Downtown New Glarus
Experience authentic Swiss charm in the heart of Wisconsin, featuring a renowned brewery and delightful bakeries.
Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Fewer crowds, relaxed vibe
Downtown New Glarus
Best Time
Fewer crowds, relaxed vibe
Highlights
Must-see attractions
Experience authentic Swiss charm in the heart of Wisconsin, featuring a renowned brewery and delightful bakeries.
🍺 Brewery Visit Tips
Arrive early for the New Glarus Brewing Company to enjoy the best experience and seating.
🥐 Bakery Must-Tries
Don't miss the 'creme horns' and other delicious Swiss pastries at local bakeries.
Quick Facts
Address
Website
swisstown.comHighlights
Discover the most iconic attractions and experiences
New Glarus Brewing Company
Brewery
Experience award-winning craft beers in a picturesque setting. A must-visit for any beer enthusiast.
Charming Downtown Shops
Main Street
Wander through unique boutiques and specialty stores offering Swiss-themed souvenirs and local crafts.
Swiss Bakery Treats
Local Bakeries
Indulge in authentic Swiss pastries like 'creme horns' and other delightful baked goods.
Plans like a pro.
Thinks like you
Planning Your Visit
Embrace the Swiss Charm
Brewery & Bakery Delights
Best Times
Insider Tips
from TikTok, Instagram & Reddit
Have you visited New Glarus?
I'm hoping to go in May, looking for impressions of/recommendations for the brewery experience, the town itself, neighboring attractions, etc. Thanks!
🍺 Brewery Visit Tips
Arrive early for the New Glarus Brewing Company to enjoy the best experience and seating.
🥐 Bakery Must-Tries
Don't miss the 'creme horns' and other delicious Swiss pastries at local bakeries.
Best location for new Glarus beer selection
Looking for best selections of new Glarus beers for some gifts. West side preferred! Thanks
New Glarus Wisconsin Belgian Red
Today i opened a belgium red that a guy i worked with got me from new glarus when he went home for a holiday maybe a yr ago. The guy is no longer with the company i work with and i have saved this beer this whole time. For u folks that dont realize it New Glarus does not sell…
🚶♀️ Explore Main Street
Take your time strolling through the quaint shops and soaking in the Swiss atmosphere.
Planning a visit to New Glarus. Other thoughts on Madison area beer destinations?
Planning a quick road trip with the wife and a friend couple at the end of April to celebrate my wife's birthday. Down on Saturday morning and heading out Sunday morning. She loves New Glarus so that's the one point we have planned and that's a non-negotiable. I understand that…
Tips
from all over the internet
🍺 Brewery Visit Tips
Arrive early for the New Glarus Brewing Company to enjoy the best experience and seating.
🥐 Bakery Must-Tries
Don't miss the 'creme horns' and other delicious Swiss pastries at local bakeries.
🚶♀️ Explore Main Street
Take your time strolling through the quaint shops and soaking in the Swiss atmosphere.
What Travellers Say
Reviews Summary
Visitors consistently praise the unique Swiss charm of downtown New Glarus, particularly the New Glarus Brewing Company and the delightful local bakeries. The picturesque streets and quaint shops add to the overall pleasant experience. Some note that the town is quite small and may not offer extensive activities beyond its core attractions.
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Downtown New Glarus is easily accessible by car. It's located off Highway 69. Parking is generally available along Main Street and in nearby lots. Consider using GPS for precise directions.
Public transportation options directly to downtown New Glarus are limited. Most visitors arrive by car. If coming from Madison, consider ride-sharing services or planning a dedicated day trip.
Downtown New Glarus is very walkable. The main attractions are concentrated along Main Street, making it easy to explore on foot.
🎫 🎫 Tickets & Entry
No, there are no tickets required to simply walk around and explore downtown New Glarus. Entry to shops and restaurants is free.
While exploring the grounds and gift shop is free, there may be fees for specific tours or tastings at the New Glarus Brewing Company. Check their official website for current pricing.
Shop hours can vary, but most are open from late morning to early evening, especially on weekends. It's advisable to check individual business hours if you have specific places in mind.
It's recommended to check the New Glarus Brewing Company's website for information on booking tours in advance, especially during peak seasons.
🎫 🧭 Onsite Experience
Beyond the brewery, you can explore unique Swiss-themed shops, enjoy delicious pastries at local bakeries, and soak in the charming small-town atmosphere. The town itself is quite picturesque.
Yes, downtown New Glarus is generally family-friendly. Kids can enjoy the novelty of the Swiss theme, and there are opportunities for treats at bakeries. The walkable nature of the downtown area is also a plus.
You'll find a variety of shops, including gift shops with Swiss souvenirs, specialty food stores, boutiques, and antique shops. It's a great place for unique finds.
The entire downtown area has a historical charm, reflecting its Swiss heritage. Look for architectural details that showcase the town's unique cultural background.
🍽️ 🍽️ Food & Dining
Downtown New Glarus offers a mix of dining experiences, from casual cafes and bakeries serving Swiss treats to restaurants with American and Swiss-inspired cuisine.
You absolutely must try the 'creme horns' and other traditional Swiss pastries from a local bakery. The New Glarus Brewing Company also offers food options to complement their beers.
Options may vary by establishment. It's best to check menus online or inquire directly with restaurants about their vegetarian and vegan offerings.
Several cafes and bakeries in downtown New Glarus serve coffee. Exploring these spots can lead to delightful discoveries, especially when paired with a pastry.
📸 📸 Photography
Capture the charming Swiss architecture along Main Street, the picturesque grounds of the New Glarus Brewing Company, and the colorful displays of pastries in bakery windows.
The 'golden hours' around sunrise and sunset offer beautiful lighting for capturing the town's ambiance. Weekday mornings can also provide a quieter backdrop for photos.
Look for the distinctive Swiss-style buildings, the brewery's unique architecture, and any seasonal decorations that add to the town's charm.
Social
from TikTok, Instagram & Reddit