
Cruze Farm Ice Cream - Downtown Knoxville
A vibrant red-and-white shop serving freshly-churned soft serve ice cream made with milk from their own Jersey cows.

Highlights
Must-see attractions
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Cruze Farm Ice Cream - Downtown Knoxville

Highlights
Must-see attractions
A vibrant red-and-white shop serving freshly-churned soft serve ice cream made with milk from their own Jersey cows.
Beat the Lines
Visit on weekdays or early evenings to avoid long lines that often form by 7 pm.
Kid-Sized is Big!
Consider sharing a kid-sized cone, as they are surprisingly large and satisfying.

Quick Facts
Cuisine
Ice Cream
Price
Mid-range
Highlights
Discover the most iconic attractions and experiences

The Infamous Sweet Cream Milkshake
Indulge in the best sweet cream milkshake you'll ever taste. Rich, decadent, and creamy goodness that's worth every penny.

Charming Retro Atmosphere
Step back in time with a nostalgic soda fountain feel, complete with 1950s-style staff uniforms and red-and-white branding.

Generous Portions, Unique Flavors
Enjoy enormous cones and sundaes with unique daily flavors like orange, classic chocolate, and even vegan options.
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Insider Tips
from TikTok, Instagram & Reddit
Beat the Lines
Visit on weekdays or early evenings to avoid long lines that often form by 7 pm.
Kid-Sized is Big!
Consider sharing a kid-sized cone, as they are surprisingly large and satisfying.
Daily Flavor Surprises
Explore new and unique flavors daily, as offerings change regularly. Don't miss the dairy-free options!
Tips
from all over the internet
Beat the Lines
Visit on weekdays or early evenings to avoid long lines that often form by 7 pm.
Kid-Sized is Big!
Consider sharing a kid-sized cone, as they are surprisingly large and satisfying.
Daily Flavor Surprises
Explore new and unique flavors daily, as offerings change regularly. Don't miss the dairy-free options!
What Travellers Say
Reviews Summary
Cruze Farm Ice Cream is a beloved local spot celebrated for its exceptionally delicious and creamy soft-serve ice cream, with the sweet cream milkshake being a standout favorite. Diners rave about the unique flavors, generous portions, and the charming, nostalgic atmosphere. While lines can be long, especially on weekend evenings, the friendly staff and swift service make the wait worthwhile for this top-tier treat.
"Stop in with the family on Sunday for a treat after having brunch at Market Square. The sweet cream milkshake is hands down the best I've ever had. It's $7.49 for a shake but worth every damn penny. It's sweet rich and decadent creamy goodness in a cup. You will not be disappointed. It's so good I've never had anything else from there. The wife raves about the cookies and cream though. If you have kids this is a must stop. You get 45 min. of peace while they are woofing down this ice cream. That alone is worth the cost of admission. Can't recommend Cruze Farm enough! They stand alone at the top of the ice cream mountain. Take the climb and plant your flag in a sweet cream milkshake."
John Green
"Mid afternoon and a line out the front door. I’d guess 40 people in line waiting to order. We decided that line itself is an indicator to give it a try! Absolutely worth it! Line moves swiftly with very nice and patient staff! The ice cream is obviously good, wide variety of options and combinations."
Terrence Reed
"Cruze Farm Ice Cream in downtown Knoxville made for a fun stop after dinner with friends on a warm evening. The place has a nostalgic soda fountain feel to it—right down to the red-and-white branding, and the staff dressed like they time-traveled from a 1950s milk bar, which honestly added to the charm.
I went for the Cookies N Cream Churn, and it hit the spot—creamy, rich, and topped with a generous handful of crushed cookies (as you can see in my photo). Between the group, we tried a bit of everything: root beer floats, strawberry milkshake, sweet cream, vegan vanilla… not a single complaint in the bunch. Everyone seemed pretty happy with their choices, and it was the kind of place where the mood lifted as soon as we walked in.
The only knock—and it's a small one—is that the layout gets cramped fast. Once the line grows (and it did), the space fills up quickly, and it can be hard to figure out where to wait or stand without getting in someone's way. Still, it’s clearly a local favorite for a reason.
I’d definitely swing back by if I’m in Knoxville again, especially after a long day of walking. Worth a detour for anyone craving a sweet treat downtown."
Les Day
What People Like
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Frequently Asked Questions
The Sweet Cream milkshake is a legendary favorite, but unique daily flavors like orange, lavender honey, and cookies n' cream are also highly recommended.
Yes, they offer dairy-free options such as raspberry Dole Whip and vegan soft serve ice cream, often with vegan milkshakes available.
Visiting on weekdays or earlier in the evening is recommended, as lines can form by 7 pm on most nights.
Yes, diners frequently mention generous portions, with even kid-sized cones being quite large.
The shop has a charming retro soda fountain feel, with staff in vintage-inspired uniforms and a nostalgic red-and-white decor.
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Restaurants in Knoxville
The throwback vibe at this downtown creamery—complete with staff wearing signature red-and-white checkered blouses—makes ordering a cookies-and-cream shake feel like the wholesome Americana it should be. Ice-cream flavors are simple and straightforward—sweet cream, chocolate, strawberry—but do include dairy-free options like raspberry Dole Whip. Long lines form by 7 pm most evenings.
What to Do in Knoxville, Tennessee
Opened just off Market Square in August 2018, Cruze Farm Ice Cream swirls milk and cream from the family-owned dairy into decadent soft-serve in flavors such as chocolate, lavender honey, and blackberry. With servers sporting red-gingham dresses, kerchiefs, and bright-red lipstick, the shop’s retro vibes make it one of the city’s most Instagrammable spots.
Peppermint Trail
Step inside the always festive red-and-white Cruze Farm Ice Cream to have your Peppermint Trail wishes come true with a long list of holiday ice cream flavors – Candy Cane ice cream and toppings, Peppermint Bark Shake with candy cane ice cream, chocolate flakes, whipped cream, crushed candy cane, topped with a cherry; Peppermint Hot Chocolate; Peppermint Mocha; and Candy Cane Brownie Churn with candy cane ice cream and brownies, topped with more brownies and crushed candy cane. Plus lots of other holiday flavors you're going to want to try—at least once!
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I’ve mostly tried to stick to small one-shop operations here, but Cruze Farm is just too good to leave off the list. With four different locations around East Tennessee (not including the farm itself, which is its own attraction), there’s a good chance you can find your way to one if you’re on the hunt for some locally-sourced ice cream. The flavors change daily; last time I went in (at the Downtown Knoxville location), I went for a simple lemon cone, but there are plenty more flavors and toppings to choose from.
K Brew in Downtown Knox
Make a stop at Cruze Farm Ice Cream (also the milk we use in all of our drinks at K Brew), then make the half-mile walk to World’s Fair Park, home of the 1982 World’s Fair. We recommend pulling up some of the photos of the fair on your phone to compare to the modern site – time has changed much of the park, but many original elements are there. If the weather is nice, soak up some rays on the Great Lawn, next to the fountain circle that shoots water 20ft into the air.
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A Jersey cow-turned-ice cream enterprise, Cruze Farm pasteurizes and bottles all its own milk, which it then uses in a variety of products, including buttermilk and ice cream. A devout local following spawned the opening of the Cruze Farm Dairy ice cream parlor downtown—and four additional locations in East Tennessee—with rotating flavors like fruity pebbles or peanut butter Nutella available by the scoop, shake, or pint. Can’t get enough ice cream in your belly?
What to do in Knoxville with Kids
Tennessee is not known for its dairy production, but Knoxville is lucky enough to have Cruze Farm Dairy!. If you are visiting downtown Knoxville’s main street (S Gay St.) with kids, you will no-doubt spot the long lines spilling from Cruze Farm Ice Cream shop at all hours. After perusing the downtown shops or after a dinner on Market Square, don’t miss Cruze Farm’s ice cream special of the day, sundaes, or even an ice cold bottle of fresh local milk!
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Famous for its red gingham dresses and hand-dipped cones, Cruze Farm is the place that ice cream dreams are made of. On Gay Street, Cruze Farm is a celebration of friends, family and hard work done by strong women. Inspired by her grandmother who grew up on the Cruze family farm, Colleen Cruze Bhatti is the leader of the Cruze Farm girls, encouraging women to be involved in agriculture both in the field and behind the counter.
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One for the kids, and big kids y’all going to love this Knoxville attraction. The recently opened Cruze Farm on South Gay Street is a cool story and visually appealing shop that leverages off a family dairy farm in Knoxville – you’ll find their milk all around East Tennessee. They milk Jersey cows and bottle their own whole pasteurized Jersey milk, as well as real churned buttermilk, light milk, and chocolate milk.
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After a day of eating and drinking your way around Knoxville, you'll likely have heard mention of Cruze Farm, which supplies the region with some of the finest dairy products around. This includes ice cream, and there's no leaving town until you try some of the best (and most creatively flavored) soft-serve in the country. If you can't make it out to the East Knoxville flagship, grab a cone at its downtown location.
Satisfy your Sweet Tooth with Knoxville's Best Ice Cream
Known for its farm-fresh, all-natural ice cream made from the milk of grass-fed cows, Cruze Farm Dairy has become a staple in Knoxville’s ice cream scene. With flavors like Sweet Cream and Brown Sugar, Blueberry Lemon, and Buttermilk Sky, customers always leave satisfied. And don’t forget to grab a scoop of their famous buttermilk biscuits while you’re there too!
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Check out this cute, modern shop that makes their ice cream from the milk from cows at local dairy farms. They have a variety of ice cream choices, as well as sundaes, shakes, cones, and churns, plus a host of toppings to add to your creation. And you can even take home a container of their whole or light milk, chocolate milk, and buttermilk.
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Cruze Farm Dairy – This amazing ice cream comes from the milk from the cows at the Cruze Farm. The dairy farm was established in 1980 and has been a staple in the Knoxville community for your. During this time they have gone from just a dairy farm selling milk and ice cream, to an ice cream food truck, and now two brick and mortar stores.
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I am thrilled to share my favorite 3 ice cream shops in Knoxville with you!. I don’t know that I can pick a favorite. From the delicious soft serve offered at Cruze Farm, the unique homemade scoops at Sugar Queen Creamery, and the darling atmosphere and affogato to die for at The Phoenix Pharmacy…it’s all too good not to share.
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The downtown Knoxville location is located on Gay Street near the Tennessee Theatre. Their ice cream experience is unforgettable and its locally made at Cruze Dairy Farm. My kids love enjoying the chocolate ice cream cone dipped in rainbow sprinkles and sitting in the seating area to beat the summer heat.
Where you can take your kids for a night out
When you’re done with dinner, head over to Gay Street’s Cruze Farm for a hand-dipped cone that adults and children can enjoy. Open until midnight on Friday and Saturday, this local shop — known for its tasty treats and red gingham dresses — is the place ice cream dreams are made of.
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And almost next door on Gay Street is Cruze Farm Ice Cream, a cool family story and of course their ice cream was a hit with our kids. They milk their own Jersey cows and bottle whole pasteurized Jersey milk, as well as real churned buttermilk, light milk, and chocolate milk.
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Cruze Farm has a long history of milking jersey cows to make freshly churned ice cream. They bottle their own milk, chocolate milk, buttermilk, coffee milk, and seasonal flavored milk. Their red-and-white gingham-clad employees are just as sweet as their ice cream.
Market Square in Knoxville, TN
Grab your vintage T-shirts, clothing, cards and accessories at Nothing too Fancy and around the corner on Gay Street you can get a cone to share at Cruze Farm Ice Cream Shop. Drop in across the street to the Blackhorse for a craft beer afterwards.
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There’s nothing like a good ice cream cone on a hot summer day. And if you’re in West Knoxville, you can’t go wrong with Cruze Farm Ice Cream. This family dairy farm offers soft-serve ice cream made with their own fresh milk from the farm.
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At some point in the afternoon, the kids start to strategically steer us back to Gay Street and the colorful red and white Cruze Farm Ice Cream Shop. This local dairy farm makes their fresh churned ice cream from their cows.
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The good news is that the day I arrived on my last trip, Cruze Farm Dairy opened their new permanent ice cream store at 408 S. Gay St. Make sure to stop in when you are in town!. The ice cream is really outstanding.
Highest-rated Cheap Eats in Knoxville, According to Tripadvisor
- Rating: 4.5 / 5 (99 reviews)- Detailed ratings: Food (4.5/5), Service (4.5/5), Value (4.5/5)- Type of cuisine: American- Address: 445 S Gay St Suite 103, Knoxville, TN 37902-1104- Read more on Tripadvisor
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With fresh churned ice cream from their local dairy farm, it doesn’t get tastier than this. Their cows are raised on their pasture 365 days a year and never given hormones. Happy cows and tasty ice cream.
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And if you're in the mood for something sweet, be sure to stop by Cruze Farm Ice Cream. This local favorite serves up delicious homemade ice cream in a variety of flavors, perfect for a late-night treat.
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Then skip dessert at the fancy restaurants and go to Cruze Farm on Gay Street for ice cream,” he adds. “It’s a local dairy that sells some of the best soft-serve in the Southeast.
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This restaurant implements a farm-to-table menu by obtaining beef from local farms and businesses around the Knoxville area, promoting sustainable farming within the community.
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This beloved local spot offers a wide array of delicious homemade ice cream flavors and toppings. Treat yourselves to a delightful dessert while enjoying each other's company.
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This beloved local spot offers a wide array of delicious homemade ice cream flavors and toppings. Treat yourselves to a delightful dessert while enjoying each other’s company.
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Cruze Farm’s delicious ice cream is always the talk of the town. It comes in a wide variety of gourmet flavors and is made from their very own farm-fresh milk.
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And if you’re looking for a sweet treat, head to Cruze Farm. This family-owned ice cream shop serves up some of the best homemade ice cream in the city.
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Or satisfy your sweet tooth with unique ice cream flavors like Mango DoleWhip or Ice Lemon Cookie at Cruze Farm Ice Cream.
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from TikTok, Instagram & Reddit