lots of art displayed
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MoMA Design Store

4.5
·2k reviews·New York, United States

Discover modern design treasures, unique gifts, and stylish home goods at the MoMA Design Store in SoHo.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday mornings

Fewer crowds, relaxed browsing

CrowdLow
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lots of art displayed

MoMA Design Store

Best Time

Weekday mornings

Fewer crowds, relaxed browsing

CrowdLow
Highlights

Highlights

Must-see attractions

Discover modern design treasures, unique gifts, and stylish home goods at the MoMA Design Store in SoHo.

4.5
(2k reviews)

"A wonderful place to visit! Very nice and interesting to see all the unique and creative items on display."

Vertical photo
TIP

No Museum Ticket Needed! :ticket:

You can visit the MoMA Design Store without a museum ticket. Perfect for a quick souvenir hunt!

Membership Discount :moneybag:

MoMA members get 10-20% off purchases. Great value if you plan to buy multiple items!

Third hero image

Highlights

Discover the most iconic attractions and experiences

Miffy & Art Collaborations

Miffy & Art Collaborations

Throughout the store

Discover adorable Miffy plushies and items featuring iconic artworks. A must-see for collectors!

Curated Home Goods

Curated Home Goods

Lower level

Explore a treasure trove of unique housewares, kitchen gadgets, and decor that blend art and function.

Design Books & Publications

Design Books & Publications

Throughout the store

Find beautifully designed books on art, architecture, and design that make for perfect gifts or personal reads.

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Planning Your Visit

Accessing the MoMA Design Store

You don't need a museum ticket to visit the MoMA Design Store! It's a fantastic spot for unique gifts and home decor. Check the hours before you go, as they can vary.

Membership Perks & Discounts

Consider a MoMA membership for a discount at the design store, especially during member weekends when savings can be up to 20%! It's a great way to save on those coveted design pieces.

Best Times

When
Weekday mornings
Why
Fewer crowds, relaxed browsing
Crowd
Low
When
During member weekends
Why
Enjoy exclusive discounts
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

NYC souvenir stores that are actually cute • Part 6 What do we think of the MOMA store? And where should I go next? ✨Follow @fishsflourish for more NYC fun things to do! · · ·#newyorkcity #nyclife #nycliving #nyclifestyle #nyc #explorenyc #nycfun #nycshopping NYC travel, New York City, nyc weekend, nyc shops, nyc stores, nyc shopping
@fishsflourish
11.7K likes • 138.2K views

No Museum Ticket Needed! :ticket:

You can visit the MoMA Design Store without a museum ticket. Perfect for a quick souvenir hunt! TikTok

Membership Discount :moneybag:

MoMA members get 10-20% off purchases. Great value if you plan to buy multiple items! Reddit

📍MoMA Museum store | you can just go down to the store (and not get tickets to the museum) and get the cutest NYC-themed souvenirs ❤️ #moma #nyc #newyork #souvenirs
@jungwonjo
36.6K likes • 295.8K views
For the first time since 2001, SoHo’s @MoMA Design Store has a brand new look. Reopening today—same design obsession, fresh space. ✨ Visit MoMA Design Store at 12 on September 27th and use code KATIEROMERO10 for 10% off your purchase. #MoMA #FoundAtMoMA #nyc
@thekatieromero
1.7K likes • 26.5K views

Explore the Basement :arrow_down:

Don't miss the lower level for home goods, toys, and books. It's a hidden gem! Reddit

Unique NYC Souvenirs :city_sunrise:

Find stylish, non-traditional NYC souvenirs that are actually cute and modern. TikTok+1

so much miffy! #moma #momadesignstore #momastore #nyc #gifts #homedecor #decor #giftideas #giftguide #fyp
@concretetreehouse
3.4K likes • 68.9K views

Tips

from all over the internet

No Museum Ticket Needed! :ticket:

You can visit the MoMA Design Store without a museum ticket. Perfect for a quick souvenir hunt! TikTok

Membership Discount :moneybag:

MoMA members get 10-20% off purchases. Great value if you plan to buy multiple items! Reddit

Explore the Basement :arrow_down:

Don't miss the lower level for home goods, toys, and books. It's a hidden gem! Reddit

Unique NYC Souvenirs :city_sunrise:

Find stylish, non-traditional NYC souvenirs that are actually cute and modern. TikTok+1

Gift-Giving Paradise :gift:

An excellent spot for finding unique gifts for design lovers and art enthusiasts. TikTok

What Travellers Say

4.5
(2k reviews)

Reviews Summary

The MoMA Design Store is celebrated for its unique, curated selection of modern design objects, making it a fantastic spot for gifts and stylish home goods. Visitors appreciate the innovative products and the store's aesthetic appeal, though some recent renovations have divided opinions, with a few feeling the new design lacks the original New York character.

"Love this MoMA store on Broadway. Right outside the subway so it's easy to get to as well. The products on display were brilliant. The Japanese get their art right, ALWAYS!!!!!
The lower level has a ton of home stuff and some fun toys. The books on display were also very appealing."

Goks Nair

"The MoMA Design Store is a wonderful place to visit! Very nice and interesting to see all the unique and creative items on display. The collection is beautifully curated, blending art, design, and functionality in such an inspiring way. Perfect spot to explore, find special gifts, or just enjoy browsing through thoughtful and innovative designs. Definitely worth a visit!"

M M

"Beautiful store. Went during holiday season and everything is super cute and cheerful. I was there to pick up an online order (the pick up counter is in the basement) and the process was seamless."

Chris C

What People Like

Unique and curated design items
Stylish NYC souvenirs
Miffy collaborations

What People Dislike

Renovation aesthetic changes

Frequently Asked Questions

🚇 🗺️ Getting There

The MoMA Design Store is conveniently located in SoHo, easily accessible by subway. The nearest stations are often mentioned in relation to Broadway and Spring Street. Many visitors find it easy to reach right after exiting the subway. TikTok

While both are associated with MoMA, the primary MoMA Design Store is located in SoHo, separate from the main museum building on 53rd Street. There might be smaller retail sections within the museum itself, but the flagship SoHo store offers a broader selection. TikTok

The Spring Street (C, E trains) and Broadway-Lafayette Street (B, D, F, M trains) stations are typically the closest and most convenient for accessing the MoMA Design Store in SoHo. TikTok

Parking in SoHo can be challenging and expensive. It's generally recommended to use public transportation like the subway to reach the MoMA Design Store. TikTok

Yes, you can pick up online orders at the MoMA Design Store. The pickup counter is often located in the basement, and the process is reported to be seamless. Reddit

🎫 🎫 Tickets & Entry

No, you do not need a ticket to the Museum of Modern Art to visit the MoMA Design Store. It's a standalone retail space accessible to the public. TikTok

Store hours can vary, especially around holidays. It's best to check the official MoMA Design Store website or their social media for the most up-to-date opening and closing times before your visit. TikTok

MoMA members receive a 10% discount, which can increase to 20% during special member weekends. Some TikTok creators also share discount codes for specific events or promotions. TikTokReddit

There is no admission fee to enter the MoMA Design Store. It is a retail establishment open to all shoppers. TikTok

Return policies can vary. It's advisable to check the store's official website or inquire with staff about their return and exchange policy for purchased items. Reddit

🎫 🛍️ Shopping & Products

The MoMA Design Store offers a wide range of modern design objects, including home goods, kitchenware, gifts, toys, art books, stationery, and unique NYC-themed souvenirs. TikTok+2

The MoMA Design Store often features a dedicated section or a variety of Miffy merchandise, including plush toys and items with artistic collaborations. TikTok+2

While the store focuses on design objects, they sometimes carry art-related items, including prints or posters, especially those related to MoMA's collection or special exhibitions. TikTok

Yes, the MoMA Design Store often features exclusive collaborations and items designed specifically for the store, making them unique finds. TikTok+1

Popular gift ideas include Miffy plushies, unique kitchen gadgets, stylish desk accessories, art books, and design-conscious home decor items. TikTok+1

📸 📸 Photography & Experience

Generally, photography for personal use is allowed inside the MoMA Design Store, but it's always a good idea to be mindful of other shoppers and staff. Some creators share their finds on social media. TikTok+1

The store is known for its carefully curated, clean, and organized selection of modern design objects. It's described as inspiring and appealing, making it a pleasant place to browse even if you're not buying. Reddit

Absolutely! It's highly recommended for finding stylish and unique NYC souvenirs that go beyond typical tourist trinkets. TikTok+2

Visitors often highlight the Miffy collaborations, innovative kitchenware, unique clocks, and art-inspired home decor as particularly interesting items. TikTok+2

Reviews generally describe the store as well-organized and the staff as helpful, contributing to a positive shopping experience. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

The MoMA Design Store offers a delightful selection of toys and playful items that can captivate younger visitors. Look for the popular Miffy plushies and other character-based merchandise, often with artistic twists that appeal to both children and adults. TikTok+1 The store's layout is generally spacious enough for strollers, and the lower level often features a good range of interesting items that can spark a child's curiosity. Reddit

While not a dedicated children's store, the unique and colorful design objects can be engaging for kids. It's a great place to find educational toys or art-related books that can provide both entertainment and learning opportunities. Remember that many items are design-focused, so supervision is recommended to ensure delicate items are handled with care. TikTok

🎁 Gift Shoppers

The MoMA Design Store is a premier destination for unique and sophisticated gifts. Forget generic souvenirs; here you'll find artfully designed objects, from quirky kitchen gadgets and stylish home decor to beautifully bound art books and collectible Miffy items. TikTok+3

Consider items like designer clocks, unique stationery, or collaborations with artists for a truly memorable present. The store's curated selection ensures that whatever you choose will be a conversation starter and a testament to good design. Don't forget to check for any available discount codes shared by creators or inquire about MoMA membership benefits for potential savings. TikTokReddit

🎨 Design Enthusiasts

For those with an eye for modern design, the MoMA Design Store is a must-visit. It showcases a highly curated collection of objects that embody contemporary aesthetics and functionality. You'll find pieces from renowned designers and brands, often featuring exclusive collaborations that are hard to find elsewhere. TikTok+1

Explore sections dedicated to home goods, lighting, furniture accessories, and innovative gadgets. The store's commitment to showcasing cutting-edge design means you're likely to discover new trends and inspiring pieces. The extensive selection of art and design books also provides a deep dive into the world of design history and theory. Reddit

Deep Dives

In-depth insights and expert knowledge

The Renovation and Its Impact

The MoMA Design Store in SoHo underwent a significant renovation, reopening with a new look. While some praise the fresh, modern aesthetic, others feel it has lost its original New York character. The redesigned space is described as vibrant and inspiring by some, featuring a two-floor layout with distinct sections for various product categories. TikTok+1

However, a contrasting view suggests the new design feels sterile and reminiscent of international retail giants like IKEA or Apple Stores, lacking the 'New York soul.' The basement, once noted for natural light, is now perceived as more minimalist and less inviting by some patrons. This divergence in opinion highlights how personal aesthetic preferences can shape the perception of a revamped retail space. Reddit

Despite the differing opinions on the renovation, the core offering of carefully curated, modern design objects remains. The store continues to be a destination for those seeking unique items that blend art, functionality, and contemporary design principles. Reddit

Finding Unique Gifts and Souvenirs

The MoMA Design Store is a go-to destination for those seeking gifts that are both stylish and meaningful. Beyond typical tourist souvenirs, you'll find thoughtfully designed items that reflect a modern aesthetic. Popular choices include Miffy plushies, often featured in artistic collaborations, and NYC-themed items that offer a more sophisticated take on city memorabilia. TikTok+3

For home decor enthusiasts, the store offers a wide array of kitchenware, decorative objects, and functional art pieces. These items are selected for their innovative design and quality craftsmanship. The art book section is also a significant draw, providing a curated selection of publications on art, architecture, and design that make for excellent gifts or personal acquisitions. TikTokReddit

Whether you're shopping for a special occasion or simply looking for a unique memento, the MoMA Design Store provides a diverse and inspiring collection. The emphasis is on items that are not only beautiful but also functional, embodying the spirit of modern design. TikTok

MoMA Membership Benefits

For frequent visitors or those planning significant purchases, a MoMA membership can offer substantial value. A key benefit is a 10% discount at the MoMA Design Store. This discount applies to a wide range of products, from home goods to unique gifts. Reddit

During special member weekends, this discount can be even more significant, sometimes reaching up to 20% off. These events provide an excellent opportunity to acquire desired items at a reduced price. Beyond the retail savings, membership also grants access to the museum itself, including free admission, special events, and members-only previews, making it a comprehensive package for art and design enthusiasts. Reddit

Considering the quality and often premium pricing of the design items, the membership discount can quickly offset the cost of membership, especially if you plan to purchase multiple items or are eyeing larger purchases like furniture or high-end decor. Reddit