Palacio de Longoria - Image 1
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Palacio de Longoria

4.3
·213 reviews·Madrid, Spain

Madrid's only pure Art Nouveau palace, now a cultural hub hosting free exhibitions.

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

During exhibitions

Only way to see inside

CrowdMedium
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Palacio de Longoria - Image 1

Palacio de Longoria

Best Time

During exhibitions

Only way to see inside

CrowdMedium

Highlights

Must-see attractions

Madrid's only pure Art Nouveau palace, now a cultural hub hosting free exhibitions.

4.3
(213 reviews)

"A masterpiece for the School of Gaudi architectural marvel."

Vertical photo
TIP

🎯 Check Exhibition Dates

Palacio de Longoria is usually closed; visit during temporary exhibitions.

🎟️ Free Admission!

Most exhibitions are free, a great budget Madrid plan.

Third hero image

Highlights

Discover the most iconic attractions and experiences

Art Nouveau Architecture

Art Nouveau Architecture

Exterior and Interior

Madrid's sole example of pure Art Nouveau architecture, a true masterpiece.

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Temporary Exhibitions

Temporary Exhibitions

Interior Galleries

Discover diverse cultural exhibitions, from dance history to film and music.

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SGAE Headquarters

SGAE Headquarters

Building Exterior

Admire the stunning facade of the Sociedad General de Autores y Editores.

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Planning Your Visit

Check Exhibition Schedules

Palacio de Longoria is primarily accessible during temporary exhibitions. Always check the SGAE (Sociedad General de Autores y Editores) website or social media for current exhibition dates and times before your visit to avoid disappointment. TikTok+1

Free Entry, But Plan Ahead

Most exhibitions at Palacio de Longoria offer free admission, making it a fantastic budget-friendly option in Madrid. TikTok+1 However, opening hours can vary, so confirm them beforehand. Reddit

Best Times

When
During exhibitions
Why
Only way to see inside
Crowd
Medium
When
Weekdays afternoons
Why
Fewer crowds, more relaxed
Crowd
Low

Insider Tips

from TikTok, Instagram & Reddit

📌 Exposición gratuita en en Palacio de Longoria 💥 Aprovecha esta oportunidad única para conocer uno de los palacios más bonitos de Madrid (normalmente cerrado al público) Con la expo “¿Bailamos? 125 años de danza en España”, la Sociedad General de Autores y Editores (SGAE) recorre los últimos 125 años de la historia de la danza en España en una exposición compuesta por más de doscientas obras de ...
@milplanespormadrid
3.7K likes • 89.6K views

🎯 Check Exhibition Dates

Palacio de Longoria is usually closed; visit during temporary exhibitions. TikTok+1

🎟️ Free Admission!

Most exhibitions are free, a great budget Madrid plan. TikTok+1

Palacio de Longoria #madridsights #spanisharchitecture #madridculture #visitmadrid #spanishculture #artnouveau
@essential_history
197 likes • 3.1K views
📍 Palacio de Longoria - Madrid #fundacionsgae #PalaciodeLongoria #Madrid #Sgae #modernismo #palaciodelongoria #madrid #arte #historia #architecture #arquitectura #palacios #visitamadrid
@unagatademadriz
105 likes • 2.7K views

⏰ Verify Opening Hours

Hours can be inconsistent; confirm before you go. Reddit

📸 Admire the Architecture

Even if closed, the exterior is a stunning Art Nouveau gem. TikTok

¡Atención amantes del arte 🎭 y la arquitectura 🏠! ¿Quieres descubrir los secretos del Palacio de Longoria, esa joya del modernismo madrileño? ¡Ahora tienes la oportunidad perfecta! La exposición “Las series 🎬 de nuestra vida” te abre las puertas de este edificio emblemático, sede de la SGAE, ¡y la entrada es completamente GRATIS! 🆓 ¿Por qué no puedes perderte esta oportunidad? • Sumérgete en la h...
@milideasmilproyectos
66 likes • 4.8K views

Tips

from all over the internet

🎯 Check Exhibition Dates

Palacio de Longoria is usually closed; visit during temporary exhibitions. TikTok+1

🎟️ Free Admission!

Most exhibitions are free, a great budget Madrid plan. TikTok+1

⏰ Verify Opening Hours

Hours can be inconsistent; confirm before you go. Reddit

📸 Admire the Architecture

Even if closed, the exterior is a stunning Art Nouveau gem. TikTok

📍 Central Location

Easily accessible in the Chueca district, near Alonso Martínez metro. TikTok+1

What Travellers Say

4.3
(213 reviews)

Reviews Summary

Visitors consistently praise Palacio de Longoria for its stunning and unique Art Nouveau architecture, often calling it a masterpiece. The free entry to its temporary exhibitions is a major draw, offering excellent cultural value. However, some visitors have experienced frustration with inconsistent opening hours and management, leading to missed visits.

"Fantastic palace, very beautiful, open only for exhibitions, but the entrance is free"

Aliaksandra Valodzina (Экскурсавод па Беларусі)

"A masterpiece for the School of Gaudi architectural marvel"

Fad Bee

"Change of Management should be considered, as the current one does not seem to be able to adhere to the opening hours....pretty bad...you can do better!!!"

T S

What People Like

Stunning Art Nouveau architecture
Free exhibitions
Unique cultural displays

What People Dislike

Inconsistent opening hours
Management issues

Frequently Asked Questions

🚇 🗺️ Getting There

Palacio de Longoria is located at Calle Fernando VI, 4, in Madrid's Chueca district. The nearest metro station is Alonso Martínez (Lines 4, 5, and 10), which is a short walk away. TikTok+1 Many visitors find it convenient to walk from other central Madrid areas as well. TikTok

Street parking in this central Madrid area can be very challenging and expensive. It's highly recommended to use public transport or a taxi/ride-sharing service to reach Palacio de Longoria. TikTok

Generally, no. Palacio de Longoria is the headquarters of SGAE and is typically closed to the public. Access is usually granted only during specific temporary exhibitions. TikTok+1

From Atocha train station, you can take Metro Line 1 to Tribunal and then transfer to Line 10 towards Puerta del Sur, alighting at Alonso Martínez. The palace is a short walk from there. TikTok

Yes, several bus lines stop near Calle Fernando VI and the surrounding area. Checking a real-time public transport app for routes serving the Chueca district will provide the most up-to-date information. TikTok

🎫 🎫 Tickets & Entry

In most cases, no. Exhibitions held at Palacio de Longoria are typically free to enter, making it an excellent free activity in Madrid. TikTok+1 Always verify the specific exhibition details, but free entry is a common feature. Reddit

Opening hours vary significantly depending on the current exhibition. They are often from 4:00 PM to 9:00 PM daily, but it's crucial to check the official SGAE website or social media for the exact times for the exhibition you wish to see. TikTok+1

Exhibition durations can vary. Some have lasted for a few months, like 'La Movida' until July,TikTok while others might be shorter. It's best to check the specific exhibition's end date. TikTok

For most free exhibitions, advance booking is not required. However, during peak times or for special events, it's always a good idea to check if any pre-registration is needed. TikTok

The building itself does not have an entrance fee. Any fees would be associated with specific, ticketed events, which are rare as most exhibitions are free. TikTok+1

🎫 🏛️ Onsite Experience

Palacio de Longoria is celebrated as Madrid's only building constructed entirely in the Art Nouveau style, designed by José Grases Riera. Its intricate details, flowing lines, and decorative elements are a testament to early 20th-century modernist design. TikTok+2

The exhibitions are diverse and culturally focused, often celebrating Spanish arts and history. Past exhibitions have covered topics like the history of dance, iconic Spanish TV series, the 'La Movida' cultural movement, and cinema. TikTok+5

Yes, during exhibition periods, visitors often have access to the palace's beautiful gardens, which offer a tranquil escape and a chance to admire the architecture from a different perspective. TikTok

Absolutely! The stunning Art Nouveau architecture both inside and out provides numerous opportunities for photography. The exhibitions themselves also often feature visually engaging displays. TikTok+1

Built between 1902 and 1904 for financier Javier González Longoria, it was intended as a family residence and offices for his bank. It's a prime example of modernist architecture in Madrid and now serves as the headquarters for SGAE. TikTok+1

🍽️ 🍽️ Food & Dining

No, Palacio de Longoria does not have any dining facilities within the building itself. It functions as an exhibition space and the headquarters for SGAE. TikTok

The palace is located in the vibrant Chueca district, which is packed with diverse restaurants, cafes, and tapas bars. You'll find everything from traditional Spanish cuisine to international options just a short walk away. TikTok+1

It's generally not permitted to bring food or drinks into exhibition spaces to protect the artworks and displays. It's best to consume them outside before or after your visit. TikTok

Yes, the Chueca area offers a range of options, including many tapas bars where you can enjoy affordable small plates. Look for local 'menú del día' deals during lunchtime for great value. TikTok

Chueca is known for its trendy and diverse culinary scene. You'll find excellent Spanish tapas, fusion restaurants, vegetarian and vegan eateries, and lively bars. TikTok

📸 📸 Photography

Photography policies can vary per exhibition. Generally, non-flash photography for personal use is permitted, but it's always best to check for specific signage or ask staff on-site to confirm. TikTok+1

The exterior facade, with its intricate Art Nouveau details, is a must-photograph. Inside, look for the grand staircase, decorative ceilings, and unique architectural elements. The gardens also offer lovely perspectives. TikTok+1

Drone usage is strictly prohibited in most urban areas of Madrid, including around historical buildings like Palacio de Longoria, due to safety and privacy regulations. TikTok

Yes, commercial photography or videography typically requires prior authorization from SGAE. Personal, non-flash photography is usually allowed for visitors. TikTok

Its unique Art Nouveau style, characterized by organic forms, elaborate ironwork, stained glass, and decorative motifs, makes it stand out from other Madrid architecture and highly photogenic. TikTok+1

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Palacio de Longoria can be a great outing for families, especially when an exhibition captures children's interest. The free entry is a huge plus for family budgets. TikTok+1 While the focus is often on adult cultural themes, some exhibitions, like those on 'La Movida' or cinema, might have visually engaging elements that can appeal to older children and teenagers. TikTok+1

Encourage kids to look for the unique architectural details – the whimsical shapes, colorful stained glass, and decorative ironwork. The gardens also offer a space for them to move around and enjoy the surroundings. TikTok Remember to check the specific exhibition content to ensure it's suitable for your children's age group, and always supervise them closely. TikTok

💰 Budget Travelers

For budget travelers, Palacio de Longoria is a gem. The primary draw is that most exhibitions are free to enter, offering a high-value cultural experience without the cost. TikTok+1 This allows you to save money while still enjoying a significant piece of Madrid's architectural heritage and artistic offerings. TikTok+1

Combine your visit with exploring the surrounding Chueca district, which has numerous affordable tapas bars and cafes for a budget-friendly meal. TikTok+1 The accessibility via public transport also keeps travel costs down. Just remember to check exhibition schedules in advance, as this is key to accessing the palace. TikTok

🏛️ Architecture Enthusiasts

Palacio de Longoria is an absolute must-visit for anyone interested in architecture, particularly Art Nouveau. As Madrid's sole example of pure Art Nouveau, its design by José Grases Riera is a masterclass in the style. TikTok+2 Pay close attention to the intricate details, the flowing organic lines, and the decorative elements that define this unique architectural movement. TikTok

Even if you can't enter for an exhibition, the exterior alone is worth admiring. For those who can visit inside, the opportunity to see the building's interior spaces, often adorned with original features, is a rare treat. TikTok The building's historical context as a financier's residence and now SGAE headquarters adds another layer of interest. TikTok

Deep Dives

In-depth insights and expert knowledge

The Architectural Gem: Art Nouveau in Madrid

Palacio de Longoria is a standout architectural marvel in Madrid, distinguished as the city's only building constructed entirely in the pure Art Nouveau style. Designed by José Grases Riera and built between 1902 and 1904, it was commissioned by financier Javier González Longoria. The palace showcases the characteristic flowing lines, organic forms, and elaborate decorative elements of the Art Nouveau movement, including intricate ironwork, stained glass, and ornate facades. It's a significant example of early 20th-century modernist architecture in Spain. TikTok+2

Unlike many other historical buildings in Madrid that lean towards Neoclassical or Baroque styles, Palacio de Longoria offers a distinct visual experience. Its unique aesthetic makes it a must-see for architecture enthusiasts and a popular subject for photographers. Even when not open for exhibitions, its exterior is a captivating sight, representing a different era of design and artistic expression in the heart of the city. TikTok+1

Visitors often express awe at its beauty, comparing it to the works of Gaudí, though it's a distinct interpretation of the style. The building's preservation and its role as a cultural hub through SGAE ensure its continued appreciation by locals and tourists alike. Reddit

Exhibitions: A Gateway to Culture

Palacio de Longoria serves as a dynamic venue for a variety of temporary exhibitions, offering a unique opportunity to experience both the building's grandeur and diverse cultural content. These exhibitions are often free, making them highly accessible and popular among visitors looking for enriching experiences in Madrid. TikTok+2

The themes of the exhibitions are broad, reflecting the cultural mandate of SGAE. Past showcases have delved into the history of Spanish dance, celebrated iconic television series, explored the vibrant 'La Movida' counterculture movement of the late 20th century, and highlighted cinematic achievements. TikTok+4 These events provide a fascinating glimpse into different facets of Spanish art, music, film, and social history, often featuring original artifacts, fashion, and multimedia displays. TikTok

Because the palace is not a permanent museum, checking the current exhibition schedule is essential before planning a visit. The temporary nature of these shows means each visit can offer something new, from historical retrospectives to contemporary artistic expressions. TikTok+1

Visiting on a Budget: Free Cultural Experiences

One of the most appealing aspects of visiting Palacio de Longoria is that most of its exhibitions are offered completely free of charge. This makes it an exceptional option for budget-conscious travelers looking to immerse themselves in Madrid's rich cultural scene without significant expense. TikTok+1

This free access allows a wider audience to appreciate both the stunning Art Nouveau architecture and the thoughtfully curated cultural displays. It transforms the palace from a mere historical building into an active, accessible cultural center. TikTok+1

While entry is free, it's still important to plan your visit around exhibition timings, as the palace is not open daily or year-round. However, the reward of experiencing such a unique architectural gem and engaging with compelling exhibitions for free is well worth the planning. TikTok