Hapjeong & Sangsu, Seoul - a street with cars and buildings on the side
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Hapjeong & Sangsu Seoul

4.6
·491k reviews·, South Korea

Hapjeong & Sangsu: Seoul's artistic heart, offering a relaxed vibe with unique cafes, boutiques, and creative experiences away from the crowds.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday afternoons

Fewer crowds, more relaxed vibe

CrowdLow
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Hapjeong & Sangsu, Seoul - a street with cars and buildings on the side

Hapjeong & Sangsu Seoul

Best Time

Weekday afternoons

Fewer crowds, more relaxed vibe

CrowdLow
Highlights

Highlights

Must-see attractions

Hapjeong & Sangsu: Seoul's artistic heart, offering a relaxed vibe with unique cafes, boutiques, and creative experiences away from the crowds.

4.6
(491k reviews)

"Escape the hustle and discover Seoul's creative soul in Hapjeong & Sangsu's charming streets."

Vertical photo
TIP

🚶‍♀️ Wander and Discover

Get lost in the charming streets; the best finds are often off the beaten path. :camerawithflash:

💇‍♀️ Book Hair Appointments

Popular salons fill up fast! Book your magic straight perm or other treatments in advance. :admission_tickets:

Third hero image

Highlights

Discover the most iconic attractions and experiences

Artistic Cafes & Boutiques

Artistic Cafes & Boutiques

Throughout Hapjeong & Sangsu

Discover hidden gem cafes and independent shops with a distinct artistic flair. Perfect for a relaxed afternoon.

Unique Photo Booths

Unique Photo Booths

Hapjeong

Capture fun memories with innovative photo booths offering unique angles and styles. A must-try for a quirky souvenir.

Specialty Hair Salons

Specialty Hair Salons

Hapjeong

Experience top-tier Korean hair treatments, like the popular magic straight perm, at highly-rated salons.

Independent Music Scene

Independent Music Scene

Hapjeong

Explore live music venues and discover emerging Korean artists in this vibrant district.

Planning Your Visit

Embrace the Local Vibe

Skip the overwhelming crowds of nearby Hongdae and dive into Hapjeong & Sangsu's more relaxed, artistic atmosphere. This area is perfect for those seeking unique cafes, independent boutiques, and a genuine Seoul experience. Arrive ready to explore on foot!

Plan for Unique Experiences

Hapjeong & Sangsu are known for their niche attractions like specialized hair salons and quirky photo booths. Research specific spots you want to visit beforehand, as some may require appointments or have unique operating hours. This ensures you don't miss out on these memorable activities.

Best Times

When
Weekday afternoons
Why
Fewer crowds, more relaxed vibe
Crowd
Low
When
Weekend evenings
Why
Lively atmosphere, local buzz
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

Come with me to get the magic straight perm in Korea! 🇰🇷🫶🏻 #fyp #straightperm #magicstraight #koreanhairsalon #straighthair #koreanperm #korea @voghair_hongdae @voghair_street @voghair_hapjeong @tae_...
@doanaser
124.2K likes • 1.7M views

🚶‍♀️ Wander and Discover

Get lost in the charming streets; the best finds are often off the beaten path. :camerawithflash:

💇‍♀️ Book Hair Appointments

Popular salons fill up fast! Book your magic straight perm or other treatments in advance. :admission_tickets:

Quán kem bi ở Hapjeong, Seoul #tiktok #xuhuong #TikTokGiaiTri #LearnOnTikTok #giaitri #ancungtiktok #food #foodreview #quánngon #mónngon #kembi #icecream #dulich #dulichhanquoc #fyp #ranbeo
@ran_beo
91.2K likes • 861.8K views
@eirua_official 에이루아 오일 프리오더 기간에 구매하면 본품 + 사은품 + 할인가 적용 ‼️ (~ 9월 20일까지) -> 구매방법 : 프로필 상단 링크 ‘에이루아 프리오더🖤‘ 클릭‼️ *제품 특징* - 우디 + 머스크한 향 - 머리 말리기 전 에센스로 활용 가능 - 스타일링 후 웨트한 스타일링 연출 가능 - 손에 이물감이 남지 않음 - 식...
day.mean_min
730 likes • 38.7K views

📸 Try Unique Photo Booths

Experiment with different photo booth concepts for fun, memorable souvenirs. :iphone:

☕️ Cafe Hop Delicately

Many cafes are renovated houses; enjoy the cozy ambiance and unique decor. :coffee:

스타일링할 때 유용한 기계 & 제품 사용방법 - 요즘 제 최애템 JRL 판매직기 + 에이루아 조합 스타일링 가져와봤어요-🖤 JRL 판매직기 - 다양한 온도조절 용이 - 바디가 길어서 손쉽게 스타일링 가능 - 열판 높이 조절 가능 에이루아 오일 구매 방법 @eirua_official 프로필 상단 링크 클릭 - (9월 20일까지 프리오더 이벤트 중이에요🫶...
day.mean_min
539 likes • 25.6K views

Tips

from all over the internet

🚶‍♀️ Wander and Discover

Get lost in the charming streets; the best finds are often off the beaten path. :camerawithflash:

💇‍♀️ Book Hair Appointments

Popular salons fill up fast! Book your magic straight perm or other treatments in advance. :admission_tickets:

📸 Try Unique Photo Booths

Experiment with different photo booth concepts for fun, memorable souvenirs. :iphone:

☕️ Cafe Hop Delicately

Many cafes are renovated houses; enjoy the cozy ambiance and unique decor. :coffee:

🌮 Savor Global Flavors

Don't miss out on diverse food options, from Mexican to unique ice cream. :ice_cream:

What Travellers Say

4.6
(491k reviews)

Reviews Summary

Visitors love Hapjeong & Sangsu for their relaxed, artistic atmosphere and abundance of unique cafes and boutiques, offering a refreshing alternative to busier Seoul districts. The area is praised for its creative vibe and opportunities for discovery, though some find it can be a bit too quiet on weekdays.

What People Like

Artistic and relaxed vibe
Unique cafes and shops
Less crowded than Hongdae

What People Dislike

Can be quiet on weekdays

Frequently Asked Questions

🚇 🗺️ Getting There

Hapjeong and Sangsu are easily accessible via the Seoul Subway. Take Line 2 or Line 6 to Hapjeong Station, or Line 6 to Sangsu Station. These stations place you right in the heart of the neighborhoods, making it simple to start exploring on foot. Many visitors find this the most convenient way to reach the area, avoiding traffic.

Yes, the neighborhoods are very walkable and best explored on foot. The streets are filled with independent shops, cafes, and galleries, encouraging leisurely strolls. Wear comfortable shoes to make the most of your exploration.

Taxis are generally available in Hapjeong & Sangsu, especially around the subway stations. However, during peak hours or on weekend nights, you might experience longer wait times. Using a ride-sharing app or the subway is often more reliable.

Yes, you can reach Hapjeong & Sangsu from Incheon Airport by taking the AREX (Airport Railroad Express) to Hongik University Station and then transferring to Subway Line 2 to Hapjeong Station. Alternatively, airport limousine buses also serve the Hongdae/Hapjeong area.

Absolutely! Hapjeong & Sangsu are perfect for a day trip. You can easily spend several hours exploring the unique cafes, boutiques, and street art without feeling rushed. It offers a different vibe compared to more tourist-heavy areas like Myeongdong.

🎫 🎫 Tickets & Entry

There are no general admission tickets required to enter the Hapjeong & Sangsu neighborhoods. You are free to wander and explore the streets, shops, and public spaces. However, individual attractions like cafes, boutiques, or specific experiences (like photo booths or hair salons) will have their own costs.

Typically, there are no entrance fees for cafes or shops in Hapjeong & Sangsu. You are expected to purchase something if you wish to stay and enjoy the ambiance, such as a drink or a product. Some specialty experiences, like photo booths, may have a per-session fee.

For popular hair salons in Hapjeong, it's highly recommended to book appointments in advance, especially for services like the 'magic straight perm' mentioned in TikTok videos.TikTok You can usually book through their website, social media direct messages, or by calling them directly. Some salons may also use booking apps.

While not as frequent as in larger districts, Hapjeong & Sangsu do host occasional pop-up events, art exhibitions, and small festivals, particularly in the spring and fall. It's best to check local event listings or social media for any ongoing happenings during your visit.

Most cafes and shops in Hapjeong & Sangsu operate from late morning (around 10-11 AM) to late evening (around 9-10 PM). Some smaller boutiques might have slightly shorter hours. It's always a good idea to check the specific hours of any place you plan to visit, especially on weekdays.

📸 📸 Photography

Hapjeong & Sangsu are incredibly photogenic! Look for unique cafe interiors, colorful street art, independent shop facades, and the quirky 'Movement' photo booth for low-angle shots.TikTok The general vibe of the area, with its artistic murals and charming alleys, makes for great candid shots.

One trending photo style is the 'low-angle' shot from the 'Movement' photo booth in Hapjeong.TikTok Additionally, capturing the aesthetic of renovated traditional houses turned into cafes is popular. Many visitors also enjoy photographing their stylish outfits against the backdrop of the area's unique streetscapes.TikTok

Generally, yes, you can take photos inside cafes and shops, especially of your food, drinks, or purchases. However, always be mindful of other patrons and avoid intrusive photography. Some establishments might have specific policies, so it's polite to observe or ask if unsure.

A versatile setup is best. A standard zoom lens (like a 24-70mm equivalent) is great for street scenes and cafe interiors. A prime lens (like a 35mm or 50mm) is excellent for low-light cafe shots and capturing details. A wide-angle lens can be useful for the unique photo booths.TikTok

There are no widespread restrictions on photography in the public areas of Hapjeong & Sangsu. However, always respect private property and individuals. Some businesses might request you refrain from taking photos of their staff or proprietary displays. The 'Movement' photo booth has specific instructions for its unique low-angle shots.TikTok

🍽️ ☕️ Food & Dining

Hapjeong & Sangsu offer a diverse culinary scene. You'll find trendy cafes serving unique drinks and desserts,TikTok popular spots for Korean comfort food, and international options like Mexican cuisine.TikTok There are also unique dessert places, such as marble ice cream shops.TikTok

While not as abundant as in some other Seoul neighborhoods, you can find vegetarian and vegan-friendly options, especially in cafes that offer plant-based milk alternatives or have dedicated vegan dishes. It's advisable to check menus online or ask staff for specific recommendations.

The area is renowned for its aesthetic and cozy cafes.TikTok Look for places that have renovated traditional houses or offer unique interior designs. Many cafes serve specialty coffee, teas, and visually appealing desserts. Exploring and stumbling upon a hidden gem is part of the charm.

Salsa Rica in Hapjeong is highly recommended for its delicious Mexican food and friendly service, with staff even speaking Spanish.TikTok It's a popular spot for those craving authentic flavors in Seoul.

Yes, Hapjeong has unique dessert spots like marble ice cream shops, where the ice cream is made to look like small crystals or marbles.TikTok These offer a visually interesting and tasty treat.

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Hapjeong & Sangsu offer a more relaxed environment for families compared to hyper-busy tourist spots. While not packed with dedicated children's attractions, the area's charm lies in its walkable streets and unique cafes. Look for cafes with spacious seating or outdoor areas where kids can move a bit more freely. The novelty of unique photo booths TikTok can also be a fun activity for older children and teens. Consider visiting during weekday afternoons to avoid larger crowds and enjoy a more peaceful experience.

🎨 Art & Culture Enthusiasts

This is your prime territory! Hapjeong & Sangsu are brimming with independent art galleries, studios, and street art. Spend your days exploring the boutiques showcasing local designers and artists. Don't miss the chance to experience the unique photo booths TikTok that blend art and technology. The area's relaxed atmosphere makes it ideal for leisurely gallery hopping and discovering emerging Korean talent. Keep an eye out for any pop-up exhibitions or events.

🛍️ Shoppers Seeking Unique Finds

Forget the mainstream brands; Hapjeong & Sangsu are treasure troves for unique fashion and lifestyle items. Explore the independent boutiques that offer curated selections of clothing, accessories, and homeware. You'll find items with a distinct artistic flair that you won't see elsewhere. The vibe is more about discovering personal style than mass-market trends. It's a great place to find a special souvenir or update your wardrobe with one-of-a-kind pieces.TikTok

Deep Dives

In-depth insights and expert knowledge

The Artistic Heart of Hapjeong & Sangsu

Hapjeong and Sangsu are often described as the more laid-back, artistic cousins of the bustling Hongdae district. These neighborhoods are a haven for creatives, boasting a high concentration of independent boutiques, art galleries, unique cafes, and studios. The vibe here is distinctly more relaxed and less commercial, attracting a crowd looking for authentic experiences and a slower pace.

Visitors often praise the area for its 'hidden gem' quality, where stumbling upon a charming cafe or a quirky shop feels like a personal discovery. The streets are lined with murals and street art, adding to the bohemian atmosphere. It's a place where you can spend an afternoon simply wandering, soaking in the creative energy, and enjoying the unique aesthetic that defines Hapjeong & Sangsu.

This artistic spirit extends to specialized services. For instance, Hapjeong is known for its high-quality hair salons offering trendy treatments like the 'magic straight perm',TikTok showcasing the area's commitment to style and innovation. The presence of independent music venues also contributes to the district's cultural richness, making it a hub for emerging artists and a great spot for those interested in Seoul's underground music scene.

Experiencing Unique Photo Booths

For a fun and memorable souvenir, Hapjeong offers some of the most unique photo booth experiences in Seoul. One standout is 'Movement,' a photobooth that specializes in capturing shots from unconventional angles, including a distinct low-angle perspective.TikTok This offers a fresh take on the typical photo booth experience, resulting in playful and often humorous photos.

These photo booths are more than just a quick snapshot; they are an activity in themselves. Visitors enjoy the novelty of the different camera positions and the creative possibilities they offer. It's a great way to capture memories with friends or partners, creating a personalized keepsake that reflects the trendy and playful spirit of the neighborhood.

Beyond 'Movement,' the area is dotted with various photo booths, each offering its own style and theme. Whether you're looking for cute, quirky, or artistic shots, you're likely to find a booth that suits your taste. It's a popular activity, especially among younger visitors and couples, looking for a fun, interactive way to document their time in Seoul.

A Culinary Journey Through Hapjeong & Sangsu

The food scene in Hapjeong & Sangsu is as diverse and eclectic as the neighborhoods themselves. While famous for its aesthetic cafes,TikTok the culinary offerings extend far beyond coffee and pastries. You can find everything from authentic international cuisine to unique local treats.

For those craving international flavors, Salsa Rica in Hapjeong is a highly recommended spot for delicious Mexican food, noted for its friendly service and authentic taste.TikTok On the more unique side, you can discover places serving 'marble ice cream,' a visually striking dessert that resembles small crystals or marbles.TikTok This highlights the area's penchant for offering novel and interesting food experiences.

Beyond these specific examples, the neighborhoods are filled with small eateries and restaurants catering to various tastes. Whether you're looking for a quick bite, a cozy cafe meal, or a more substantial dinner, Hapjeong & Sangsu provide a delightful culinary adventure for every palate. Exploring these streets often leads to delicious discoveries.

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