店内外観
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Nanaya Aoyama Store

4.6
·491k reviews·,

Indulge in the world's most intense matcha gelato at Nanaya Aoyama, offering seven levels of richness and premium matcha products.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Wed/Fri 18-21h

Blue hour photography, calmer galleries

CrowdLow
店内外観

Nanaya Aoyama Store

Highlights

Highlights

Must-see attractions

Indulge in the world's most intense matcha gelato at Nanaya Aoyama, offering seven levels of richness and premium matcha products.

4.6
(491k reviews)

"Experience the world's richest matcha gelato with seven intensity levels."

TIP

Try Level 7 Matcha

For the ultimate matcha experience, try level 7 gelato for its deep richness and intense bitterness.

Visit After Lunch

Consider visiting after lunch for a satisfying sweet treat or a refreshing cold dessert.

Third hero image

Quick Facts

Open·Closes 7PM

Cuisine

Ice Cream, Cafe, Chocolate

Price

Mid-range

Phone

+81 3-6427-9008

Address

2 Chome-7-12 Shibuya, Tokyo 150-0002, Japan

Insta-Factor

High

Highlights

Discover the most iconic attractions and experiences

Intense Matcha Gelato

Intense Matcha Gelato

Experience the world's richest matcha gelato with seven intensity levels, from mild to intensely bitter.

TikTokIce Cream in Japan: Best Places in Tokyo!The 7 best ice cream parlours in Tokyo+7
Premium Matcha Chocolates

Premium Matcha Chocolates

Indulge in premium matcha and hojicha chocolate bars, offering a range of flavors from mild to intense.

TikTok+4
High-Quality Tea Products

High-Quality Tea Products

Explore a wide selection of high-quality tea products, including loose leaf teas and matcha powders.

Ice Cream in Japan: Best Places in Tokyo!10 Best Ice Cream Shops in Tokyo You Have to Try!Finest Japanese Tea Experiences in Shibuya+1
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Insider Tips

from TikTok, Instagram & Reddit

This is a must buy and experience when in #Japan ! #matcha #chocolate #nanaya #tokyo #aoyama #greentea #hojicha #japanfinds
@adrianwidjy
5.5K likes • 189.1K views

Try Level 7 Matcha

For the ultimate matcha experience, try level 7 gelato for its deep richness and intense bitterness.

Visit After Lunch

Consider visiting after lunch for a satisfying sweet treat or a refreshing cold dessert.

🇯🇵 🍵 🍦This Tokyo gelato shop serves 7 levels of matcha gelato! Nanaya Aoyama is a small shop in Shibuya which carries Nanaya Fujieda Matcha. They are best known for their matcha gelato with the intensity and bitterness of the matcha increasing with each level. No. 7 is said to be made from the highest grade of matcha. Send this to someone whom you want to visit Tokyo with. 📍Nanaya Aoyama 2 Chome...
@ladyironchef
47 likes • 7.1K views
finally getting the viral matcha ice cream & chocolate in japan at nanaya aoyama 🍵 — #matcha #japantrip #japantravel #tastetest #japan
@missremiashten
15.8K likes • 167.7K views

No Samples

Be aware that sampling may not be permitted, so choose your flavors carefully.

📍Nanaya Aoyama in Shibuya Tokyo #creatorsearchinsights
@satintexel
61 likes • 1.4K views

Tips

from all over the internet

Try Level 7 Matcha

For the ultimate matcha experience, try level 7 gelato for its deep richness and intense bitterness.

Visit After Lunch

Consider visiting after lunch for a satisfying sweet treat or a refreshing cold dessert.

No Samples

Be aware that sampling may not be permitted, so choose your flavors carefully.

What Travellers Say

4.6
(491k reviews)

Reviews Summary

Nanaya Aoyama is celebrated for its exceptionally rich and intense matcha gelato, offering a unique tasting experience with its seven intensity levels. While many praise the quality and unique flavors, some reviewers have noted high prices and occasionally mixed experiences with staff service. The shop also offers a variety of matcha-themed chocolates and teas, making it a popular spot for both treats and souvenirs.

"This hidden gem not only satisfied our ice cream craving but also exceeded our expectations! My husband isn't the hugest fan of tea-flavored desserts but he was delighted by the genmaicha scoop. I ordered a hot genmaicha, which tasted great as well.

There are also other various matcha powders and tea bags and other tea-flavored food products like chocolates and soba."

Tanja Starke

"OCT 2024

Ordered three scoops of gelato in a cup which included matcha flavor of different richness. Level five was strong, balanced with sweetness while level seven was saturated in a bitter earthy taste and slightly less sweet. However the difference becomes subtle when you eat them side by side. Level three richness has a strong matcha latte flavor, but still mild compared to the condense earthy taste from level five and seven. Overall a great matcha gelato store."

Barry

"Are you a matcha fan? This small local spot is one of the best places in Tokyo to experience it. They offer matcha ice cream in intensity levels from 1 to 7—we tried level 3 and level 7, and both were amazing. They also have other flavors, but what really stands out is the precision and care in how everything is made. It takes a bit of walking to find, but it’s well worth the effort!"

Reza Rad

What People Like

World's richest matcha gelato
Unique intensity levels
High-quality matcha chocolates

What People Dislike

High prices
Inconsistent service experiences

Frequently Asked Questions

Nanaya Aoyama is famous for offering the world's richest matcha gelato with seven different levels of intensity, ranging from mild to extremely bitter.

TikTokIce Cream in Japan: Best Places in Tokyo!The 7 best ice cream parlours in Tokyo

Sampling may not be allowed, so it's advisable to choose your desired intensity level carefully.

Google Review

Besides gelato, they offer premium matcha and hojicha chocolates, loose leaf teas, matcha powders, and other tea-inspired sweets.

TikTokGoogle Review+1

Many find the unique intensity and quality of the matcha gelato worth the price, though some reviews mention it can be pricey.

Google Review+1

Trying both a milder level (like 3) and the most intense level (7) allows for a great comparison of matcha flavors.

TikTokGoogle Review+1

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