bustling heart of Myeongdong, a district renowned as Seoul's premier shopping destination. This area is a vibrant hub for fashion, cosmetics, street food, and unique dessert shops like Bricksand. Visitors often combine a visit to Bricksand with their shopping excursions, making it a convenient stop for a sweet treat or to pick up gifts. TikTok+1

The energy of Myeongdong is infectious, with countless stores offering everything from K-beauty products to trendy clothing. After a day of exploring the shops and trying various street foods, Bricksand offers a more refined dessert experience. The proximity to Myeongdong Station also makes it easily accessible for tourists staying in various parts of the city. TikTok+1

While Myeongdong is undeniably tourist-centric, it also attracts locals looking for specific brands and the latest trends. The area's popularity means it can get crowded, especially on weekends and evenings. However, this lively atmosphere is part of the Myeongdong charm, and Bricksand fits perfectly into this dynamic retail landscape. TikTok

The Art of Gifting from Seoul

Bricksand financiers have become a go-to gift for many travelers leaving Seoul. Their distinctive brick shape and the wide variety of flavors make them a memorable and unique souvenir. The attractive packaging further enhances their appeal as a gift, suggesting thoughtfulness and care. TikTok+1

When considering Bricksand as a gift, it's important to be aware of the shelf life. With a seven-day shelf life at room temperature (or 14 days if frozen), it's best to purchase them closer to your departure date. For those traveling long distances, especially in warmer climates, the potential for melting should also be a consideration. Reddit

Beyond financiers, Myeongdong offers a plethora of other giftable Korean snacks, such as HBAF almonds, which are also highly recommended. Bricksand stands out due to its artisanal quality and unique presentation, offering a slightly more sophisticated gift option compared to mass-produced snacks. Reddit