Alice Cheongdam
A whimsical speakeasy hidden behind a flower shop, Alice Cheongdam offers a magical journey with imaginative cocktails and an enchanting atmosphere.
Highlights
Must-see attractions
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Best Time
Blue hour photography, calmer galleries
Alice Cheongdam
Highlights
Must-see attractions
A whimsical speakeasy hidden behind a flower shop, Alice Cheongdam offers a magical journey with imaginative cocktails and an enchanting atmosphere.
"Experience a truly unforgettable adventure with their creative cocktails and exceptional service in a whimsical wonderland."
Reservations are a Must
This small space is popular; reservations are highly recommended, often booked via Instagram.
Discover the Hidden Details
Explore secret doors for restrooms and smoking areas, adding to the immersive Alice in Wonderland theme.
Quick Facts
Cuisine
Cocktail Bar
Price
$$$
Phone
+82 10-2788-8420
Address
1층, 47 지하 Dosan-daero 55-gil, Gangnam District, Seoul, South Korea
Highlights
Discover the most iconic attractions and experiences
Whimsical Alice in Wonderland Theme
Step into a magical speakeasy hidden behind a flower shop, with enchanting decor and a playful 'Down the Rabbit Hole' atmosphere.
Imaginative Theatrical Cocktails
Experience expertly crafted cocktails with unique flavor combinations and playful, molecular mixology presentations.
Exceptional and Warm Hospitality
Enjoy personalized service where staff make you feel like VIPs, offering recommendations and ensuring a memorable visit.
Plans like a pro.
Thinks like you
Menu
Most Popular Items
Insider Tips
from TikTok, Instagram & Reddit
Reservations are a Must
This small space is popular; reservations are highly recommended, often booked via Instagram.
Discover the Hidden Details
Explore secret doors for restrooms and smoking areas, adding to the immersive Alice in Wonderland theme.
Themed Menu Explained
Cocktails are numbered; higher numbers generally indicate stronger drinks. Explore unique flavor profiles.
Experience the Theatrics
Try unique cocktails like 'Cheshire's Tail,' served with theatrical flair and surprising accompaniments.
Tips
from all over the internet
Reservations are a Must
This small space is popular; reservations are highly recommended, often booked via Instagram.
Discover the Hidden Details
Explore secret doors for restrooms and smoking areas, adding to the immersive Alice in Wonderland theme.
Themed Menu Explained
Cocktails are numbered; higher numbers generally indicate stronger drinks. Explore unique flavor profiles.
Experience the Theatrics
Try unique cocktails like 'Cheshire's Tail,' served with theatrical flair and surprising accompaniments.
What Travellers Say
Reviews Summary
Alice Cheongdam is celebrated for its enchanting Alice in Wonderland theme and its exceptionally creative and theatrically presented cocktails. Reviewers praise the immersive atmosphere and the attentive, warm service that makes guests feel like VIPs. While the drinks and ambiance are consistently lauded, some guests find the pricing to be on the higher side, with cover charges and a perceived lack of attentive service at times.
"We lucked out when we manage to get a table at this bar. It is of course an Alice in wonderland themed bar and they even had Alice in wonderland playing in the background. The menu was really cute. It was made to look like a deck of cards. The drinks were numbered; higher the number, the stronger it was.
We ordered number 2, 7 and 8. The drinks were all quite nice and easy to drink. Number 8 which is called quack quack was a cocktail comprised of whisky, sweet potato, balsamic and smoked duck fat. It was somewhat layered so the cocktail changes as we drank it. There is a cover charge and the cover charge included a welcome drink (which was delicious) and packet snacks.
It was a nice and worthwhile experience."
Sharon T
"This was honestly the bar that impressed me the most in Seoul. Our bartender friend Stephen was incredibly helpful with everything. We had amazing cocktails—not just in terms of taste, but the whole experience was outstanding.
From the speakeasy-style entrance to the hidden doors leading to the restroom and smoking area, everything followed a clever Down the Rabbit Hole / Alice in Wonderland theme. The staff were exceptionally warm and attentive, the flavors were fantastic, and the decor and overall ambiance were of the highest quality.
We genuinely didn’t want to leave. We’re so grateful for everything and would absolutely recommend this place to anyone visiting Seoul. It’s an experience not to be missed."
Anil T. Ozarpaci
"One of the most interesting bars in Seoul, innovative drinks and guaranteed fun! Cute cosy decor, friendly and experienced staff, menu was cute and options were extensive.
Highly recommend you to check them out and experience the fun for yourself! It is a small space so reservations is a must."
J. L.
What People Like
What People Dislike
Frequently Asked Questions
The bar is hidden behind a flower shop. Look for a white rabbit sign or ask locals for directions to this speakeasy.
Yes, reservations are highly recommended as the space is small and popular. You can often book through their Instagram.
Cocktails are priced around 27,000 KRW, and there is a cover charge which often includes a welcome drink and snacks.
The cocktails are known for their imaginative flavors, theatrical presentation using molecular mixology, and unique ingredients.
Alice Cheongdam is typically open daily from 7 PM to 3 AM.
Yes, they offer bar bites that are described as unique and complementing the cocktails, with a blend of traditional English and Korean flavors.
Mentioned in
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In Seoul’s fashionable Gangnam district, the portrait of a white rabbit marks your descent into a tipsy storybook fantasy inspired by Alice's Adventures in Wonderland. Here in the basement of an unassuming flower shop, guests lounge on Victorian furniture in the swanky drawing room, and cluster discreetly behind brick corners and sectioned-off drawstring curtains. The theatrical cocktails are the best part—like the “Cheshire’s Tail,” a gin concoction served in a genie-lamp glass and shrouded in cotton candy.
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This basement speakeasy inspired by Alice in Wonderland serves whimsical, fun cocktails befitting of its theme while still managing to avoid being gimmicky or over-the-top.
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Locating this speakeasy is no easy feat, but some white rabbit signs, a flight of stairs and a secret door at the back of a flower shop later, you’ll find yourself wound up in a whimsical wonderland that may look prim and proper like a gentleman’s club, but is anything but. This Alice In Wonderland-themed lounge-style bar focuses on experimental cocktails, served with equal measures of theatrics and flair. Address: 84-20 청담동 Gangnam-gu, Seoul, South KoreaOpening Hours: 7PM – 3AM (Daily)Contact: +82 2-511-8420
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Alice Cheongdam is not just a bar; it’s an enchanting escape into a fairytale world inspired by Lewis Carroll’s Alice in Wonderland. Hidden behind a flower shop and accessed via a secret door, this speakeasy is a whimsical journey from the very start. Inside, the ambience is a blend of sophistication and fantasy, featuring a wood-panelled interior where the cocktails are as imaginative as the setting.
11 Best Pubs and Bars in Seoul - Where to Drink at Night in Seoul?
Alice Cheongdam imitates the atmosphere of a venerable gentlemen's club, with opulent sofas, dark wood panelling and elegantly dressed windows. Thanks to the creativity of owner Terry Kim and his team of award-winning bartenders, you can enjoy offbeat cocktails made with unique ingredients and daring flavours. Snacks are equally unique, combining traditional English flavours with a Korean touch.
5 Awesome and Eccentric Korean Bars in Seoul
I didn’t expect to find an Alice themed bar in Korea, but I’m glad I did. Not only does this whimsical theme keep things interesting, it’s listed as one of the top bars in Asia. The cocktails fit right in with the atmosphere, with a cotton candy-decorated Cheshire’s Tail and a Hippity Hoppity that comes in a white rabbit-shaped cup.
Best Places to Eat in Seoul
Known for its theatrical cocktails incorporating molecular techniques, at Alice Cheongdam, you can enjoy a range of eclectic bar snacks.
Social
from TikTok, Instagram & Reddit