
MoMA Design Store
Discover modern design treasures, unique gifts, and stylish home goods at the MoMA Design Store in SoHo.

Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Fewer crowds, relaxed browsing

MoMA Design Store
Best Time
Fewer crowds, relaxed browsing

Highlights
Must-see attractions
Discover modern design treasures, unique gifts, and stylish home goods at the MoMA Design Store in SoHo.
"A wonderful place to visit! Very nice and interesting to see all the unique and creative items on display."

No Museum Ticket Needed! :ticket:
You can visit the MoMA Design Store without a museum ticket. Perfect for a quick souvenir hunt!
Membership Discount :moneybag:
MoMA members get 10-20% off purchases. Great value if you plan to buy multiple items!

Highlights
Discover the most iconic attractions and experiences

Miffy & Art Collaborations
Throughout the store
Discover adorable Miffy plushies and items featuring iconic artworks. A must-see for collectors!

Curated Home Goods
Lower level
Explore a treasure trove of unique housewares, kitchen gadgets, and decor that blend art and function.

Design Books & Publications
Throughout the store
Find beautifully designed books on art, architecture, and design that make for perfect gifts or personal reads.
Plans like a pro.
Thinks like you
Planning Your Visit
Accessing the MoMA Design Store
Membership Perks & Discounts
Best Times
Insider Tips
from TikTok, Instagram & Reddit
No Museum Ticket Needed! :ticket:
You can visit the MoMA Design Store without a museum ticket. Perfect for a quick souvenir hunt!
Membership Discount :moneybag:
MoMA members get 10-20% off purchases. Great value if you plan to buy multiple items!
Explore the Basement :arrow_down:
Don't miss the lower level for home goods, toys, and books. It's a hidden gem!
Unique NYC Souvenirs :city_sunrise:
Find stylish, non-traditional NYC souvenirs that are actually cute and modern.
Tips
from all over the internet
No Museum Ticket Needed! :ticket:
You can visit the MoMA Design Store without a museum ticket. Perfect for a quick souvenir hunt!
Membership Discount :moneybag:
MoMA members get 10-20% off purchases. Great value if you plan to buy multiple items!
Explore the Basement :arrow_down:
Don't miss the lower level for home goods, toys, and books. It's a hidden gem!
Unique NYC Souvenirs :city_sunrise:
Find stylish, non-traditional NYC souvenirs that are actually cute and modern.
Gift-Giving Paradise :gift:
An excellent spot for finding unique gifts for design lovers and art enthusiasts.
What Travellers Say
Reviews Summary
The MoMA Design Store is celebrated for its unique, curated selection of modern design objects, making it a fantastic spot for gifts and stylish home goods. Visitors appreciate the innovative products and the store's aesthetic appeal, though some recent renovations have divided opinions, with a few feeling the new design lacks the original New York character.
"Love this MoMA store on Broadway. Right outside the subway so it's easy to get to as well. The products on display were brilliant. The Japanese get their art right, ALWAYS!!!!!
The lower level has a ton of home stuff and some fun toys. The books on display were also very appealing."
Goks Nair
"The MoMA Design Store is a wonderful place to visit! Very nice and interesting to see all the unique and creative items on display. The collection is beautifully curated, blending art, design, and functionality in such an inspiring way. Perfect spot to explore, find special gifts, or just enjoy browsing through thoughtful and innovative designs. Definitely worth a visit!"
M M
"Beautiful store. Went during holiday season and everything is super cute and cheerful. I was there to pick up an online order (the pick up counter is in the basement) and the process was seamless."
Chris C
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
The MoMA Design Store is conveniently located in SoHo, easily accessible by subway. The nearest stations are often mentioned in relation to Broadway and Spring Street. Many visitors find it easy to reach right after exiting the subway.
While both are associated with MoMA, the primary MoMA Design Store is located in SoHo, separate from the main museum building on 53rd Street. There might be smaller retail sections within the museum itself, but the flagship SoHo store offers a broader selection.
The Spring Street (C, E trains) and Broadway-Lafayette Street (B, D, F, M trains) stations are typically the closest and most convenient for accessing the MoMA Design Store in SoHo.
Parking in SoHo can be challenging and expensive. It's generally recommended to use public transportation like the subway to reach the MoMA Design Store.
Yes, you can pick up online orders at the MoMA Design Store. The pickup counter is often located in the basement, and the process is reported to be seamless.
🎫 🎫 Tickets & Entry
No, you do not need a ticket to the Museum of Modern Art to visit the MoMA Design Store. It's a standalone retail space accessible to the public.
Store hours can vary, especially around holidays. It's best to check the official MoMA Design Store website or their social media for the most up-to-date opening and closing times before your visit.
MoMA members receive a 10% discount, which can increase to 20% during special member weekends. Some TikTok creators also share discount codes for specific events or promotions.
There is no admission fee to enter the MoMA Design Store. It is a retail establishment open to all shoppers.
Return policies can vary. It's advisable to check the store's official website or inquire with staff about their return and exchange policy for purchased items.
🎫 🛍️ Shopping & Products
The MoMA Design Store offers a wide range of modern design objects, including home goods, kitchenware, gifts, toys, art books, stationery, and unique NYC-themed souvenirs.
The MoMA Design Store often features a dedicated section or a variety of Miffy merchandise, including plush toys and items with artistic collaborations.
While the store focuses on design objects, they sometimes carry art-related items, including prints or posters, especially those related to MoMA's collection or special exhibitions.
Yes, the MoMA Design Store often features exclusive collaborations and items designed specifically for the store, making them unique finds.
Popular gift ideas include Miffy plushies, unique kitchen gadgets, stylish desk accessories, art books, and design-conscious home decor items.
📸 📸 Photography & Experience
Generally, photography for personal use is allowed inside the MoMA Design Store, but it's always a good idea to be mindful of other shoppers and staff. Some creators share their finds on social media.
The store is known for its carefully curated, clean, and organized selection of modern design objects. It's described as inspiring and appealing, making it a pleasant place to browse even if you're not buying.
Absolutely! It's highly recommended for finding stylish and unique NYC souvenirs that go beyond typical tourist trinkets.
Visitors often highlight the Miffy collaborations, innovative kitchenware, unique clocks, and art-inspired home decor as particularly interesting items.
Reviews generally describe the store as well-organized and the staff as helpful, contributing to a positive shopping experience.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
While not a dedicated children's store, the unique and colorful design objects can be engaging for kids. It's a great place to find educational toys or art-related books that can provide both entertainment and learning opportunities. Remember that many items are design-focused, so supervision is recommended to ensure delicate items are handled with care.
🎁 Gift Shoppers
Consider items like designer clocks, unique stationery, or collaborations with artists for a truly memorable present. The store's curated selection ensures that whatever you choose will be a conversation starter and a testament to good design. Don't forget to check for any available discount codes shared by creators or inquire about MoMA membership benefits for potential savings.
🎨 Design Enthusiasts
Explore sections dedicated to home goods, lighting, furniture accessories, and innovative gadgets. The store's commitment to showcasing cutting-edge design means you're likely to discover new trends and inspiring pieces. The extensive selection of art and design books also provides a deep dive into the world of design history and theory.
Deep Dives
In-depth insights and expert knowledge
The Renovation and Its Impact
However, a contrasting view suggests the new design feels sterile and reminiscent of international retail giants like IKEA or Apple Stores, lacking the 'New York soul.' The basement, once noted for natural light, is now perceived as more minimalist and less inviting by some patrons. This divergence in opinion highlights how personal aesthetic preferences can shape the perception of a revamped retail space.
Despite the differing opinions on the renovation, the core offering of carefully curated, modern design objects remains. The store continues to be a destination for those seeking unique items that blend art, functionality, and contemporary design principles.
Finding Unique Gifts and Souvenirs
For home decor enthusiasts, the store offers a wide array of kitchenware, decorative objects, and functional art pieces. These items are selected for their innovative design and quality craftsmanship. The art book section is also a significant draw, providing a curated selection of publications on art, architecture, and design that make for excellent gifts or personal acquisitions.
Whether you're shopping for a special occasion or simply looking for a unique memento, the MoMA Design Store provides a diverse and inspiring collection. The emphasis is on items that are not only beautiful but also functional, embodying the spirit of modern design.
MoMA Membership Benefits
During special member weekends, this discount can be even more significant, sometimes reaching up to 20% off. These events provide an excellent opportunity to acquire desired items at a reduced price. Beyond the retail savings, membership also grants access to the museum itself, including free admission, special events, and members-only previews, making it a comprehensive package for art and design enthusiasts.
Considering the quality and often premium pricing of the design items, the membership discount can quickly offset the cost of membership, especially if you plan to purchase multiple items or are eyeing larger purchases like furniture or high-end decor.
Social
from TikTok, Instagram & Reddit