M&Ms Store
1 / 10

M&M's World New York

4.4
·40k reviews·New York, United States

A vibrant, multi-level wonderland in Times Square dedicated to all things M&M's, offering candy, merchandise, and interactive fun.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday mornings

Fewer crowds, more relaxed browsing

CrowdLow
Loading map...
M&Ms Store

M&M's World New York

Best Time

Weekday mornings

Fewer crowds, more relaxed browsing

CrowdLow
Highlights

Highlights

Must-see attractions

A vibrant, multi-level wonderland in Times Square dedicated to all things M&M's, offering candy, merchandise, and interactive fun.

4.4
(40k reviews)

"A colorful paradise filled with endless M&M's varieties, personalized gifts, and cool NYC-themed merch."

Vertical photo
TIP

📸 Capture the Colors

The store is incredibly photogenic! Don't forget your phone for vibrant shots.

💰 Souvenir Savvy

Merchandise can be pricey, but look for sale items for deals.

Third hero image

Highlights

Discover the most iconic attractions and experiences

The Candy Wall

The Candy Wall

All floors

Miles of M&M's in every color imaginable. A true candy lover's dream!

NYC-Themed M&M's

NYC-Themed M&M's

Merchandise sections

Unique M&M's characters and souvenirs sporting iconic New York attire.

Interactive Displays

Interactive Displays

Various locations

Fun photo opportunities and engaging exhibits that bring the M&M's brand to life.

Your AI travel agent

Plans like a pro.
Thinks like you

Start Chatting

Planning Your Visit

Embrace the Sweet Chaos

M&M's World New York is a vibrant, multi-level candy wonderland. Expect crowds, especially during peak hours. Plan your visit to avoid the busiest times for a more enjoyable experience. It's a sensory overload of color and sweetness, perfect for a fun souvenir hunt or a nostalgic trip down memory lane.

Beyond the Candy Wall

While the iconic M&M's candy walls are a must-see, don't miss the extensive merchandise. From clothing and accessories to home decor and unique New York-themed items, there's something for every M&M enthusiast. Consider it a destination for playful souvenirs and creative branding exploration.

Best Times

When
Weekday mornings
Why
Fewer crowds, more relaxed browsing
Crowd
Low
When
Weekday evenings
Why
Tour groups thin out
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

The M&M’S Store Is A Colorful Candy Wonderland In New York City 
#AD #MMSPARTNER
 ❣️Get 20% off your in-store purchase through the link in my bio. 
The store has so many fun interactive elements throughout the store, plus you can shop exclusive collectibles and build your own sweet treats from their massive chocolate wall. ✨@mmschocolate 
🧡WHAT TO EXPECT
•“InnerM” Mood Analyzer, where you step ont...
@theexcursiondoctor
275 likes • 14.8K views

📸 Capture the Colors

The store is incredibly photogenic! Don't forget your phone for vibrant shots. Reddit

💰 Souvenir Savvy

Merchandise can be pricey, but look for sale items for deals. Reddit

🍫✨ The sweetest souvenir in Times Square! For $20–$30, you can make your own personalized M&M’s — pick your photo, choose your colors, and watch your faces print right on the candies! My kids absolutely loved this experience. Such a fun (and tasty!) memory from NYC! 🍬❤️ #TimesSquare #MandMStore #NYCAdventures #SweetSouvenirs #fallbreak
@heather_.patterson
2.6K likes • 63.7K views
Had so much fun at M&M World NYC🍫 @mmschocolate #mmschocolate #mm #newyork #newyorkcity #nyc #nycthingstodo #newyorkthingstodo #newyorkcitytourist #chocolate #mnmworld
@posedgeclk
2.6K likes • 138.6K views

🚶‍♀️ Explore All Floors

Three levels offer a vast array of candy and merchandise. Don't miss anything! Reddit

🎁 Personalized Gifts

Design your own M&M's for a truly unique souvenir or gift. Reddit

M&M, at Times Square . . ➢ Credit 👉🏆🎥 @ph88rh . . ➢ Follow 👉 🇺🇸@conexao.america for more photos and movies about United States 🇺🇸 . . ➢ ✈ Tag your best US photo with the tag #conexaoamerica or @conexao.america for a chance to be featured. . . ➢ Alliance @america_states @enjoy_la_ @latinbrazil . . #timesquare #timessquarenyc #mm #m&m #newyorkcity #streetphotography #streetphotographers #nyc #str...
@conexao.america
469 likes • 12.9K views

Tips

from all over the internet

📸 Capture the Colors

The store is incredibly photogenic! Don't forget your phone for vibrant shots. Reddit

💰 Souvenir Savvy

Merchandise can be pricey, but look for sale items for deals. Reddit

🚶‍♀️ Explore All Floors

Three levels offer a vast array of candy and merchandise. Don't miss anything! Reddit

🎁 Personalized Gifts

Design your own M&M's for a truly unique souvenir or gift. Reddit

What Travellers Say

4.4
(40k reviews)

Reviews Summary

M&M's World New York is a vibrant, multi-level candy and merchandise store that offers a fun, colorful, and interactive experience for visitors of all ages. Many praise the vast selection of M&M's candy and the unique, playful merchandise, especially the New York-themed items. While some find the prices a bit high, the overall cheerful atmosphere and photo opportunities make it a popular and memorable stop in Times Square.

"This store has every M&M color possible. I tried cookies and cream, and Peanut Butter and Jelly flavors. They did NOT disappoint. The store has a lot of interactive elements like the one in the video. I will say they have sine unique finds."

Elvirucca Fiorini

"There were so many M&Ms!! I'll never be able to eat that many in my lifetime! Really cool place to go to. I think it is 3 stories high. There's a section where you can design your own M&M. Lots of cool M&M stuff."

Wendy Butterfield

"This is a neat place to visit, 2 1/2 floors of M&M’s! It was pretty clean and enjoyable. Not a place you could spend a lot of time at and prices are pretty high but fun to walk through."

Thomas Zimmerman

What People Like

Vast candy selection
Colorful merchandise
Fun photo ops

What People Dislike

Can be pricey

Frequently Asked Questions

🚇 🗺️ Getting There

M&M's World New York is conveniently located in Times Square. The easiest way to get there is by subway, with several lines stopping nearby, including the 1, 2, 3, N, Q, R, W, and S trains to Times Square-42nd Street. It's also easily accessible by bus or taxi. Reddit

Yes, M&M's World New York is very accessible by public transport. The Times Square-42nd Street subway station is a major hub, and numerous bus routes also serve the area. Reddit

The most direct subway lines to M&M's World NYC are the 1, 2, 3, N, Q, R, W, and S trains, all stopping at Times Square-42nd Street. From there, it's a short walk to the store. Reddit

While there are parking garages near M&M's World Manhattan, they can be expensive. Public transportation is generally recommended for visiting the store. Reddit

Absolutely! M&M's World is right in the heart of Times Square, making it easily walkable from many other popular attractions and theaters. Reddit

🎫 🎫 Tickets & Entry

No, M&M's World New York does not require tickets for entry. It's a free-to-enter retail store, allowing you to browse and enjoy the colorful experience without admission fees. Reddit

M&M's World NYC typically has long operating hours, often from morning until late evening, to accommodate Times Square visitors. It's best to check their official website or a reliable source for the most current hours on your planned visit date. Reddit

There is no admission fee to enter M&M's World Times Square. You can walk in and explore the vibrant store at your leisure. Reddit

While M&M's World New York is a physical store, you can purchase M&M's and related merchandise directly from their website for delivery. Reddit

M&M's World NYC primarily operates as a retail store. While they may have occasional in-store promotions or character appearances, there are no formal tours or ticketed events. Reddit

🎫 🛍️ Shopping & Merchandise

M&M's World New York offers a vast array of merchandise, including M&M's candy in every color and flavor, clothing (t-shirts, pajamas, hoodies), accessories, toys, home decor, stationery, and unique New York-themed M&M's items. Reddit

Yes, you can customize M&M's at the store by choosing your colors and adding personalized messages or images. This is a popular option for unique gifts. Reddit

The merchandise at M&M's World can be on the pricier side, as is common for souvenir shops in prime New York City locations. However, they do sometimes have sale items. Reddit

Absolutely! M&M's World New York features a wide selection of M&M's themed clothing, from casual t-shirts and sweatshirts to fun pajamas and accessories. Reddit

Popular M&M's souvenirs from the NYC store include items featuring M&M characters dressed as iconic New York landmarks (like the Statue of Liberty), mugs, magnets, and of course, the vast selection of M&M's candy itself. Reddit

📸 📸 Photography & Experience

Yes, M&M's World NYC is a very photogenic place! The colorful candy walls, life-sized M&M characters, and themed displays offer numerous fun photo opportunities. Reddit

The experience at M&M's World is described as fun, colorful, and interactive. It's a cheerful space that appeals to all ages, making visitors feel like a kid again. Reddit

M&M's World is highly suitable for children. The vibrant colors, vast candy selection, and interactive elements are sure to delight kids of all ages. Reddit

While there aren't typically tasting stations for all M&M's varieties, the sheer selection allows you to see and choose from many different flavors and colors. Reddit

M&M's World's appeal lies in its unique, immersive brand experience, vast candy selection, playful merchandise, and its prime location in the bustling Times Square, making it a fun and memorable stop for tourists. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

M&M's World New York is a dream destination for families. The sheer explosion of color and the vast selection of candy will captivate children. The interactive displays and photo opportunities with M&M characters provide endless entertainment. Let the kids pick out their favorite colors from the candy walls or design their own personalized M&M's for a truly special treat. The store is designed to be a fun, sensory experience that appeals directly to a younger audience, making it a highlight for many family trips to NYC. Reddit

🎁 Souvenir Hunters

For those seeking unique souvenirs, M&M's World offers a delightful array. Beyond the standard M&M's candy, you'll find a wide range of M&M's branded merchandise. Look for New York-specific items, such as M&M's characters dressed in iconic NYC attire or themed mugs and keychains. The ability to personalize M&M's with custom messages or dates adds an extra layer of uniqueness to your souvenir. While prices can be a bit high, the distinctive nature of the items often makes them worth the splurge for a memorable memento of your trip. Reddit

🍬 Candy Enthusiasts

This is the ultimate paradise for M&M's lovers. The legendary candy walls stretch across multiple floors, offering an unparalleled selection of M&M's in every color and flavor imaginable. From classic milk chocolate to more exotic varieties, you can fill your own bags with your favorites. It's a chance to discover new tastes and stock up on beloved treats. The sheer variety ensures that even the most discerning candy connoisseur will find something to delight their palate. Reddit

Deep Dives

In-depth insights and expert knowledge

The M&M's World Experience: More Than Just Candy

M&M's World New York is a multi-story retail experience dedicated to the iconic M&M's candy. Spanning three floors in the heart of Times Square, it offers an immersive dive into the colorful world of M&M's. Visitors can explore vast candy walls featuring every imaginable color and flavor of M&M's, a truly dazzling sight for any sweet tooth. Beyond the candy itself, the store is packed with a wide array of branded merchandise, from apparel and accessories to home goods and toys, often featuring playful designs and New York-specific themes.

The interactive nature of the store is a significant draw. Guests can find photo opportunities with life-sized M&M characters and engage with various displays that celebrate the brand's history and characters. A popular feature is the ability to personalize M&M's, allowing visitors to create custom candy with their own messages or images, making for a unique souvenir or gift. The overall atmosphere is designed to be cheerful, vibrant, and nostalgic, aiming to evoke a sense of childlike wonder.

While the sheer volume of candy and merchandise is impressive, it's worth noting that prices can be on the higher side, reflecting its prime Times Square location. However, for many, the experience of exploring this sweet wonderland and finding unique M&M's-themed items makes it a worthwhile stop. It's a place where the brand's playful identity is celebrated in every corner, offering a memorable and colorful outing for visitors of all ages. Reddit

Navigating the Sweet Aisles: Tips for Your Visit

Visiting M&M's World New York can be an exciting adventure, but with its popularity, a little planning can enhance your experience. Given its location in Times Square, the store can get quite crowded, especially during peak tourist seasons and weekends. Weekday mornings are often recommended for a more relaxed visit, allowing you to fully appreciate the colorful displays without the hustle and bustle. If you visit during busier times, be prepared for queues, particularly at the customization stations.

When exploring the three floors, take your time to discover the diverse range of products. While the candy walls are a major attraction, don't overlook the extensive clothing and gift sections. You might find unique New York-themed M&M's items, such as M&M's dressed as the Statue of Liberty, which make for distinctive souvenirs. Keep an eye out for sale items as prices can be a bit steep, offering a chance to snag some merchandise at a better value. The staff are generally friendly and can assist with any questions you might have about the products or the store's layout. Reddit