Ben Thanh Market
Ho Chi Minh City's bustling heart, offering everything from souvenirs and fashion to authentic Vietnamese street food. A must-visit for culture and sh...

Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Fewer crowds, cooler temps
Ben Thanh Market
Best Time
Fewer crowds, cooler temps

Highlights
Must-see attractions
Ho Chi Minh City's bustling heart, offering everything from souvenirs and fashion to authentic Vietnamese street food. A must-visit for culture and shopping.
"A must-visit in Ho Chi Minh City for souvenirs, local snacks, coffee beans, and experiencing local culture!"
🎯 Master the Bargain
Start at 50% of the asking price and negotiate politely. Don't be afraid to walk away!
💧 Stay Hydrated
It gets hot! Grab a refreshing frozen smoothie or a cold coconut from a vendor.
Highlights
Discover the most iconic attractions and experiences

Authentic Vietnamese Cuisine
Food section
Savor local delicacies like pho, fresh fruit smoothies, and traditional dishes from long-standing vendors.

Souvenir Shopping Paradise
Dry market section
Find everything from coffee beans and spices to silk scarves, handicrafts, and unique trinkets.
Fashion Finds & Accessories
Clothing and accessories stalls
Score deals on clothing, shoes, bags, and even designer-inspired items. Remember to bargain!
Plans like a pro.
Thinks like you
Planning Your Visit
Mastering the Art of the Haggle
Beat the Heat and Crowds
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Master the Bargain
Start at 50% of the asking price and negotiate politely. Don't be afraid to walk away!
💧 Stay Hydrated
It gets hot! Grab a refreshing frozen smoothie or a cold coconut from a vendor.
💰 Cash is King
While some vendors might accept digital payments, cash is preferred and essential for bargaining.
🚶♀️ Explore Beyond the Main Aisles
Venture into smaller alleys for potentially better prices and unique finds.
Tips
from all over the internet
🎯 Master the Bargain
Start at 50% of the asking price and negotiate politely. Don't be afraid to walk away!
💧 Stay Hydrated
It gets hot! Grab a refreshing frozen smoothie or a cold coconut from a vendor.
💰 Cash is King
While some vendors might accept digital payments, cash is preferred and essential for bargaining.
🚶♀️ Explore Beyond the Main Aisles
Venture into smaller alleys for potentially better prices and unique finds.
👀 Be Alert for Scammers
Stay aware of your surroundings and be cautious of overly persistent sellers.
What Travellers Say
Reviews Summary
Ben Thanh Market is a vibrant and iconic Ho Chi Minh City landmark, praised for its wide array of souvenirs, local crafts, and delicious street food. Visitors enjoy the lively atmosphere and the opportunity to immerse themselves in local culture. However, the market can be hot, crowded, and some find the persistent sales tactics overwhelming.
"You can spend a lot of time in the market and it can be intense and at close quarters with everyone keen to get your business. Prices are very negotiable. Its a great place to eat at a good price. The shopping is the surrounding streets is just as good and more enjoyable. There are some fixed price shops around which probably give a fair price although there can still be a bit of room to move. Generally at the other shops they will start at twice what they want. Of course if you have time it's best to try a few and you will usually get a good offer when you are walking away."
Paul Jay
"Ben Thanh Market: A Return After Three Decades
Stepping back into Ben Thanh Market after thirty years feels like entering a vibrant, familiar dream. At its heart, the soul of the market remains wonderfully unchanged. The same labyrinthine aisles buzz with energy, the air is still thick with the scent of fresh herbs, grilled meats, and blooming flowers. Veteran stall owners, now with more grey in their hair, still expertly arrange their wares, and the iconic clock tower stands as a steadfast sentinel over the daily whirlwind of commerce.
The most striking changes are found not within the market itself, but on its outside. The surrounding area has been utterly transformed. The chaotic intersections have given way to organized, wide boulevards, and the old, low-rise buildings are now overshadowed by sleek, modern skyscrapers and luxury shopping centers. This upgraded infrastructure creates a fascinating contrast against the timeless, bustling core of the market.
For any visitor, bargaining is not just a skill—it's an essential part of the experience. Vendors often quote tourists prices that are significantly inflated. To ensure you get a fair deal, be prepared to negotiate politely but firmly. A good rule of thumb is to start by bargaining down at least 30-50% from the initial asking price. Remember, a smile and a friendly attitude will get you much further than frustration.
While the city of Ho Chi Minh has modernized at a breathtaking pace, Ben Thanh Market endures as the vibrant, chaotic, and beloved heart it has always been."
Ts. Dr. Ahmad Soyuti Hj Sabran
"Was a nice casual experience, plenty of places to stop and have an authentic bite to eat or a freshly made coffee, iced drink or smoothie, many many choices at a fraction of the cost you would pay at a restaurant They are very welcoming and the people with the clothing and souvenir stores will bargain with you until they get a sale. If your not interested keep walking and don’t give eye contact. If you are interested you can usually bargain them down 2-3 times."
Kassi Sergiou
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Ben Thanh Market is centrally located in District 1, making it easily accessible. You can take a Grab (ride-sharing app), a taxi, or even walk if you're staying nearby. Many city buses also stop close to the market.
Yes, it's very centrally located! You can easily walk to other key sites like the Independence Palace and the Saigon Opera House.
For budget travelers, using local buses is the most economical option. Alternatively, walking from nearby accommodations saves money and allows you to see more of the city.
Taxis are readily available in Ho Chi Minh City. Ensure you use reputable companies like Mai Linh or Vinasun, and ask the driver to use the meter.
Yes, there is parking available for motorbikes and cars, though it can get quite busy. It's often easier to use ride-sharing services or public transport.
🎫 🎫 Tickets & Entry
No, entry to Ben Thanh Market is free. You only pay for the items you wish to purchase.
The market is generally open from early morning (around 6 AM) until late evening (around 10 PM or 11 PM). The night market section often starts later.
To avoid the biggest crowds and the midday heat, try visiting early in the morning right when it opens, or later in the evening after dinner.
Yes, the market operates into the evening, and a vibrant night market often sets up around the perimeter, offering food and souvenirs.
There is no formal dress code, but it can get very hot inside. Lightweight, breathable clothing like sleeveless dresses or shorts is recommended.
🎫 🛍️ Shopping & Bargaining
You can find a wide variety of goods, including coffee beans, spices, silk products, handicrafts, souvenirs, clothing, shoes, and bags.
Prices vary greatly. For example, fake designer sunglasses might be around 400k VND, baseball caps 250k VND, and pens 160k VND, but you can often get them for much less with bargaining.
Start by offering about half of the initial price quoted by the vendor. Be polite but firm, and be prepared to walk away if you can't reach an agreement.
While most stalls are open to negotiation, you might find some with fixed prices, especially for food items or specific souvenirs.
Yes, Ben Thanh Market is a great place to buy authentic Vietnamese coffee beans. Look for reputable vendors and consider buying whole beans.
🍽️ 🍽️ Food & Dining
The food section offers a fantastic array of local Vietnamese dishes, including pho, bun rieu, fresh fruit smoothies, spring rolls, and various sweet treats.
You can find vegetarian options, especially with fruit smoothies and some noodle dishes. It's always best to ask the vendor about ingredients.
Generally, yes. Many vendors have been operating for years and maintain good hygiene. However, as with any busy market, use your discretion and choose busy stalls.
Bun Rieu Ganh is a traditional Vietnamese crab noodle soup. The 'Ganh' refers to the traditional basket used to carry the ingredients, often associated with street vendors.
Absolutely! Besides buying beans, you can also enjoy freshly brewed Vietnamese coffee at various stalls within the market.
📸 📸 Photography
Yes, you can generally take photos, but it's always polite to ask vendors before taking close-ups of their products or them.
Early morning or late evening can offer softer light and fewer crowds, making for better photographic opportunities. The vibrant colors of the produce and goods are always photogenic.
The main entrance with its iconic clock tower is a popular spot. The bustling food stalls and colorful displays of goods also make for great shots.
While generally safe, it's always wise to be aware of your belongings in crowded places. Keep your camera and phone secure.
It's best practice to ask permission before taking close-up photos of vendors or their stalls. A smile and a gesture usually suffice.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
For a slightly calmer experience, you might explore the stalls selling souvenirs and trinkets, which can be less intense than the clothing sections. If the heat becomes too much, there are plenty of vendors selling refreshing drinks. Remember to keep all valuables secure and stay together as a group.
💰 Budget Travelers
For food, the market offers delicious and inexpensive local dishes and fruit smoothies, which are much cheaper than eating at tourist-oriented restaurants. Instead of taxis, opt for local buses or walking to reach the market to save on transportation costs. Be mindful of prices for branded items, as they are often imitations, but still negotiable.
couples
Consider visiting in the early evening when the market takes on a different ambiance with the night market starting up. It's a great place to pick out unique souvenirs for each other or for friends and family back home. Enjoying a refreshing smoothie or a cup of Vietnamese coffee together amidst the buzz can be a memorable part of your trip.
Deep Dives
In-depth insights and expert knowledge
The Art of Bargaining at Ben Thanh Market
It's important to remember that while bargaining is expected, vendors are also trying to make a living. Aim for a price that feels fair to both parties. For items like fake designer goods or souvenirs, prices can vary significantly, so doing a quick comparison with a few stalls can be beneficial. Keep a sense of humor and enjoy the process – it's part of the cultural immersion!
Key Takeaways for Bargaining:
* Start Low: Offer about half the asking price.
* Be Polite: Maintain a friendly demeanor.
* Know Your Limit: Decide beforehand what you're willing to pay.
* Walk Away Power: Don't be afraid to leave if the price is too high.
* Compare Prices: Check multiple stalls for similar items.
Culinary Delights: Eating Your Way Through Ben Thanh Market
When exploring the food stalls, look for vendors with consistent queues, as this often indicates quality and popularity. Don't hesitate to try new things – the flavors are often vibrant and unique. For those concerned about hygiene, choosing stalls that are busy and appear clean is a good practice. Remember to stay hydrated; the market can be hot, and refreshing drinks like coconut water or fruit smoothies are readily available and highly recommended.
Must-Try Foods:
* Pho: The quintessential Vietnamese noodle soup.
* Bun Rieu Ganh: A flavorful crab noodle soup, a specialty of some long-standing vendors.
* Fresh Fruit Smoothies: A refreshing way to beat the heat.
* Vietnamese Coffee: Strong and delicious, a perfect pick-me-up.
Navigating Ben Thanh Market: Tips for a Smooth Visit
Be aware of your surroundings and keep your valuables secure, as it is a crowded place. While most interactions are positive, some travelers mention encountering persistent sellers or potential scams, so staying alert is key. If you prefer a less chaotic shopping experience, consider visiting Saigon Square, which is described as a less hectic alternative nearby.
Practical Tips for Your Visit:
* Dress Light: Opt for breathable fabrics.
* Carry Cash: Essential for purchases and bargaining.
* Stay Aware: Keep an eye on your belongings.
* Be Patient: Embrace the bustling atmosphere.
Social
from TikTok, Instagram & Reddit