
Olive Young Hongdae
A massive, three-story K-beauty wonderland in Hongdae, packed with the latest Korean skincare, makeup, and wellness trends.
Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Fewer crowds, better browsing

Olive Young Hongdae
Best Time
Fewer crowds, better browsing
Highlights
Must-see attractions
A massive, three-story K-beauty wonderland in Hongdae, packed with the latest Korean skincare, makeup, and wellness trends.
"Heaven for those who loves cosmetics, body cares, mask pack and more. This store is the biggest one."

🎯 Explore All Three Floors
Don't stop at the first floor! Each level offers a unique selection of K-beauty treasures.
🗣️ Seek Out Promoters
Promoters on higher floors are often more patient and helpful with product recommendations.

Highlights
Discover the most iconic attractions and experiences

Three Floors of K-Beauty
Entire store
Explore a massive selection of Korean skincare, makeup, and wellness products across three expansive levels. A true haven for beauty enthusiasts!

Dedicated Men's Skincare Zone
First Floor
Discover a surprisingly large and well-stocked section dedicated to men's grooming and skincare products.

Rotating Pop-Up Stores
Various locations within the store
Keep an eye out for exciting pop-up events featuring popular K-beauty brands and limited-edition collaborations.
Plans like a pro.
Thinks like you
Planning Your Visit
Navigating the Hongdae Shopping Hub
English Support & Product Discovery
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Explore All Three Floors
Don't stop at the first floor! Each level offers a unique selection of K-beauty treasures.
🗣️ Seek Out Promoters
Promoters on higher floors are often more patient and helpful with product recommendations.
✨ Check for Pop-Ups
This location frequently hosts exciting brand pop-ups. Ask staff or check online for current events!
💰 Compare Prices
While generally good, prices can vary. Compare deals across different brands and sections.
Tips
from all over the internet
🎯 Explore All Three Floors
Don't stop at the first floor! Each level offers a unique selection of K-beauty treasures.
🗣️ Seek Out Promoters
Promoters on higher floors are often more patient and helpful with product recommendations.
✨ Check for Pop-Ups
This location frequently hosts exciting brand pop-ups. Ask staff or check online for current events!
💰 Compare Prices
While generally good, prices can vary. Compare deals across different brands and sections.
🤳 Free Skin Tests
Utilize the free skin analysis services for personalized product suggestions.
What Travellers Say
Reviews Summary
This multi-level Olive Young in Hongdae is a K-beauty paradise with an extensive product range, including a notable men's section and exciting pop-up events. While many praise the selection and prices, some visitors have reported negative experiences with rude staff, particularly towards foreigners, though helpful promoters are also present.
"Three floors big, this branch sells a wide range of products. Currently it has an event promoting Zootopia 2."
Ronald Pai
"Olive Young is one of my favorite places to shop! They have such good prices and an amazing variety of products — from skincare and makeup to hair and wellness items. There’s truly something for everyone, and it’s so easy to find the latest Korean beauty trends all in one place. The only downside is that it can get a bit crowded at times, especially during peak hours, but it’s definitely worth it for the selection and deals they offer. Highly recommend stopping by if you love beauty products!"
Eldina B.
"The staffs at the 1st floor are extremely rude especially,
(1) a young girl with blonde hair being extremely aggressive and severely discriminating against foreigners. She questioned us rudely with an unwelcoming attitude when we were discussing at an empty area near the queue regarding the 3 full bags of products chosen from the shop before payment. She could have politely asked us to stand elsewhere to avoid blocking the traffic. After a few minutes, a crowd formed again at the area shown in the photo for quite sometime and she did not take action to ease the crowd at that area. This shows that she was discriminating against the foreigners and had an inconsistent working attitude.
(2) the only male cashier at that time was extremely unfriendly with an angry face.
Although the staffs at the 1st floor that we encountered were extremely rude, a promoter at the 3rd floor was patient in describing the products to us. This was the reason why we bought 3 full bags of products that cost about 500k won.
Overall, it was an unpleasant experience in the shop with extremely rude staffs at the 1st floor"
Angelo Tung
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Olive Young Hongdae is easily accessible via the Seoul subway. Take Line 2 to Hongik University Station and use Exit 9. The store is a short walk from the station.
Yes, it's located in the heart of Hongdae, a vibrant district known for its street art, indie music scene, fashion boutiques, and cafes. You can easily combine your visit with exploring the area.
The closest subway station is Hongik University Station (Seoul Subway Line 2, Airport Railroad Express, Gyeongui-Jungang Line).
Public parking is available in the Hongdae area, but it can be expensive and difficult to find, especially during peak hours. It's generally recommended to use public transportation.
Yes, taxis are readily available in Seoul. You can provide the address '57 Hongik-ro 6-gil, Mapo-gu, Seoul' to your driver.
🎫 🎫 Tickets & Entry
No, Olive Young is a retail store and does not require an entrance ticket. You can browse freely.
Olive Young Hongdae typically opens around 10:00 AM and closes at 11:00 PM (23:00). However, hours can vary slightly, so it's always a good idea to check their official website or social media for the most up-to-date information.
There is no admission fee to enter Olive Young Hongdae. It's a free-to-enter retail space.
As a retail store, there's no need to book in advance for general entry. However, special pop-up events might have specific booking requirements or limited entry.
While there aren't specific tourist discounts, Olive Young often has sales, promotions, and loyalty programs. Keep an eye out for these during your visit. Some TikTok creators offer discount codes for online purchases.
🎫 🛍️ Shopping & Products
Olive Young Hongdae offers a vast array of Korean beauty products, including skincare, makeup, haircare, body care, and wellness items. They stock both popular and emerging K-beauty brands.
Absolutely! You'll find a wide selection of sought-after brands like Beauty of Joseon, Round Lab, Mediheal, Abib, and many more.
Some staff members speak English, particularly those assisting with specific brand promotions. However, it can be inconsistent.
Yes, this branch features a significant and well-organized men's skincare and grooming section on the first floor.
Best-sellers often include popular serums, toners, sheet masks, and cushion foundations. It's worth asking staff or checking trending displays for current favorites.
📸 📸 Photography & Experience
Generally, personal photography for non-commercial use is allowed. However, be mindful of other shoppers and avoid blocking aisles. Some pop-up events might have restrictions.
Its sheer size across three floors, the dedicated men's section, and the frequent, exciting pop-up events make it a standout destination for K-beauty enthusiasts.
Yes, testers are usually available for many makeup and skincare products. Look for designated tester areas.
The store has multiple floors and an elevator, which should assist with accessibility for those with mobility challenges.
The Olive Young Awards pop-up celebrates the brand's top-selling and most popular products of the year, often featuring interactive displays and exclusive experiences.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
💄 K-Beauty Enthusiasts & Makeup Lovers
🛍️ Budget-Conscious Shoppers
Deep Dives
In-depth insights and expert knowledge
The Multi-Story K-Beauty Experience
On the first floor, you'll often find a significant section dedicated to men's grooming, which is a notable feature. As you ascend, each floor presents a curated selection of brands and product categories. The store is known for its clean, modern aesthetic, making browsing a pleasure. However, be prepared for crowds, especially on weekends, as its popularity draws many shoppers.
Beyond the permanent collection, Olive Young Hongdae frequently hosts temporary pop-up stores and events for specific brands or seasonal collections. These pop-ups add an element of surprise and exclusivity to your visit, offering unique photo opportunities and limited-edition products.
Navigating Customer Service and Product Recommendations
For those seeking product recommendations, it's often best to approach the brand promoters directly. They are typically well-versed in their specific product lines and can offer more detailed advice. Some TikTok videos highlight the availability of free skin tests, which can provide personalized recommendations based on your skin type.
If you encounter language barriers, don't hesitate to use translation apps on your phone. Many shoppers find success by pointing to products or using visual aids. Despite occasional service hiccups, the vast selection and the thrill of discovering new K-beauty finds make it a worthwhile visit for many.
Social
from TikTok, Instagram & Reddit