Ito Orange Beach Ito
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Ito Orange Beach Ito

3.9
·1k reviews·Itō, Japan

A serene coastal escape with soft black sand, calm, clear waters, and abundant marine life, perfect for relaxation and family fun.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Early mornings

Best for spotting marine life

CrowdLow
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Ito Orange Beach Ito

Ito Orange Beach Ito

Best Time

Early mornings

Best for spotting marine life

CrowdLow
Highlights

Highlights

Must-see attractions

A serene coastal escape with soft black sand, calm, clear waters, and abundant marine life, perfect for relaxation and family fun.

3.9
(1k reviews)

"The best beach in Izu, with calm waters perfect for swimming and spotting colorful fish!"

Vertical photo
TIP

Bring Your Own Shade ⛱️

Natural shade is limited; an umbrella is a must for comfortable beach days.

Water Shoes Recommended 👟

Soft black sand can hide sharp glass or pottery fragments. Protect your feet!

Third hero image

Highlights

Discover the most iconic attractions and experiences

Crystal Clear Waters & Marine Life

Crystal Clear Waters & Marine Life

Near the breakwater

Swim in calm, warm, crystal-clear waters and discover colorful fish and curious squid. Perfect for snorkeling!

Soft, Black Sand Beaches

Soft, Black Sand Beaches

Entire beach

Enjoy the unique, soft black sand, reminiscent of Hawaiian beaches, perfect for relaxing and sunbathing.

Family Fun Activities

Family Fun Activities

Beach concessions

Rent floaties, enjoy floating slides, or try a thrilling banana boat ride for added excitement.

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Planning Your Visit

Timing is Everything for the Best Beach Experience

Visit Ito Orange Beach during the official summer season (mid-July to end of August) for full amenities like rentals and food stalls. For a quieter, crowd-free experience, consider the shoulder seasons just before or after, though amenities will be limited. Early mornings offer the best chance to spot marine life.

Prepare for Sun and Sand

Bring your own umbrella for shade as natural shade is scarce. Water shoes are recommended due to occasional sharp debris like glass and pottery fragments in the sand, despite its softness. Free showers and restrooms are available, but pack your own towels and essentials.

Best Times

When
Early mornings
Why
Best for spotting marine life
Crowd
Low
When
Mid-July to late August
Why
Full amenities available
Crowd
High
When
Just before/after summer season
Why
Fewer crowds, quiet atmosphere
Crowd
Low

Insider Tips

from TikTok, Instagram & Reddit

BEACH 🌊☀️#orangebeach #alabama #fyp @maddie
@piper.bowen16
267.7K likes • 2.4M views

Bring Your Own Shade ⛱️

Natural shade is limited; an umbrella is a must for comfortable beach days. Reddit

Water Shoes Recommended 👟

Soft black sand can hide sharp glass or pottery fragments. Protect your feet! Reddit

@shoelover99
143.3K likes • 1.6M views
みなさん、これからまたオレンジビーチの花壇をきれいに整えて、ビーチの入り口を新しくしていきましょう。 みんなで協力して、素敵な場所を目指していきたいと思います。どうぞよろしくお願いします! 連続参加者にサーティワンアイスクリームもプレゼント! #伊東エクスプローラー #伊東市 #サーティワンアイスクリーム #地域活性化 #オレンジビーチ #ito #orangebeach #itoexplorer #foreignerinito
ito_explorer
17 likes • 429 views

Morning is Best for Fish 🐠

See the most marine life, including squid, by visiting in the morning at high tide. Reddit

Free Showers Available 🚿

Rinse off sand easily with well-designed free showers, perfect for post-swim cleanup. Reddit

OMG… オシャレ動画撮影しようとしたらカメラが水没した。 The camera was submerged when I tried to shoot a fashionable video. Location : ito city orange beach ご観覧・アクションなどありがとうございます。 気に入ってもらえたら気軽にフォローしてもらえると喜びます。 Thank you for everything. Feel free to follow me. #海 #ocean #omg #glassball #japan #japantravel #japan_of_insta #japaneseculture #japantrip #lovers_nippon #japandi #team_jp_ #nature #写真好きな人と繋がりたい #ファインダー越しの私...
onzkito
112 likes • 1.7K views

Tips

from all over the internet

Bring Your Own Shade ⛱️

Natural shade is limited; an umbrella is a must for comfortable beach days. Reddit

Water Shoes Recommended 👟

Soft black sand can hide sharp glass or pottery fragments. Protect your feet! Reddit

Morning is Best for Fish 🐠

See the most marine life, including squid, by visiting in the morning at high tide. Reddit

Free Showers Available 🚿

Rinse off sand easily with well-designed free showers, perfect for post-swim cleanup. Reddit

Pack Your Essentials 🎒

While restrooms and showers are free, bring your own towels and any other personal items. Reddit

Explore Nearby Dining 🍔

Enjoy beachside restaurants or a short walk to a nearby McDonald's for convenient eats. Reddit

What Travellers Say

3.9
(1k reviews)

Reviews Summary

Ito Orange Beach is praised for its calm, clear, and warm waters, making it ideal for swimming and snorkeling, with unique soft black sand. Visitors appreciate the tranquility, especially outside peak season, and the opportunity to see marine life. However, some note the occasional presence of sharp debris in the sand and the limited natural shade.

"Ito Orange Beach is the best beach we visited in Izu! At high tide it is deep enough to dive under the water, but it’s very calm thanks to the breakwater. The sand is soft and black, though if your feet are sensitive to small pebbles you may want to bring water shoes. If you want to see fish, I recommend coming in the morning and at high tide if possible. I met many kinds of colourful and curious fish near the breakwater, including a small school of cute squid! I did not see any jellyfish.

There are free showers that are well-designed, all functioning as a full shower or as a footwash, and draining sand through a grate onto the beach below. There are toilets and trash cans as well. There are restaurants on the beach with seating, though you can also buy food at the nearby Food Shop Aoki. For a fee, you can rent floaties, access the floating slides, or try a banana boat. There is not much shade, however."

Sarah Hasselman

"Just before the beginning of the official summer season (mid July to End of August) there are no amenities, but there are also no crowds. The sand is almost black but very soft, almost like sands in Hawaii. Not gravely at all. The water is crystal clear as well and no waves as it is enclosed in a bay. It is also quite warm and not cold. Only 4 stars as you can find pieces of glass periodically that have not worn down and small pieces of pottery with sharp edges in the sand. Maybe with the clean up before the summer season this is taken care of. Also a McDonalds nearby (10 min walk in the direction of marine town) if that is of interest to you"

Tony Hung

"September the 2nd and all when away already, summer is way longer In japan.

All the beach stands should stay for longer….

Anyway I got a great and quiet day in this beach. Not much to do than relax"

Mat

What People Like

Calm, clear, warm water
Soft black sand
Tranquil atmosphere

What People Dislike

Sharp debris in sand
Limited natural shade

Frequently Asked Questions

🚇 🗺️ Getting There

Ito Orange Beach is conveniently located in Ito City and is easily accessible on foot from Ito Station. Instagram It's a perfect weekend getaway from Tokyo. Instagram

Yes, there is paid parking available, which is noted as being reasonably priced and good for enjoying with kids. Reddit

Absolutely! Ito Orange Beach is situated in Ito City and is within walking distance from Ito Station, making it very convenient. Instagram

The most common way to travel from Tokyo to Ito is by train, often via the Odoriko Limited Express. The journey offers scenic views of the Izu Peninsula. Instagram

While the beach itself is a primary draw, the surrounding Ito City offers various attractions. You can also explore the coastal Route 135. Instagram

🎫 🎫 Tickets & Entry

Generally, Ito Orange Beach does not have an entrance fee. However, amenities like rentals, slides, and banana boat rides come with a fee. Reddit

The beach is accessible year-round, but amenities like food stands and rentals are typically available during the official summer season, from mid-July to the end of August. Reddit

For general beach access, no advance booking is usually required. However, if you plan to rent equipment or use specific attractions, it's best to check availability on-site. Reddit

There are no specific entry restrictions mentioned, but it's always advisable to be mindful of local regulations and maintain cleanliness. Instagram

To avoid crowds, visit just before the official summer season begins or immediately after it ends. Early mornings are also less crowded and ideal for spotting marine life. Reddit

🎫 🏖️ Onsite Experience

You'll find free showers, restrooms, and trash cans. Restaurants are available on the beach, and there's a nearby Food Shop Aoki. Rentals for floaties, slides, and banana boats are also offered for a fee. Reddit

Natural shade is very limited on Ito Orange Beach. Bringing your own umbrella is highly recommended for comfort. Reddit

Yes, especially in the morning and at high tide. Visitors have reported seeing various colorful fish and even small schools of squid near the breakwater. Reddit

Based on recent visitor experiences, jellyfish have not been observed at Ito Orange Beach. Reddit

The sand is soft and black, often compared to the sand found in Hawaii. Reddit

🍽️ 🍽️ Food & Dining

There are restaurants located directly on the beach with seating. You can also purchase food from the nearby Food Shop Aoki. Reddit

Specific dietary options are not detailed, but beachside restaurants typically offer a range of seafood and Japanese dishes. It's advisable to inquire directly with the establishments. Instagram

While not explicitly stated, bringing your own food and drinks is generally permissible at Japanese beaches, though it's important to clean up thoroughly afterward. Instagram

Yes, the Food Shop Aoki is located nearby for food purchases. Additionally, a McDonald's is about a 10-minute walk away in the direction of Marine Town. Reddit

Expect typical beachside fare, likely including seafood, snacks, and refreshing drinks. Joynt Brewing also offers craft beer if you visit their location. Instagram

📸 📸 Photography

Capture the serene beauty of the calm waters, the unique black sand, and the breakwater. The surrounding coastal scenery along Route 135 also offers picturesque views. Instagram

Yes, the water is clear and calm, making it suitable for underwater photography. However, be cautious with your equipment, as one creator accidentally submerged their camera. Instagram

The Anjin Festival often features fireworks over Orange Beach, providing a spectacular opportunity for night photography. Instagram

Early mornings offer soft light and fewer crowds, ideal for capturing the tranquil beach atmosphere. Golden hour in the late afternoon can also provide beautiful lighting. Instagram

Absolutely! The clear waters are perfect for photographing the diverse marine life, especially in the morning. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Ito Orange Beach is a fantastic choice for families. The calm, warm, and clear waters are perfect for little ones to splash around safely. Reddit For added fun, consider renting floaties or trying out the floating slides and banana boat rides available for a fee. Reddit The soft black sand is great for playing, and the convenience of nearby food options and free showers makes a day at the beach stress-free. Reddit Remember to bring water shoes for the kids, just in case of any sharp debris in the sand. Reddit

💰 Budget Travelers

Enjoy a beautiful beach experience without breaking the bank at Ito Orange Beach. Access to the beach itself is generally free, and there are free shower facilities available. Reddit While paid activities and rentals exist, you can opt to simply relax on the sand and swim. Reddit Packing your own snacks and drinks from a nearby convenience store like Food Shop Aoki can save money on dining. Reddit The paid parking is also noted as being reasonably priced. Reddit

📸 Photography Enthusiasts

Capture stunning coastal scenery at Ito Orange Beach. The unique black sand, tranquil turquoise waters, and the breakwater offer picturesque settings. Instagram+1 Early mornings provide soft, diffused light and fewer crowds, ideal for serene beach shots. Instagram If you're lucky, you might witness the Anjin Festival fireworks, a spectacular subject for night photography. Instagram+1 Don't forget to bring waterproof gear if you plan to capture the vibrant marine life visible in the clear waters. Instagram

Deep Dives

In-depth insights and expert knowledge

The Unique Appeal of Ito Orange Beach

Ito Orange Beach, nestled in Ito City, Shizuoka, offers a distinct coastal experience. Its name originates from the region's historical connection to mandarin orange production. Instagram The beach is characterized by its soft, black sand, a unique feature that sets it apart from many other Japanese beaches. Reddit The calm, warm, and crystal-clear waters are a major draw, thanks to a natural breakwater that shields it from strong waves, making it ideal for swimming and snorkeling. Reddit

Visitors often praise the beach for its tranquil atmosphere, especially outside the peak summer season. Reddit While amenities are more limited during the shoulder months, the lack of crowds provides a peaceful escape. Reddit The presence of marine life, including colorful fish and squid, adds an element of natural wonder, making morning visits particularly rewarding for those interested in underwater exploration. Reddit

Despite its natural beauty, it's worth noting that occasional sharp debris like glass and pottery fragments can be found in the sand, prompting recommendations for water shoes. Reddit However, the availability of free, well-designed showers and restrooms enhances the visitor experience. Reddit The beach is also a popular spot for local events, such as the Anjin Festival fireworks, adding a festive dimension to its appeal. Instagram+1

Environmental Awareness at Ito Orange Beach

While Ito Orange Beach is celebrated for its natural beauty, there's a growing awareness of environmental issues, particularly plastic pollution. Instagram One visitor documented the concerning amount of plastic debris found on the shore, highlighting the impact on marine life. Instagram This observation underscores the importance of responsible tourism and waste management for preserving such pristine locations.

Efforts are made to maintain the beach, with free showers designed to drain sand effectively. Reddit However, the presence of sharp debris like glass and pottery fragments suggests that ongoing cleanup and community efforts are crucial. Reddit Visitors are encouraged to be mindful of their impact and to participate in keeping the beach clean, ensuring its beauty for future generations. Instagram

Family-Friendly Fun and Activities

Ito Orange Beach is a great destination for families looking for a relaxing yet engaging beach day. The calm, shallow waters make it safe for children to play and swim. Reddit Beyond swimming, the beach offers paid activities like floatie rentals, floating slides, and banana boat rides, providing extra entertainment for all ages. Reddit

For those seeking a more laid-back experience, the soft black sand is perfect for building sandcastles or simply lounging. Reddit The availability of nearby dining options, including beachside restaurants and a convenience store, makes it easy to spend a full day without needing to venture far for meals. Reddit The paid parking is also noted as being reasonably priced, adding to the family-friendly appeal. Reddit

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