The lake is beautiful
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Oswald's Bear Ranch

4.5
·4k reviews·Newberry, United States

See rescued black bears up close, feed adults apples, and pet cubs at this unique Upper Peninsula attraction.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

September afternoons

Bears are very active

CrowdMedium
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The lake is beautiful

Oswald's Bear Ranch

Best Time

September afternoons

Bears are very active

CrowdMedium
Highlights

Highlights

Must-see attractions

See rescued black bears up close, feed adults apples, and pet cubs at this unique Upper Peninsula attraction. TikTokInstagram

4.5
(4k reviews)

"It was a one of a kind experience! One of my favorite things we did and we will definitely be back!"

Vertical photo
TIP

Bring Cash for Everything!

Admission, apples, and cub photos are cash-only. ATMs may be scarce. :moneybag:

Apple Bags for Feeding

Buy bags of apples to feed the adult bears; they're a big hit! :apple:

Third hero image

Highlights

Discover the most iconic attractions and experiences

Feeding the Adult Bears

Feeding the Adult Bears

Viewing platforms

Purchase bags of apples to toss to the adult bears; they'll eagerly sit up for a treat.

TikTokReddit
Cub Photo Opportunity

Cub Photo Opportunity

Designated cub enclosure

Get up close and personal for a memorable photo op and to pet a bear cub.

TikTokInstagram+1
Observing Bear Habitats

Observing Bear Habitats

Enclosed habitats

See over two dozen rescued bears, including adults and cubs, in spacious, naturalistic enclosures.

TikTokInstagram
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Planning Your Visit

Cash is King Here

Many visitors note that Oswald's Bear Ranch is cash-only for admission, apple bags, and cub photos. Be sure to bring enough cash to avoid disappointment, though the gift shop accepts cards. TikTok

Timing Your Visit for Active Bears

While Oswald's Bear Ranch is open year-round, bear activity can vary with the weather. September visits have been noted for very active bears, making feeding time more enjoyable. Reddit

Best Times

When
September afternoons
Why
Bears are very active
Crowd
Medium
When
Summer mornings
Why
Cooler temps, active cubs
Crowd
High

Insider Tips

from TikTok, Instagram & Reddit

WHO DOES THIS TO BEARS AND THINKS IT’S OKAY?! Half of the bears bought by @Dean Oswald’s Bear Ranch just last year have already DIED. Now they’re buying even MORE baby bears to exploit for photos.
@officialpeta
23.6K likes • 304.3K views

Bring Cash for Everything!

Admission, apples, and cub photos are cash-only. ATMs may be scarce. :moneybag: TikTokReddit

Apple Bags for Feeding

Buy bags of apples to feed the adult bears; they're a big hit! :apple: TikTokReddit

Oswald's Bear Ranch 📍 Newberry, MI #bears #bearrescue #bearranch #oswaldsbearranch
@geminitts
7.1K likes • 134K views
Oswald's Bear Ranch in MI - this is a black bear rescue ranch. Such a cool place that is committed to the well-being of neglected and abused bears, rescuing them from various harmful situations. Black bears can vary in color and this one appears to be cinnamon in color. #onlyinmichigan #michigan #rescuedbears #blackbear #blackbears #bearsofinstagram #blackbearsofinstagram #bestofthegreat...
baldeagle.naturephotography
629 likes • 13.1K views

Cub Photo Experience

A unique chance to pet and photograph a bear cub for a memorable souvenir. :camera: TikTok

Check Bear Activity

Bears are more active in cooler weather. September visits are often recommended. :hibiscus:

Make sure to watch up! 😜 🐻 @oswalds_bear_ranch #michigan #up #upperpeninsulamichigan #puremichigan #bear #bears #woods #watchup
marisol_avalos9
37 likes • 2.1K views

Tips

from all over the internet

Bring Cash for Everything!

Admission, apples, and cub photos are cash-only. ATMs may be scarce. :moneybag: TikTokReddit

Apple Bags for Feeding

Buy bags of apples to feed the adult bears; they're a big hit! :apple: TikTokReddit

Cub Photo Experience

A unique chance to pet and photograph a bear cub for a memorable souvenir. :camera: TikTok

Check Bear Activity

Bears are more active in cooler weather. September visits are often recommended. :hibiscus:

Gift Shop Treasures

The gift shop accepts cards and has a good selection of bear-themed items. :gift:

What Travellers Say

4.5
(4k reviews)

Reviews Summary

Oswald's Bear Ranch offers a unique experience with rescued bears, allowing visitors to feed adults apples and interact with cubs for photos. While many praise the friendly staff and memorable interactions, some concerns have been raised by animal welfare organizations regarding animal treatment and close cub contact. TikTok+3

"Oswald's Bear Ranch was incredible. When you get there you can buy some apples to feed the bears. The bears definitely know when you have the apples and would sit up looking extra cute so you would throw them more apples. At set times throughout the day, they have it set so you can go in a certain pen and feed one of the cubs and get your pictures taken with the bear. The cub we fed was 8 months old and was already incredibly strong! I highly recommend visiting the bear ranch! I thoroughly enjoyed my visit there."

Bobbie Wood

"During our road trip around the Great Lakes, we stopped at Oswald Bear Ranch and I’m glad we did. It’s a cute little place with a very friendly staff that makes you feel welcome right away. We got to learn a little about bears, which was both fun and educational, and of course couldn’t resist doing the photo op where you actually get to pet a bear. 🐻
It’s a unique experience you don’t come across every day, and definitely worth a visit if you’re in the area. Highly recommend for families, animal lovers, or anyone looking for a memorable stop along their trip."

Damian Reyes

"My husband and I visited the ranch 3 days ago for the first time. It was a one of a kind experience! One of my favorite things we did and we will definitely be back! Feeding the bears was so cool and feeding/petting the cub was a dream. The staff was super friendly, all of the bears are adorable. Thank you!"

Jenna Schalm

What People Like

Feeding adult bears apples
Petting and photographing cubs
Friendly and welcoming staff

What People Dislike

Cash-only transactions
Animal welfare concerns

Frequently Asked Questions

🚇 🗺️ Getting There

Oswald's Bear Ranch is located in Newberry, Michigan, in the Upper Peninsula. It's a bit of a drive, so plan your route accordingly. Many visitors arrive by car, and some RV travelers use it as a stop. TikTok+1

Yes, the ranch is accessible for RVs, and some visitors mention it as a good stop for RV travel. TikTok

The nearest town is Newberry, Michigan. The ranch is located a short drive from there. TikTok

A small toll may be encountered when driving into the Upper Peninsula, but it's generally minimal. Reddit

No, feeding is done from designated viewing platforms or within specific enclosures. Do not attempt to feed bears from outside the designated areas. TikTok

🎫 🎫 Tickets & Entry

Admission prices can vary, but one review mentioned $40 for a car in September 2025. It's best to check their official website or call ahead for the most current pricing. Reddit

No, admission, apple bags for feeding, and cub photos are strictly cash-only. The gift shop does accept cards. TikTokReddit

Operating hours can vary seasonally. It's recommended to check their official website or social media for the most up-to-date information on opening and closing times. TikTok

Information on advance ticket purchases is not readily available. It's generally advised to arrive with cash and be prepared to pay upon entry. TikTok

Yes, you can purchase bags of apples to feed the adult bears for an additional fee. Cub photo opportunities also have a separate charge. TikTokReddit

🎫 🐻 Onsite Experience

You can observe rescued bears in their habitats, feed adult bears apples from viewing platforms, and take photos with and pet bear cubs for an additional fee. TikTokInstagram+1

You can pet and take photos with the bear cubs for an additional fee. Petting adult bears is not permitted. TikTokInstagram+1

Yes, Oswald's Bear Ranch states that many of their bears are rescued, having been orphaned or found in situations where they couldn't survive in the wild. TikTokInstagram

The ranch is home to American black bears, including adults and cubs. Some bears may have variations in color, such as cinnamon. TikTokInstagram

Yes, it's highly recommended for families. Kids often have a memorable experience seeing and interacting with the bears. TikTokInstagram

📸 📸 Photography

Yes, photography is generally allowed. Many visitors share photos and videos of their experience. TikTok+1

Yes, there's a specific photo opportunity where you can take pictures with a bear cub for an additional fee. TikTok+1

The viewing platforms offer great vantage points for photographing the adult bears. The cub interaction area is also popular for photos. TikTok

While generally permitted, always be mindful of your surroundings and any specific instructions from staff to ensure the safety of yourself and the bears. TikTok

It's advisable to avoid using flash photography, especially when close to the animals, as it can startle them. Check with staff if unsure. TikTok

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Oswald's Bear Ranch is a fantastic destination for families. The chance to feed the adult bears apples and especially to pet and take photos with the cubs is a huge hit with children. TikTokInstagram It's a unique experience that creates lasting memories. Remember to bring plenty of cash for admission, apples, and the cub photo opportunity, as these are typically cash-only. TikTok The bears are housed in large enclosures, allowing for safe viewing, and the staff are generally friendly and helpful. Reddit

🚗 Road Trippers & RV Travelers

For those on a road trip through Michigan's Upper Peninsula, Oswald's Bear Ranch is a highly recommended stop. TikTok It's a unique attraction that breaks up long drives and offers a memorable experience. The ranch is accessible for RVs, and some travelers use it as a convenient overnight stop. TikTok Be prepared with cash, as it's the primary method of payment for most activities. TikTok

❤️ Animal Lovers

Animal lovers will appreciate the opportunity to see rescued black bears up close. While the ranch emphasizes its rescue efforts, it's also important to be aware of the ongoing discussions and criticisms from animal welfare groups. TikTok+1 Visitors can observe the bears in their habitats and participate in feeding activities, offering a different perspective on these magnificent creatures. TikTokInstagram

Deep Dives

In-depth insights and expert knowledge

The Bear Rescue Aspect

Oswald's Bear Ranch emphasizes that many of its bears are rescued animals. These bears were often found orphaned in the wild, separated from their mothers, or in situations where they had little chance of survival. TikTok The ranch provides them with a home and care, allowing them to live out their lives in large, open enclosures. Instagram This rescue mission is a key part of their narrative, offering visitors a chance to see animals that might not have otherwise survived. TikTokInstagram

While the ranch highlights its rescue efforts, it's important to note that there have been criticisms and concerns raised by animal welfare organizations regarding the practices at Oswald's Bear Ranch. TikTok+3 These concerns often revolve around the close interaction with cubs and the overall welfare of the bears. Visitors should be aware of these differing perspectives when planning their visit. TikTok+1

Despite controversies, many visitors report positive experiences, appreciating the opportunity to see bears up close and learn about them. The ranch aims to provide an educational and engaging experience for its visitors, showcasing the lives of these rescued animals. TikTokInstagram

Visitor Experience and Activities

The core experience at Oswald's Bear Ranch involves observing the bears in their habitats and participating in interactive activities. Visitors can purchase bags of apples to toss to the adult bears, who are known to eagerly perform for treats. TikTokReddit This feeding experience is a highlight for many, offering a direct way to engage with the animals. Reddit

A significant draw is the opportunity to pet and take photos with bear cubs. This 'cub club' experience is a paid activity and is often described as unforgettable and a dream come true by visitors. TikTokInstagram+1 The ranch houses various age groups of bears, including yearlings that are often seen playing. Instagram

Beyond the direct animal interactions, the ranch offers a gift shop with a variety of bear-themed merchandise. Reddit Some visitors also note the friendly staff who contribute to a welcoming atmosphere. Reddit The overall sentiment from many visitors is that it's a unique and memorable stop, especially for families and animal lovers. Instagram

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