
Twist Museum
Experience a world of optical illusions and sensory wonders at the Twist Museum, where art and science collide to bend your perception.

Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Fewer crowds, more space to explore

Twist Museum
Best Time
Fewer crowds, more space to explore

Highlights
Must-see attractions
Experience a world of optical illusions and sensory wonders at the Twist Museum, where art and science collide to bend your perception.
"Packed with creative, interactive illusions that completely bend your mind. Highly recommend!"

🎯 Book Tickets Online
Secure your spot and avoid queues by booking tickets in advance, especially for busy periods. :ticket:
🎒 Free Lockers Available
Store your coats and bags for free in the provided lockers upon arrival. :handbag:

Highlights
Discover the most iconic attractions and experiences

Interactive Illusion Rooms
Throughout the museum
Step into mind-altering spaces and explore over 60 exhibits that play with your perception of reality.

Holographic Photo Booths
Various zones
Capture unique and mind-bending photos that will amaze your friends and family.

Sensory Exploration
Throughout the museum
Experience how your brain interprets sound, color, shapes, and angles in playful and engaging ways.
Plans like a pro.
Thinks like you
Planning Your Visit
Book Ahead for Peak Times
Mind-Bending Fun for All Ages
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Book Tickets Online
Secure your spot and avoid queues by booking tickets in advance, especially for busy periods. :ticket:
🎒 Free Lockers Available
Store your coats and bags for free in the provided lockers upon arrival. :handbag:
⏱️ Allow 60-90 Minutes
Plan for about 1 to 1.5 hours to fully experience all the mind-bending exhibits.
📸 Get Creative with Photos
The museum is designed for amazing photo opportunities, so bring your phone or camera! :camerawithflash:
Tips
from all over the internet
🎯 Book Tickets Online
Secure your spot and avoid queues by booking tickets in advance, especially for busy periods. :ticket:
🎒 Free Lockers Available
Store your coats and bags for free in the provided lockers upon arrival. :handbag:
⏱️ Allow 60-90 Minutes
Plan for about 1 to 1.5 hours to fully experience all the mind-bending exhibits.
📸 Get Creative with Photos
The museum is designed for amazing photo opportunities, so bring your phone or camera! :camerawithflash:
👨👩👧👦 Consider Age Appropriateness
While fun for many, younger kids might not grasp all the concepts; consider their reading age. :child:
What Travellers Say
Reviews Summary
Visitors consistently praise the Twist Museum for its creative, interactive illusions and fantastic photo opportunities, making it a highly recommended attraction for all ages. While some note that very young children might not grasp all the concepts, the overall experience is described as mind-bending fun and a unique London highlight, especially on a rainy day.
"I got twisted @ the twist museum!
I went with 2 teens 1 13 & the other 14. On entry to the museum my heart dropped because i saw a few buggys & lots of younger children... did i get the age wrong... but once we started the tour of the museum it was clear to see no no i didnot get the age wrong the people with the small kids did 😅😅😅
If your child isnt of 'independent reading' age yet... dont go, just wait as they wont understand or enjoy it & youll just be there to run around after them from room to room. Apart from that this space was set up nicely from interactive walls to holographic photo booths to illusion room we had a great time in there, tour recommended time 45mins/1hr. It also didnt feel to crowded considering we went in the hols in the middle of a rainy day! Location was very easy to find. I would definitely recommend a trip here if you have young curious minds. Science its AMAZING! Can never know too much."
Golden
"Mind-Bending Fun on Oxford Street! (5 Stars)
We had a brilliant time at the Twist Museum! It’s packed with creative, interactive illusions that completely bend your mind. It offers incredible photo opportunities and genuinely fun experiences for all ages. Highly recommend this playful and unique London attraction!"
Sunshine
"Went on a half term morning with my 9yo son and had a fantastic time, loved by both of us. Exhibits were all great, we went for opening time which meant we didn't have to queue to see or do anything once in there. Free lockers to store your coat/bags in was a nice touch as well."
Chris Rayner
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
The Twist Museum is conveniently located at 248 Oxford Street, London W1C 1DH. The nearest tube station is Oxford Circus, which is just a 2-minute walk away.
Yes, it's very accessible via the London Underground. Oxford Circus station serves the Central, Victoria, and Bakerloo lines, making it easy to reach from across the city.
While there isn't dedicated parking at the museum, Oxford Street is a busy area with several car parks nearby. However, public transport is generally the most convenient option.
Oxford Circus station is the closest and most convenient tube station for the Twist Museum, located just a short walk away.
Yes, if you're exploring areas like Regent Street or Bond Street, the Twist Museum is within walking distance, making it a great addition to a day of sightseeing.
🎫 🎫 Tickets & Entry
Ticket prices typically start from £24.50 for adults and £15 for children, though prices can vary. Booking online in advance is recommended.
It's highly recommended to book your tickets online ahead of your visit, especially during peak times or holidays, to guarantee entry and your preferred time slot.
Opening times can vary, so it's best to check the official Twist Museum website for the most up-to-date information on their operating hours before your visit.
While specific discounts aren't always advertised, keep an eye on their website or social media for potential offers. Family tickets or group rates might also be available.
It's possible to buy tickets at the door, but booking online is advised to avoid disappointment, as sessions can sell out, particularly during busy periods.
🎫 💡 Onsite Experience
Most visitors spend around 60 to 90 minutes exploring the museum's interactive exhibits and illusions.
Yes, it's a great family-friendly activity! Kids love the interactive rooms and optical illusions, though younger ones might need help understanding some concepts.
The museum features over 60 interactive exhibits, including optical illusions, mirror rooms, holographic photo booths, and sensory experiences that play with sound and color.
Absolutely! The museum is designed with incredible photo opportunities in mind, with many exhibits creating unique and mind-bending visuals for your pictures. :camerawithflash:
Definitely! It's a fun and unique experience for a date, offering plenty of laughs, interactive moments, and memorable photo opportunities.
🍽️ 🍽️ Food & Dining
The Twist Museum primarily focuses on the exhibition experience and does not typically have an on-site cafe or restaurant. You'll find plenty of dining options on Oxford Street nearby.
It's generally not permitted to bring outside food and drinks into the exhibition areas to maintain the exhibits and ensure a pleasant experience for all visitors.
Oxford Street and its surrounding areas offer a vast array of dining choices, from quick bites and cafes to international cuisine and sit-down restaurants.
Yes, the Oxford Street area has numerous family-friendly restaurants catering to various tastes and budgets, perfect for a meal before or after your visit.
While the museum itself is a fantastic venue for a birthday celebration, they don't typically offer dedicated party packages with catering. You can book tickets for a group and celebrate afterwards at a nearby venue.
📸 📸 Photography
Yes, photography is generally allowed and encouraged inside the Twist Museum, as many exhibits are designed to create unique photo opportunities. :camerawithflash:
While personal photography is usually permitted, it's always best to check for any specific signage regarding flash photography, as it can sometimes interfere with certain exhibits or other visitors' experiences.
The museum is full of visually striking exhibits, including mirror rooms, holographic displays, and optical illusions that make for fantastic and shareable photos.
For professional photoshoots, it's advisable to contact the Twist Museum directly to inquire about their policies and any potential booking requirements or fees.
Personal filming for social media is generally fine, but for commercial filming or extensive video production, you should contact the museum for their specific guidelines and permissions.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
👫 Couples and Friends
🚶♀️ Solo Explorers
Deep Dives
In-depth insights and expert knowledge
The Science Behind the Illusions
Many exhibits are interactive, encouraging visitors to engage directly with the phenomena. This hands-on approach makes the learning process enjoyable and memorable. Whether it's understanding how optical illusions work or experiencing sensory distortions, the museum provides a unique perspective on human perception. It’s a great way to spark curiosity and conversation about the complexities of our own minds.
Family Fun and Kid-Friendly Experiences
Parents often highlight the museum as a great spot for a birthday celebration or a fun family day out, especially on a rainy London day. The free lockers are a practical bonus for families managing extra gear. The museum's location on Oxford Street also makes it easy to combine with other family-friendly activities in the West End.
Capturing Unforgettable Moments
Many visitors rave about the creative potential of the exhibits, noting that the photos taken here are unlike anything you'd capture elsewhere. Whether you're with friends, family, or on a date, these interactive elements provide a fun way to create lasting memories and impressive social media content. Don't be shy – experiment with poses and angles to truly capture the 'twisted' nature of the museum!
Social
from TikTok, Instagram & Reddit