市場内のメインストリート 昼の顔
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Sakaemachi Market

4.1
·729 reviews·Naha, Japan

A lively, retro market street in Naha, Okinawa, famous for its atmospheric izakayas and local eateries, especially vibrant at night.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Afternoons & Evenings

Vibrant nightlife and cozy bars

CrowdMedium
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市場内のメインストリート 昼の顔

Sakaemachi Market

Best Time

Afternoons & Evenings

Vibrant nightlife and cozy bars

CrowdMedium
Highlights

Highlights

Must-see attractions

A lively, retro market street in Naha, Okinawa, famous for its atmospheric izakayas and local eateries, especially vibrant at night.

4.1
(729 reviews)

"The real deal for local market and eateries! Don't expect English menus, but they will try hard to serve you."

Vertical photo
TIP

🎯 Embrace the Night

The market truly comes alive after dark with izakayas and bars. Don't miss the chance to experience its unique nightlife!

🗣️ No English Menus

Most places don't have English menus, but locals are friendly and helpful. Point and smile to order!

Third hero image

Highlights

Discover the most iconic attractions and experiences

Retro Alleyways

Retro Alleyways

Throughout the market

Wander through narrow streets lined with bare bulbs and nostalgic signs, feeling like you've stepped back in time.

Izakaya Hopping

Izakaya Hopping

Various bars and eateries

Experience the local nightlife by hopping between small, cozy izakayas, enjoying drinks and Okinawan specialties.

Local Eateries

Local Eateries

Inside the market

Discover hidden gems like fresh sushi bars, ebi bars, and charcoal-grilled beef tongue for an authentic taste.

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Planning Your Visit

Embrace the Evening Vibe

Sakaemachi Market transforms after dark. While daytime offers a glimpse of traditional market life, the real magic happens in the evening with numerous izakayas and bars coming alive. Plan your visit for the afternoon or night to experience its vibrant nightlife.

Navigate Like a Local

English menus are rare here, but don't let that deter you! Locals are friendly and eager to help. Pointing and a smile go a long way. Embrace the authentic experience of ordering and interacting in this beloved local spot.

Best Times

When
Afternoons & Evenings
Why
Vibrant nightlife and cozy bars
Crowd
Medium
When
Weekends
Why
Festivals and lively atmosphere
Crowd
High

Insider Tips

from TikTok, Instagram & Reddit

はいさい!めんそーれ! 本日は「栄町市場(さかえまちいちば)」をご紹介しますね。 ⸻ 【栄町市場とは?】 @sakaemachi_ichiba @sakaemachiichiba_dancers 那覇市安里にある 戦後の昭和レトロな空気を色濃く残す市場街。 細い路地に小さな飲み屋や食堂がぎっしり並び、 昼間は昔ながらの商店街として、 夜はディープな“ハシゴ酒の聖地”として大人気です😁✌️ ⸻ 【特徴・魅力】 『1.昭和レトロな雰囲気』 戦後復興期から続く市場で、 裸電球に照らされた細い路地、 昔ながらの看板や赤ちょうちんが並び タイムスリップしたような感覚に😁 『2.ディープな飲み歩きスポット』 立ち飲み屋、せんべろ酒場、沖縄料理の小さな居酒屋などが密集。1軒目から最後までこの市場だけで完結できるほど多彩😁 『3.ローカルと観光客の交わり』 地元の常連さんと観光客が一緒に...
boxokinawa
105 likes • 1.6K views

🎯 Embrace the Night

The market truly comes alive after dark with izakayas and bars. Don't miss the chance to experience its unique nightlife! Instagram

🗣️ No English Menus

Most places don't have English menus, but locals are friendly and helpful. Point and smile to order! Reddit

「栄町市場」 ーーーー 沖縄観光快適Navi「おきめぐり」 ストーリーマップ~沖縄酔い処放浪記~ ーーーー 昼はレトロな市場、夜はディープな飲み屋街へと姿を変える那覇・栄町市場。
ここは戦後間もなく開かれ、地元の人々の生活とともに育まれてきた、昭和の面影が色濃く残る迷路迷路のような商店街です。 小さな路地の奥には、個性豊かな飲み屋や角打ちがぎゅっと詰まり、一杯から始まる出会いや会話が旅の思い出になることも。
泡盛片手に、音楽や人のぬくもりがあふれる“酔い処放浪”を、あなたも体験してみませんか? 沖縄観光快適Navi「おきめぐり」 施設情報や観光快適度の予測、各種イベント情報は、おきめぐりをチェック! デジタルの力で快適な沖縄観光をナビゲートする沖縄県公式ホームページです。 🔗リンクはプロフィールのURLからどうぞ ーーーー Okinawa Sightseeing Navigatio...
okimeguri.official
423 likes • 23.6K views
【ローカルな雰囲気や文化を味わえる""栄町市場""】 ホテルグランコンソルト那覇からレンタカーで約11分、 ゆいレール県庁前駅から安里駅まで5分の場所にある「栄町市場」 地元の人々が集まる昔ながらの商店街で、 観光地化されていないローカルな雰囲気を味わえます✌️ 市場にはたくさんの居酒屋や食堂が並んでいるため、 リーズナブルで美味しい沖縄料理を楽しむことができたり… 雑貨店、衣料品店、アートや工芸品を扱う店など、 ユニークで個性的なお店が並んでいたり… 様々な楽しみ方ができる穴場オススメスポット📍 ぜひご宿泊の際は、訪れてみてください! ◆ご宿泊のご予約は◆ プロフィールのリンク内にある ホテルグランコンソルト那覇公式HPからがお得です! @hotelgrandconsortnaha ____________________________________________ ...
hotelgrandconsortnaha
39 likes • 1.1K views

🚶‍♀️ Wander and Explore

Get lost in the charming alleyways and discover hidden cafes and unique shops. You might find a gem! Reddit

🍻 Bar Hopping Fun

The best way to experience Sakaemachi is by hopping between the many small izakayas. Enjoy the local vibe! Instagram

Japan life🇯🇵 Okinawa reel series#3. Sakaemachi market in Naha just 15min walk from Kokusai street. Here is a hidden spot full of old-fashioned nostalgic atmosphere. A lot of small Izakaya on the street for drinking. I recommend barhopping to enjoy the spot. @sakaemachi_ichiba shot on #alpha7iii #xperia1iv #japantrip #japantravel #explorejapan #japanlife #okinawatrip #okinawanight #okinawafood #...
jpn_yuri.tokyo
24 likes • 478 views

Tips

from all over the internet

🎯 Embrace the Night

The market truly comes alive after dark with izakayas and bars. Don't miss the chance to experience its unique nightlife! Instagram

🗣️ No English Menus

Most places don't have English menus, but locals are friendly and helpful. Point and smile to order! Reddit

🚶‍♀️ Wander and Explore

Get lost in the charming alleyways and discover hidden cafes and unique shops. You might find a gem! Reddit

🍻 Bar Hopping Fun

The best way to experience Sakaemachi is by hopping between the many small izakayas. Enjoy the local vibe! Instagram

💰 Affordable Eats

Enjoy delicious Okinawan food and drinks at reasonable prices. It's a great spot for budget-friendly dining. Instagram

What Travellers Say

4.1
(729 reviews)

Reviews Summary

Sakaemachi Market is praised for its authentic, retro atmosphere and vibrant nightlife, offering a genuine taste of local Okinawan culture. While daytime offers a traditional market feel, the evening transforms into a lively hub of izakayas and bars. Some visitors note the lack of English menus and the market's evolving role as a traditional grocery spot.

"Sakaemachi Market is gradually losing its role of the traditional grocery and food market in the daytime because there is a large supermarket- Ryubo Food Market- which operates 24 hours a day, and instead it is popular at afternoon and at night for coffee house, bar, and other night life recreation activities. However, Sakaemachi Market has a few female seniors who were high school students during the war and who gather few times a year to observe for the classmates who died during the war because their classmates were recruited by government to serve as paramedical care for the injured soldiers.

Not many grocery or food stores operate in the traditional market for full day no more, and, if they do operate, they generally open in afternoon for few days a week. But for drink, coffee, and other recreational stores or diners, they do open from afternoon till the night."

Ben Hsu

"The real deal for local market and eateries! Dont expect they have english menus but they will try hard to serve you.eateries mostly opem at night,and inside market plenty of foods to explore.Small fresh sushi bar, ebi bar, charcoal grilled beef tongue are amongst the great found.explore!"

Arya Ng

"An old street markets with many Izakaya restaurant located. Its gets crowded as the night fall when the drinking crowds comes in."

Hao Tan

What People Like

Authentic retro atmosphere
Vibrant nightlife
Affordable local food

What People Dislike

Lack of English menus
Fewer daytime grocery options

Frequently Asked Questions

🚇 🗺️ Getting There

Sakaemachi Market is a short walk from Kokusai Street, about a 15-minute stroll. It's also easily accessible by monorail, just a 5-minute walk from Anri Station. Instagram+1

Yes, the nearest monorail station is Anri Station, which is just a 5-minute walk from the market. This makes it very convenient to reach. Instagram

The best way to explore is on foot. The market is a network of narrow streets, perfect for wandering and discovering hidden spots. TikTok

While specific parking details aren't widely available, it's generally recommended to use public transport due to the market's compact nature and narrow alleys. Instagram

Depending on your hotel's location in Naha, walking might be an option. It's about an 11-minute drive from Hotel Grand Consort Naha, so a walk might be feasible if you're nearby. Instagram

🎫 🎫 Tickets & Entry

No, Sakaemachi Market is a public market and does not require an entrance ticket. You can freely explore its streets and shops. TikTok

While some shops may open in the afternoon, the market truly comes alive in the evening. Many izakayas and bars operate from afternoon until late night. InstagramReddit

Weekends tend to be busier, especially in the evenings, as locals and tourists alike gather for food and drinks. Special festivals can also increase crowds. Instagram

Daytime visits offer a glimpse of traditional market life with vendors selling produce and daily goods. However, the vibrant nightlife and bar scene are best experienced in the afternoon and evening. TikTokInstagram

Yes, Sakaemachi Market occasionally hosts festivals. For example, a festival was scheduled for November 30th, so it's worth checking local listings for upcoming events. Instagram

🍽️ 🍽️ Food & Dining

You can find a variety of local Okinawan dishes, fresh sushi, ebi (shrimp) dishes, and charcoal-grilled beef tongue. Many small izakayas offer diverse menus. InstagramReddit

While the market is known for its seafood and meat dishes, some eateries might offer vegetable-based sides or dishes. It's best to inquire at individual establishments. Reddit

Yes, there are cozy cafes within the market where you can enjoy coffee and relax. One reviewer mentioned finding a lovely cafe. Reddit

Ordering can be challenging as English menus are rare. However, locals are generally friendly and helpful, so pointing and using translation apps can assist you. Reddit

Must-tries include fresh sushi, ebi dishes, and charcoal-grilled beef tongue. Exploring the various izakayas for their specialties is also highly recommended. Reddit

📸 📸 Photography

The narrow, retro alleyways with their nostalgic signs and bare bulbs offer fantastic photo opportunities, especially in the evening. Capture the vibrant atmosphere of the izakayas. TikTokInstagram

While generally accepted, it's always polite to ask for permission before taking close-up photos of individuals, especially vendors or patrons in the izakayas. TikTok

The market has a unique charm both day and night. For a retro, atmospheric feel, evenings with the lights on are ideal. Daytime offers a more traditional market scene. TikTokInstagram

Focus on the 'Showa retro' atmosphere, the bustling nightlife, and the unique local eateries. Capturing the interactions between locals and vendors can also make for great shots. TikTokInstagram

A versatile lens like a 35mm or 50mm prime lens is great for capturing the atmosphere in low light. A wider lens can help with the narrow alleys. Instagram

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Sakaemachi Market can be an interesting experience for families, especially during the daytime when it functions more as a traditional market. However, the evening atmosphere with its numerous bars and izakayas might be less suitable for very young children. Consider visiting in the late afternoon to catch the transition. TikTok

While English menus are rare, the friendly nature of the locals can help. If you have older children interested in experiencing a more authentic, less touristy side of Okinawa, it can be a rewarding visit. Be prepared for a lively and sometimes crowded environment, especially on weekends. Reddit

💰 Budget Travelers

Sakaemachi Market is a fantastic destination for budget travelers looking for authentic experiences without breaking the bank. The numerous izakayas offer affordable food and drinks, making it ideal for bar hopping and enjoying local Okinawan cuisine at reasonable prices. Instagram

Instead of expensive sit-down restaurants, you can sample various dishes and drinks from different establishments, getting a taste of everything. The lack of English menus also often correlates with lower prices compared to more tourist-oriented venues. Reddit

couples

For couples seeking a romantic or atmospheric evening, Sakaemachi Market offers a unique setting. The narrow, dimly lit alleys and cozy izakayas create an intimate ambiance perfect for a date night. Enjoy bar hopping and sharing small plates of delicious Okinawan food. Instagram+1

Explore the charming streets hand-in-hand, discover hidden cafes, and soak in the nostalgic 'Showa retro' vibe together. It's a great alternative to the more mainstream tourist spots, offering a more local and authentic experience. TikTok

Deep Dives

In-depth insights and expert knowledge

The Dual Personality of Sakaemachi Market

Sakaemachi Market is a fascinating place with a distinct split personality. By day, it retains some of its traditional roots as a local grocery and food market, with vendors offering produce and daily necessities. However, this aspect is diminishing due to the convenience of larger, 24-hour supermarkets nearby. Reddit

The true essence of Sakaemachi Market emerges as the sun sets. The narrow alleyways transform into a lively hub of izakayas (Japanese pubs) and small bars, creating a deep and atmospheric nightlife scene. This is when the market buzzes with locals and visitors alike, seeking authentic Okinawan food and drinks. TikTokInstagram+1

This evening transformation makes it a prime destination for those looking to experience the local culture and enjoy a night out. The contrast between its daytime function and its nighttime persona is what makes Sakaemachi Market a unique and memorable destination. Instagram

Navigating the Culinary Landscape

The culinary offerings at Sakaemachi Market are a significant draw, especially for those seeking authentic Okinawan flavors. While English menus are scarce, the experience of discovering local delicacies is part of the adventure. Reviewers highlight small sushi bars, ebi (shrimp) specialties, and charcoal-grilled beef tongue as must-try items. Reddit

Beyond specific dishes, the market is renowned for its numerous izakayas, offering a chance to engage in 'bar hopping.' This allows visitors to sample a variety of small plates and drinks, immersing themselves in the local social scene. The affordability of these establishments makes it an attractive option for budget-conscious travelers. Instagram+1

Even for those not seeking alcohol, the market hosts cozy cafes, providing a more relaxed atmosphere to enjoy a coffee and soak in the surroundings. The key is to be open to exploration and communication, as the friendly locals are often willing to assist in navigating the menu and making recommendations. Reddit

A Glimpse into History and Community

Sakaemachi Market holds a poignant historical significance, particularly for the older generation. It's a place where some senior women, who were students during the war, gather annually to commemorate classmates lost during wartime service as paramedical care providers for injured soldiers. This adds a layer of historical depth and community remembrance to the market. Reddit

The market's architecture itself reflects its post-war origins, with many buildings retaining a 'Showa retro' aesthetic. This nostalgic atmosphere is a major draw for visitors seeking an authentic, less commercialized experience of Okinawa. The narrow streets and old-fashioned signage contribute to this unique ambiance. TikTokInstagram

This blend of history, community, and evolving local life makes Sakaemachi Market more than just a place to eat or shop; it's a living testament to Okinawa's past and present. Reddit

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